�ݺ�ߣshows by User: JeffPerkins1

�ݺ�ߣshows by User: JeffPerkins1 / http://www.slideshare.net/images/logo.gif �ݺ�ߣshows by User: JeffPerkins1 / Mon, 13 May 2019 14:46:03 GMT �ݺ�ߣShare feed for �ݺ�ߣshows by User: JeffPerkins1 Effective Marketing for Your Parking Program /slideshow/effective-marketing-for-your-parking-program/145280417 effectivemarketingforyourparkingprogram-190513144603
Presentation delivered at the Pennsylvania Parking Association conference in May 2019. ]]>
Presentation delivered at the Pennsylvania Parking Association conference in May 2019. ]]> Mon, 13 May 2019 14:46:03 GMT /slideshow/effective-marketing-for-your-parking-program/145280417 JeffPerkins1@slideshare.net(JeffPerkins1) Effective Marketing for Your Parking Program JeffPerkins1 Presentation delivered at the Pennsylvania Parking Association conference in May 2019. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/effectivemarketingforyourparkingprogram-190513144603-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation delivered at the Pennsylvania Parking Association conference in May 2019.

Effective Marketing for Your Parking Program from Jeff Perkins

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0 Building a Modern Marketing Team /slideshow/building-a-modern-marketing-team/136560302 buildingamodernmarketingteam-190315134129
How do you build a modern marketing team? This presentation talks about the 10 tips for hiring modern marketers and building a high performing team.]]>
How do you build a modern marketing team? This presentation talks about the 10 tips for hiring modern marketers and building a high performing team.]]> Fri, 15 Mar 2019 13:41:28 GMT /slideshow/building-a-modern-marketing-team/136560302 JeffPerkins1@slideshare.net(JeffPerkins1) Building a Modern Marketing Team JeffPerkins1 How do you build a modern marketing team? This presentation talks about the 10 tips for hiring modern marketers and building a high performing team. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/buildingamodernmarketingteam-190315134129-thumbnail.jpg?width=120&height=120&fit=bounds" /> How do you build a modern marketing team? This presentation talks about the 10 tips for hiring modern marketers and building a high performing team.

Building a Modern Marketing Team from Jeff Perkins

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0 Hanukkah Trivia /JeffPerkins1/hanukkah-trivia hanukkahtrivia-181208210505
At our recent Hanukkah party, I wanted to educate some of our non-Jewish friends on Hanukkah so I came up with this little trivia contest. It worked well! Happy Hanukkah.]]>
At our recent Hanukkah party, I wanted to educate some of our non-Jewish friends on Hanukkah so I came up with this little trivia contest. It worked well! Happy Hanukkah.]]> Sat, 08 Dec 2018 21:05:05 GMT /JeffPerkins1/hanukkah-trivia JeffPerkins1@slideshare.net(JeffPerkins1) Hanukkah Trivia JeffPerkins1 At our recent Hanukkah party, I wanted to educate some of our non-Jewish friends on Hanukkah so I came up with this little trivia contest. It worked well! Happy Hanukkah. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hanukkahtrivia-181208210505-thumbnail.jpg?width=120&height=120&fit=bounds" /> At our recent Hanukkah party, I wanted to educate some of our non-Jewish friends on Hanukkah so I came up with this little trivia contest. It worked well! Happy Hanukkah.

Hanukkah Trivia from Jeff Perkins

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0 5 Things I Wish Someone Told Me When I was 22 | SparkSouth Conference - Sept 2018 /slideshow/5-things-i-wish-someone-told-me-when-i-was-22-sparksouth-conference-sept-2018/117379436 jeffperkins-sparksouth-sept2018-180929200849
My presentation to college juniors and seniors about a careers in marketing at the SparkSouth Conference in Atlanta.]]>
My presentation to college juniors and seniors about a careers in marketing at the SparkSouth Conference in Atlanta.]]> Sat, 29 Sep 2018 20:08:49 GMT /slideshow/5-things-i-wish-someone-told-me-when-i-was-22-sparksouth-conference-sept-2018/117379436 JeffPerkins1@slideshare.net(JeffPerkins1) 5 Things I Wish Someone Told Me When I was 22 | SparkSouth Conference - Sept 2018 JeffPerkins1 My presentation to college juniors and seniors about a careers in marketing at the SparkSouth Conference in Atlanta. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jeffperkins-sparksouth-sept2018-180929200849-thumbnail.jpg?width=120&height=120&fit=bounds" /> My presentation to college juniors and seniors about a careers in marketing at the SparkSouth Conference in Atlanta.

5 Things I Wish Someone Told Me When I was 22 | SparkSouth Conference - Sept 2018 from Jeff Perkins

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0 Small Budget. BIG Marketing. | Simply SaaS Forum - Sept 2018 /slideshow/small-budget-big-marketing-simply-saas-forum-sept-2018-116965862/116965862 simplysaas-sept2018-180927202404
Presentation from the Simply Saas Forum on September 27, 2018 at the Atlanta Tech Village.]]>
Presentation from the Simply Saas Forum on September 27, 2018 at the Atlanta Tech Village.]]> Thu, 27 Sep 2018 20:24:04 GMT /slideshow/small-budget-big-marketing-simply-saas-forum-sept-2018-116965862/116965862 JeffPerkins1@slideshare.net(JeffPerkins1) Small Budget. BIG Marketing. | Simply SaaS Forum - Sept 2018 JeffPerkins1 Presentation from the Simply Saas Forum on September 27, 2018 at the Atlanta Tech Village. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/simplysaas-sept2018-180927202404-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation from the Simply Saas Forum on September 27, 2018 at the Atlanta Tech Village.

Small Budget. BIG Marketing. | Simply SaaS Forum - Sept 2018 from Jeff Perkins

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0 Heards Ferry Elementary Career Day Presentation May 2018 /slideshow/heards-ferry-elementary-career-day-presentation-may-2018/103807250 hfecareerday-180630233410
Here's the presentation I gave for Heards Ferry Elementary Career Day. I talked about careers in marketing. Note, these are not instructional slides so don't expect to get a lot out of them. But, they helped me direct the flow of the conversation in the classroom. There were a lot of videos and jingles played that you can't watch/listen to in the slide share. This is a good template if you're talking to a classroom of 4th graders.]]>
Here's the presentation I gave for Heards Ferry Elementary Career Day. I talked about careers in marketing. Note, these are not instructional slides so don't expect to get a lot out of them. But, they helped me direct the flow of the conversation in the classroom. There were a lot of videos and jingles played that you can't watch/listen to in the slide share. This is a good template if you're talking to a classroom of 4th graders.]]> Sat, 30 Jun 2018 23:34:10 GMT /slideshow/heards-ferry-elementary-career-day-presentation-may-2018/103807250 JeffPerkins1@slideshare.net(JeffPerkins1) Heards Ferry Elementary Career Day Presentation May 2018 JeffPerkins1 Here's the presentation I gave for Heards Ferry Elementary Career Day. I talked about careers in marketing. Note, these are not instructional slides so don't expect to get a lot out of them. But, they helped me direct the flow of the conversation in the classroom. There were a lot of videos and jingles played that you can't watch/listen to in the slide share. This is a good template if you're talking to a classroom of 4th graders. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hfecareerday-180630233410-thumbnail.jpg?width=120&height=120&fit=bounds" /> Here's the presentation I gave for Heards Ferry Elementary Career Day. I talked about careers in marketing. Note, these are not instructional slides so don't expect to get a lot out of them. But, they helped me direct the flow of the conversation in the classroom. There were a lot of videos and jingles played that you can't watch/listen to in the slide share. This is a good template if you're talking to a classroom of 4th graders.

Heards Ferry Elementary Career Day Presentation May 2018 from Jeff Perkins

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0 Using Social Media and Content to Build Your Personal Brand and Land Your Next Job - Digital Summit Atlanta, May 2018 /slideshow/using-social-media-and-content-to-build-your-personal-brand-and-land-your-next-job-digital-summit-atlanta-may-2018/98285981 jeffperkins-digitalsummitpresentation-may2018-180523153929
There’s a lot of chatter in the marketing world about using social media and content to generate leads and drive revenue for your company. But, what if you apply those same ideas and principles to your personal brand to help expand your career opportunities? In this presentation, Jeff Perkins will discuss how he built his personal brand leveraging content and social media to propel him from mid-level marketing manager to executive. If you feel like you’re stuck in your career and there’s no opportunity to breakthrough to the next level, this is a must-see session. After this session, you’ll be able to: 1) Develop your personal brand positioning 2) Build a content strategy for your personal brand 3) Leverage social media to build your personal brand 4) Balance your personal brand with your professional responsibilities]]>
There’s a lot of chatter in the marketing world about using social media and content to generate leads and drive revenue for your company. But, what if you apply those same ideas and principles to your personal brand to help expand your career opportunities? In this presentation, Jeff Perkins will discuss how he built his personal brand leveraging content and social media to propel him from mid-level marketing manager to executive. If you feel like you’re stuck in your career and there’s no opportunity to breakthrough to the next level, this is a must-see session. After this session, you’ll be able to: 1) Develop your personal brand positioning 2) Build a content strategy for your personal brand 3) Leverage social media to build your personal brand 4) Balance your personal brand with your professional responsibilities]]> Wed, 23 May 2018 15:39:29 GMT /slideshow/using-social-media-and-content-to-build-your-personal-brand-and-land-your-next-job-digital-summit-atlanta-may-2018/98285981 JeffPerkins1@slideshare.net(JeffPerkins1) Using Social Media and Content to Build Your Personal Brand and Land Your Next Job - Digital Summit Atlanta, May 2018 JeffPerkins1 There’s a lot of chatter in the marketing world about using social media and content to generate leads and drive revenue for your company. But, what if you apply those same ideas and principles to your personal brand to help expand your career opportunities? In this presentation, Jeff Perkins will discuss how he built his personal brand leveraging content and social media to propel him from mid-level marketing manager to executive. If you feel like you’re stuck in your career and there’s no opportunity to breakthrough to the next level, this is a must-see session. After this session, you’ll be able to: 1) Develop your personal brand positioning 2) Build a content strategy for your personal brand 3) Leverage social media to build your personal brand 4) Balance your personal brand with your professional responsibilities <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/jeffperkins-digitalsummitpresentation-may2018-180523153929-thumbnail.jpg?width=120&height=120&fit=bounds" /> There’s a lot of chatter in the marketing world about using social media and content to generate leads and drive revenue for your company. But, what if you apply those same ideas and principles to your personal brand to help expand your career opportunities? In this presentation, Jeff Perkins will discuss how he built his personal brand leveraging content and social media to propel him from mid-level marketing manager to executive. If you feel like you’re stuck in your career and there’s no opportunity to breakthrough to the next level, this is a must-see session. After this session, you’ll be able to: 1) Develop your personal brand positioning 2) Build a content strategy for your personal brand 3) Leverage social media to build your personal brand 4) Balance your personal brand with your professional responsibilities

Using Social Media and Content to Build Your Personal Brand and Land Your Next Job - Digital Summit Atlanta, May 2018 from Jeff Perkins

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0 DIG South - How to Become a CMO: A Marketers Journey from Middle Management to the C-Suite /slideshow/dig-south-how-to-become-a-cmo-a-marketers-journey-from-middle-management-to-the-csuite/95490482 digsouthpresentation-180430133127
My presentation from the DIG SOUTH conference in April 2018. Navigating a career in marketing is a challenge. At times, it can feel like you're stuck and there's no opportunity to breakthrough to the next level. That was exactly where I found myself in 2011. I was trapped in a mid-level marketing role and he couldn't find a path upward in the organization. Just five years later, I became the CMO of one of the fastest growing companies in the US. In this session, I discussed my journey from a marketing manager to executive and share the valuable lessons learned along the way. I show how aspiring marketing leaders need to not only be high performers in their current job, but also focus on building their personal brands and networks for the long term. ]]>
My presentation from the DIG SOUTH conference in April 2018. Navigating a career in marketing is a challenge. At times, it can feel like you're stuck and there's no opportunity to breakthrough to the next level. That was exactly where I found myself in 2011. I was trapped in a mid-level marketing role and he couldn't find a path upward in the organization. Just five years later, I became the CMO of one of the fastest growing companies in the US. In this session, I discussed my journey from a marketing manager to executive and share the valuable lessons learned along the way. I show how aspiring marketing leaders need to not only be high performers in their current job, but also focus on building their personal brands and networks for the long term. ]]> Mon, 30 Apr 2018 13:31:27 GMT /slideshow/dig-south-how-to-become-a-cmo-a-marketers-journey-from-middle-management-to-the-csuite/95490482 JeffPerkins1@slideshare.net(JeffPerkins1) DIG South - How to Become a CMO: A Marketers Journey from Middle Management to the C-Suite JeffPerkins1 My presentation from the DIG SOUTH conference in April 2018. Navigating a career in marketing is a challenge. At times, it can feel like you're stuck and there's no opportunity to breakthrough to the next level. That was exactly where I found myself in 2011. I was trapped in a mid-level marketing role and he couldn't find a path upward in the organization. Just five years later, I became the CMO of one of the fastest growing companies in the US. In this session, I discussed my journey from a marketing manager to executive and share the valuable lessons learned along the way. I show how aspiring marketing leaders need to not only be high performers in their current job, but also focus on building their personal brands and networks for the long term. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digsouthpresentation-180430133127-thumbnail.jpg?width=120&height=120&fit=bounds" /> My presentation from the DIG SOUTH conference in April 2018. Navigating a career in marketing is a challenge. At times, it can feel like you're stuck and there's no opportunity to breakthrough to the next level. That was exactly where I found myself in 2011. I was trapped in a mid-level marketing role and he couldn't find a path upward in the organization. Just five years later, I became the CMO of one of the fastest growing companies in the US. In this session, I discussed my journey from a marketing manager to executive and share the valuable lessons learned along the way. I show how aspiring marketing leaders need to not only be high performers in their current job, but also focus on building their personal brands and networks for the long term.

DIG South - How to Become a CMO: A Marketers Journey from Middle Management to the C-Suite from Jeff Perkins

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0 CLIC CMO Conference 2017 - Counting Every Penny and Making Every Penny Count /slideshow/clic-cmo-conference-2017-counting-every-penny-and-making-every-penny-count/81998623 clicconference-nov2017ss-171113175232
My presentation from CLIC 2017 about marketing in the startup world.]]>
My presentation from CLIC 2017 about marketing in the startup world.]]> Mon, 13 Nov 2017 17:52:32 GMT /slideshow/clic-cmo-conference-2017-counting-every-penny-and-making-every-penny-count/81998623 JeffPerkins1@slideshare.net(JeffPerkins1) CLIC CMO Conference 2017 - Counting Every Penny and Making Every Penny Count JeffPerkins1 My presentation from CLIC 2017 about marketing in the startup world. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/clicconference-nov2017ss-171113175232-thumbnail.jpg?width=120&height=120&fit=bounds" /> My presentation from CLIC 2017 about marketing in the startup world.

CLIC CMO Conference 2017 - Counting Every Penny and Making Every Penny Count from Jeff Perkins

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0 Small Budget. Big Marketing. Izenda User Conference - Jan 2017 /slideshow/small-budget-big-marketing-izenda-user-conference-jan-2017/71344623 izendauserconference-170124195608
When you're a small company with small marketing budgets, how do you make a big impact? In this presentation, I offer 9 tips on how to do a lot with a little.]]>
When you're a small company with small marketing budgets, how do you make a big impact? In this presentation, I offer 9 tips on how to do a lot with a little.]]> Tue, 24 Jan 2017 19:56:08 GMT /slideshow/small-budget-big-marketing-izenda-user-conference-jan-2017/71344623 JeffPerkins1@slideshare.net(JeffPerkins1) Small Budget. Big Marketing. Izenda User Conference - Jan 2017 JeffPerkins1 When you're a small company with small marketing budgets, how do you make a big impact? In this presentation, I offer 9 tips on how to do a lot with a little. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/izendauserconference-170124195608-thumbnail.jpg?width=120&height=120&fit=bounds" /> When you're a small company with small marketing budgets, how do you make a big impact? In this presentation, I offer 9 tips on how to do a lot with a little.

Small Budget. Big Marketing. Izenda User Conference - Jan 2017 from Jeff Perkins

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0 The Customer Experience Problem - FlipMyFunnel Meetup - Sept 28th /slideshow/the-customer-experience-problem-flipmyfunnel-meetup-sept-28th/66524885 flipmyfunnelmeetup-9-28-160928183842
My presentation about customer experience from the FlipMyFunnel Meetup on September 28, 2016.]]>
My presentation about customer experience from the FlipMyFunnel Meetup on September 28, 2016.]]> Wed, 28 Sep 2016 18:38:41 GMT /slideshow/the-customer-experience-problem-flipmyfunnel-meetup-sept-28th/66524885 JeffPerkins1@slideshare.net(JeffPerkins1) The Customer Experience Problem - FlipMyFunnel Meetup - Sept 28th JeffPerkins1 My presentation about customer experience from the FlipMyFunnel Meetup on September 28, 2016. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/flipmyfunnelmeetup-9-28-160928183842-thumbnail.jpg?width=120&height=120&fit=bounds" /> My presentation about customer experience from the FlipMyFunnel Meetup on September 28, 2016.

The Customer Experience Problem - FlipMyFunnel Meetup - Sept 28th from Jeff Perkins

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0 Dude Where's My Budget - Digital Summit Atlanta May 2016 /slideshow/dude-wheres-my-budget-digital-summit-atlanta-may-2016/62391022 dudewheresmybudget-digitalsummit-160525150416
Here's my presentation from Digital Summit Atlanta about the lessons I've learned going from the Enterprise to a Startup. Enjoy!]]>
Here's my presentation from Digital Summit Atlanta about the lessons I've learned going from the Enterprise to a Startup. Enjoy!]]> Wed, 25 May 2016 15:04:16 GMT /slideshow/dude-wheres-my-budget-digital-summit-atlanta-may-2016/62391022 JeffPerkins1@slideshare.net(JeffPerkins1) Dude Where's My Budget - Digital Summit Atlanta May 2016 JeffPerkins1 Here's my presentation from Digital Summit Atlanta about the lessons I've learned going from the Enterprise to a Startup. Enjoy! <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/dudewheresmybudget-digitalsummit-160525150416-thumbnail.jpg?width=120&height=120&fit=bounds" /> Here's my presentation from Digital Summit Atlanta about the lessons I've learned going from the Enterprise to a Startup. Enjoy!

Dude Where's My Budget - Digital Summit Atlanta May 2016 from Jeff Perkins

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0 How Not to Suck at Marketing - Digital Summit Atlanta - 5.19.15 /slideshow/digital-summit-atlanta-51915/48246140 digitalsummitatlanta-5-150517131700-lva1-app6891
Digital marketing is more challenging than it has ever been. And it’s not getting any easier. Between the constant demands to show immediate ROI on every dollar spent to the overwhelming cluster of marketing technology tools, it can be hard just to keep your head above water. But, for a marketer to be successful today, he or she has to cut through the noise and focus on doing fewer things that deliver big results. In this session, Jeff Perkins will talk about how to survive and thrive in this ever-changing digital age.]]>
Digital marketing is more challenging than it has ever been. And it’s not getting any easier. Between the constant demands to show immediate ROI on every dollar spent to the overwhelming cluster of marketing technology tools, it can be hard just to keep your head above water. But, for a marketer to be successful today, he or she has to cut through the noise and focus on doing fewer things that deliver big results. In this session, Jeff Perkins will talk about how to survive and thrive in this ever-changing digital age.]]> Sun, 17 May 2015 13:17:00 GMT /slideshow/digital-summit-atlanta-51915/48246140 JeffPerkins1@slideshare.net(JeffPerkins1) How Not to Suck at Marketing - Digital Summit Atlanta - 5.19.15 JeffPerkins1 Digital marketing is more challenging than it has ever been. And it’s not getting any easier. Between the constant demands to show immediate ROI on every dollar spent to the overwhelming cluster of marketing technology tools, it can be hard just to keep your head above water. But, for a marketer to be successful today, he or she has to cut through the noise and focus on doing fewer things that deliver big results. In this session, Jeff Perkins will talk about how to survive and thrive in this ever-changing digital age. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/digitalsummitatlanta-5-150517131700-lva1-app6891-thumbnail.jpg?width=120&height=120&fit=bounds" /> Digital marketing is more challenging than it has ever been. And it’s not getting any easier. Between the constant demands to show immediate ROI on every dollar spent to the overwhelming cluster of marketing technology tools, it can be hard just to keep your head above water. But, for a marketer to be successful today, he or she has to cut through the noise and focus on doing fewer things that deliver big results. In this session, Jeff Perkins will talk about how to survive and thrive in this ever-changing digital age.

How Not to Suck at Marketing - Digital Summit Atlanta - 5.19.15 from Jeff Perkins

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0 Evolve or Die: Surviving the Changing Sales Landscape - Sales 2.0 Conference - March 2015 /slideshow/evolve-or-die-surviving-the-changing-sales-landscape-sales-20-conference-march-2015/45906107 sales2-150316150056-conversion-gate01
Here's my presentation from the Sales 2.0 Philadelphia Conference about how to survive and thrive in the changing sales landscape.]]>
Here's my presentation from the Sales 2.0 Philadelphia Conference about how to survive and thrive in the changing sales landscape.]]> Mon, 16 Mar 2015 15:00:56 GMT /slideshow/evolve-or-die-surviving-the-changing-sales-landscape-sales-20-conference-march-2015/45906107 JeffPerkins1@slideshare.net(JeffPerkins1) Evolve or Die: Surviving the Changing Sales Landscape - Sales 2.0 Conference - March 2015 JeffPerkins1 Here's my presentation from the Sales 2.0 Philadelphia Conference about how to survive and thrive in the changing sales landscape. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/sales2-150316150056-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Here's my presentation from the Sales 2.0 Philadelphia Conference about how to survive and thrive in the changing sales landscape.

Evolve or Die: Surviving the Changing Sales Landscape - Sales 2.0 Conference - March 2015 from Jeff Perkins

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0 Hitting a home run with collaboration 12.11.14 (1) /slideshow/hitting-a-home-run-with-collaboration-121114-1/45575133 hittingahomerunwithcollaboration-12-150308113144-conversion-gate01
My recent webinar about the importance of improving collaboration through technology. You can watch the full webinar here: https://event.webcasts.com/viewer/event.jsp?ei=1048052]]>
My recent webinar about the importance of improving collaboration through technology. You can watch the full webinar here: https://event.webcasts.com/viewer/event.jsp?ei=1048052]]> Sun, 08 Mar 2015 11:31:44 GMT /slideshow/hitting-a-home-run-with-collaboration-121114-1/45575133 JeffPerkins1@slideshare.net(JeffPerkins1) Hitting a home run with collaboration 12.11.14 (1) JeffPerkins1 My recent webinar about the importance of improving collaboration through technology. You can watch the full webinar here: https://event.webcasts.com/viewer/event.jsp?ei=1048052 <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/hittingahomerunwithcollaboration-12-150308113144-conversion-gate01-thumbnail.jpg?width=120&height=120&fit=bounds" /> My recent webinar about the importance of improving collaboration through technology. You can watch the full webinar here: https://event.webcasts.com/viewer/event.jsp?ei=1048052

Hitting a home run with collaboration 12.11.14 (1) from Jeff Perkins

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0 Rethinking the funnel - DMA 2014 /slideshow/rethinking-the-funnel-dma-2014/40830654 rethinkingthefunnel-dma2014-141028123430-conversion-gate02
For many years, marketers have used the framework of the "sales funnel". But, in the today's business environment, the traditional sales funnel has become obsolete. Customer journeys are increasingly complex for marketers to understand and vary dramatically by industry, by company, by function and by individual. The traditional funnel is actually more like a cocktail shaker. The customer gets dumped in, swirls around in information for a period of time and then gets poured out. For marketers, this creates both challenges and opportunities that will be discussed during this session.]]>
For many years, marketers have used the framework of the "sales funnel". But, in the today's business environment, the traditional sales funnel has become obsolete. Customer journeys are increasingly complex for marketers to understand and vary dramatically by industry, by company, by function and by individual. The traditional funnel is actually more like a cocktail shaker. The customer gets dumped in, swirls around in information for a period of time and then gets poured out. For marketers, this creates both challenges and opportunities that will be discussed during this session.]]> Tue, 28 Oct 2014 12:34:29 GMT /slideshow/rethinking-the-funnel-dma-2014/40830654 JeffPerkins1@slideshare.net(JeffPerkins1) Rethinking the funnel - DMA 2014 JeffPerkins1 For many years, marketers have used the framework of the "sales funnel". But, in the today's business environment, the traditional sales funnel has become obsolete. Customer journeys are increasingly complex for marketers to understand and vary dramatically by industry, by company, by function and by individual. The traditional funnel is actually more like a cocktail shaker. The customer gets dumped in, swirls around in information for a period of time and then gets poured out. For marketers, this creates both challenges and opportunities that will be discussed during this session. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/rethinkingthefunnel-dma2014-141028123430-conversion-gate02-thumbnail.jpg?width=120&height=120&fit=bounds" /> For many years, marketers have used the framework of the "sales funnel". But, in the today's business environment, the traditional sales funnel has become obsolete. Customer journeys are increasingly complex for marketers to understand and vary dramatically by industry, by company, by function and by individual. The traditional funnel is actually more like a cocktail shaker. The customer gets dumped in, swirls around in information for a period of time and then gets poured out. For marketers, this creates both challenges and opportunities that will be discussed during this session.

Rethinking the funnel - DMA 2014 from Jeff Perkins

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0 Video Is Not An Option - Presentation by Jeff Perkins at the Digital Summit - Updated 12.9.14 /slideshow/perkins-digital-east-presentation-9914-final/38873758 perkinsdigitaleastpresentation-9-140909091542-phpapp02
Video is Not an Option. My presentation from the Digital Summits in Dallas, Raleigh, Denver, Atlanta and DC.]]>
Video is Not an Option. My presentation from the Digital Summits in Dallas, Raleigh, Denver, Atlanta and DC.]]> Tue, 09 Sep 2014 09:15:42 GMT /slideshow/perkins-digital-east-presentation-9914-final/38873758 JeffPerkins1@slideshare.net(JeffPerkins1) Video Is Not An Option - Presentation by Jeff Perkins at the Digital Summit - Updated 12.9.14 JeffPerkins1 Video is Not an Option. My presentation from the Digital Summits in Dallas, Raleigh, Denver, Atlanta and DC. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/perkinsdigitaleastpresentation-9-140909091542-phpapp02-thumbnail.jpg?width=120&height=120&fit=bounds" /> Video is Not an Option. My presentation from the Digital Summits in Dallas, Raleigh, Denver, Atlanta and DC.

Video Is Not An Option - Presentation by Jeff Perkins at the Digital Summit - Updated 12.9.14 from Jeff Perkins

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0 Evolve or Die: How to Survive and Thrive in the Changing Sales Landscape - AA-ISP Leadership Summit 2014 /slideshow/pgi-aa-isp-presentation-final-4414/35146514 pgiaa-isppresentation-final-4-140526210031-phpapp01
I gave this presentation at the AA-ISP Leadership Summit in April 2014. The talk was about how sales professionals have to evolve to the changing landscape in order to be successful.]]>
I gave this presentation at the AA-ISP Leadership Summit in April 2014. The talk was about how sales professionals have to evolve to the changing landscape in order to be successful.]]> Mon, 26 May 2014 21:00:31 GMT /slideshow/pgi-aa-isp-presentation-final-4414/35146514 JeffPerkins1@slideshare.net(JeffPerkins1) Evolve or Die: How to Survive and Thrive in the Changing Sales Landscape - AA-ISP Leadership Summit 2014 JeffPerkins1 I gave this presentation at the AA-ISP Leadership Summit in April 2014. The talk was about how sales professionals have to evolve to the changing landscape in order to be successful. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/pgiaa-isppresentation-final-4-140526210031-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> I gave this presentation at the AA-ISP Leadership Summit in April 2014. The talk was about how sales professionals have to evolve to the changing landscape in order to be successful.

Evolve or Die: How to Survive and Thrive in the Changing Sales Landscape - AA-ISP Leadership Summit 2014 from Jeff Perkins

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0 Digital Summit - Video is not an Option - Jeff Perkins Presentation - 5.21.14 /slideshow/digital-summit-video-is-not-an-option-jeff-perkins-presentation-52114/34969794 perkinsdigitalsummitpresentation-5-140521151809-phpapp01
Presentation I delivered at the Digital Summit in Atlanta. I talked about the importance of video as a key tactic for marketers. I showed examples of what we do at PGi.]]>
Presentation I delivered at the Digital Summit in Atlanta. I talked about the importance of video as a key tactic for marketers. I showed examples of what we do at PGi.]]> Wed, 21 May 2014 15:18:09 GMT /slideshow/digital-summit-video-is-not-an-option-jeff-perkins-presentation-52114/34969794 JeffPerkins1@slideshare.net(JeffPerkins1) Digital Summit - Video is not an Option - Jeff Perkins Presentation - 5.21.14 JeffPerkins1 Presentation I delivered at the Digital Summit in Atlanta. I talked about the importance of video as a key tactic for marketers. I showed examples of what we do at PGi. <img style="border:1px solid #C3E6D8;float:right;" alt="" src="https://cdn.slidesharecdn.com/ss_thumbnails/perkinsdigitalsummitpresentation-5-140521151809-phpapp01-thumbnail.jpg?width=120&height=120&fit=bounds" /> Presentation I delivered at the Digital Summit in Atlanta. I talked about the importance of video as a key tactic for marketers. I showed examples of what we do at PGi.

Digital Summit - Video is not an Option - Jeff Perkins Presentation - 5.21.14 from Jeff Perkins

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0 https://cdn.slidesharecdn.com/profile-photo-JeffPerkins1-48x48.jpg?cb=1721912118 I'm currently the CMO at QASymphony, a leading provider of QA testing software for agile developers. Prior to QA Symphony, I spent 8 years in senior marketing and sales roles at PGi and AutoTrader.com. Earlier in my career, I spent 10 years grinding it out in the NYC advertising industry. I worked at Euro RSCG Worldwide as an Account Director where I led all digital advertising efforts for the Volvo brand. I also had the unique opportunity to develop the ad campaign that launched Howard Stern on Sirius Satellite Radio in 2005. I started my career at Saatchi & Saatchi and also worked at OMD and DDB. I've worked on a diverse variety of brands including Tide, HBO, Pepsi, Michelin, Of... www.pgi.com https://cdn.slidesharecdn.com/ss_thumbnails/effectivemarketingforyourparkingprogram-190513144603-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/effective-marketing-for-your-parking-program/145280417 Effective Marketing fo... https://cdn.slidesharecdn.com/ss_thumbnails/buildingamodernmarketingteam-190315134129-thumbnail.jpg?width=320&height=320&fit=bounds slideshow/building-a-modern-marketing-team/136560302 Building a Modern Mark... https://cdn.slidesharecdn.com/ss_thumbnails/hanukkahtrivia-181208210505-thumbnail.jpg?width=320&height=320&fit=bounds JeffPerkins1/hanukkah-trivia Hanukkah Trivia