My advertisement project
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The advertisement depicts a person's arm with a to-do list scrawled on it, representing chaos, next to a simple picture of the Palm Centro smartphone, representing order. It aims to appeal to average people by showing how the busy demands of daily life create a need for help organizing tasks. While implying everyday life has become too chaotic, the ad suggests the Palm Centro can help by allowing users to record their to-do lists, though it does not truly help complete the tasks itself.
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My advertisement project
- 1. Adam Nye Period 6 Link to ad: http://pixelsmithstudios.com/wp- content/uploads/2012/10/Palm_Centro_Magazine_Ad_by_koreansensation.jpg The product of the advertisement I chose is the Palm Centro. The advertisement shows a picture of a person’s arm reaching upwards with a to-do list scrawled all over their arm. In the advertisement, this depicts chaos, as there is also an extremely busy road with big buildings and taxis. On the other side, there is a simple picture of the smartphone that the company is advertising. This depicts order, as it has no background and has very little going on in the picture. The advertisement features appeal to the common folk by showing a list of an average person’s daily tasks written on a hand that appears to be grasping for help. The advertisement is essentially stating that the average person needs help organizing their busy life. This can also be thought of as an appeal to pity by showing a person in need of help and showing how they were able to obtain the help. The claim is also somewhat unrealistic because the ad somewhat depicts that a smartphone will help you with your daily tasks. The implied problem in the advertisement is that everyday life has become too chaotic and everyone is having a difficult time keeping up in modern times. .The proposed solution to this problem is the new Palm Centro smart phone, which can record your to-do list, but not really help you get the things done, other than reminding you to do them.