Apple
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This document summarizes the history and key details about Apple Inc. It outlines that Apple was founded in 1976 and introduced important early products like the Apple I and II computers. The Macintosh was unveiled in 1984. It then discusses Apple's introduction of successful consumer products in the late 90s and 2000s like the iMac, iPod, iPhone, and iPad. The document also provides an overview of Apple's mission and vision, product categories, marketing strategies, strengths/weaknesses, and notes both the highs and lows in the company's history.
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Presentation was all about vision of Apple Company, history of apple, SWOT analysis, Marketing and Apple¡¯s Most Famous Ad Campaigns.
What is learning from Presentation...?
Very good learning from the presentation is Apple Company¡¯s Famous Ad Campaigns, quality work, packaging detail, Culture, Work environment, Target Market Analysis, Consumer Analysis, Specific action program.
And Conclusion
I Would just conclude with Strategy that includes Modify Marketing plan based on consumer response.
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Apple has become a world leader in innovative new product launches over the past decade. The company's evolutionary product innovations include the iPod, iMac, iPhone, and iPad, which have transformed how people listen to music, communicate, and consume media. The iPod paved the way for Apple's success, demonstrating their new product development process. Subsequent launches of the iPhone and iPad applied this strategy and built on the iPod's popularity through multiple generations of each product. While Apple has seen great success, its next steps may include expanding into new areas like augmented and virtual reality as well as growing other existing product lines like the Apple Watch.Apple inc.
Apple inc.PallaviMishra92
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Apple was founded in 1976 by Steve Jobs and Steve Wozniak. It designs, develops and sells consumer electronics, computer software, and personal computers. Some of its best known products include the Mac line of computers, the iPod, iPhone, and iPad. Its mission is to design the best personal computers and lead revolutions in digital music and mobile devices. It believes in focusing on a few truly important products and collaborating across groups to innovate in a way others cannot. Historically Apple has struggled in the personal computer industry due to its proprietary designs and software in a market dominated by Windows-compatible PCs from competitors like Dell and Lenovo. However, in smartphones Apple has found more success due to its innovativeRecently uploaded (20)
The Dravidian Languages: Tamil, Telugu, Kannada, Malayalam, Brahui, Kuvi, Tulu
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This ppt has been made for the students pursuing PG in social science and humanities like M.Ed., M.A. (Education), Ph.D. Scholars. It will be also beneficial for the teachers and other faculty members interested in research and teaching research concepts.POWERPOINT-PRESENTATION_DM-NO.017-S.2025.pptx
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Rubric level Summary for Teacher 1 to 3, Proficient Teacher. Guide in assessing MOV presented.
How to use Init Hooks in Odoo 18 - Odoo ºÝºÝߣs
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In this slide, we¡¯ll discuss on how to use Init Hooks in Odoo 18. In Odoo, Init Hooks are essential functions specified as strings in the __init__ file of a module.
APM People Interest Network Conference - Tim Lyons - The neurological levels ...
APM People Interest Network Conference - Tim Lyons - The neurological levels ...Association for Project Management
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APM People Interest Network Conference 2025
-Autonomy, Teams and Tension: Projects under stress
-Tim Lyons
-The neurological levels of
team-working: Harmony and tensions
With a background in projects spanning more than 40 years, Tim Lyons specialised in the delivery of large, complex, multi-disciplinary programmes for clients including Crossrail, Network Rail, ExxonMobil, Siemens and in patent development. His first career was in broadcasting, where he designed and built commercial radio station studios in Manchester, Cardiff and Bristol, also working as a presenter and programme producer. Tim now writes and presents extensively on matters relating to the human and neurological aspects of projects, including communication, ethics and coaching. He holds a Master¡¯s degree in NLP, is an NLP Master Practitioner and International Coach. He is the Deputy Lead for APM¡¯s People Interest Network.
Session | The Neurological Levels of Team-working: Harmony and Tensions
Understanding how teams really work at conscious and unconscious levels is critical to a harmonious workplace. This session uncovers what those levels are, how to use them to detect and avoid tensions and how to smooth the management of change by checking you have considered all of them.APM People Interest Network Conference - Oliver Randall & David Bovis - Own Y...
APM People Interest Network Conference - Oliver Randall & David Bovis - Own Y...Association for Project Management
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APM People Interest Network Conference 2025
- Autonomy, Teams and Tension
- Oliver Randall & David Bovis
- Own Your Autonomy
Oliver Randall
Consultant, Tribe365
Oliver is a career project professional since 2011 and started volunteering with APM in 2016 and has since chaired the People Interest Network and the North East Regional Network. Oliver has been consulting in culture, leadership and behaviours since 2019 and co-developed HPTM??an off the shelf high performance framework for teams and organisations and is currently working with SAS (Stellenbosch Academy for Sport) developing the culture, leadership and behaviours framework for future elite sportspeople whilst also holding down work as a project manager in the NHS at North Tees and Hartlepool Foundation Trust.
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A Leadership and Culture Change expert, David is the originator of BTFA? and The Dux Model.
With a Masters in Applied Neuroscience from the Institute of Organisational Neuroscience, he is widely regarded as the ¡®Go-To¡¯ expert in the field, recognised as an inspiring keynote speaker and change strategist.
He has an industrial engineering background, majoring in TPS / Lean. David worked his way up from his apprenticeship to earn his seat at the C-suite table. His career spans several industries, including Automotive, Aerospace, Defence, Space, Heavy Industries and Elec-Mech / polymer contract manufacture.
Published in London¡¯s Evening Standard quarterly business supplement, James Caan¡¯s ¡®Your business¡¯ Magazine, ¡®Quality World¡¯, the Lean Management Journal and Cambridge Universities ¡®PMA¡¯, he works as comfortably with leaders from FTSE and Fortune 100 companies as he does owner-managers in SME¡¯s. He is passionate about helping leaders understand the neurological root cause of a high-performance culture and sustainable change, in business.
Session | Own Your Autonomy ¨C The Importance of Autonomy in Project Management
#OwnYourAutonomy is aiming to be a global APM initiative to position everyone to take a more conscious role in their decision making process leading to increased outcomes for everyone and contribute to ¡°a world in which all projects succeed¡±.
We want everyone to join the journey.
#OwnYourAutonomy is the culmination of 3 years of collaborative exploration within the Leadership Focus Group which is part of the APM People Interest Network. The work has been pulled together using the 5 HPTM? Systems and the BTFA neuroscience leadership programme.
https://www.linkedin.com/showcase/apm-people-network/about/Essentials of a Good PMO, presented by Aalok Sonawala
Essentials of a Good PMO, presented by Aalok SonawalaAssociation for Project Management
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APM event hosted by the South Wales and West of England Network (SWWE Network)
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Tonight, Aalok planned to discuss the importance of a PMO within project-based organisations, the different types of PMO and their key elements, PMO governance and centres of excellence.
PMO¡¯s within an organisation can be centralised, hub and spoke with a central PMO with satellite PMOs globally, or embedded within projects. The appropriate structure will be determined by the specific business needs of the organisation. The PMO sits above PM delivery and the supply chain delivery teams.
For further information about the event please click here.EDL 290F Week 3 - Mountaintop Views (2025).pdf
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Kaun TALHA quiz Prelims - El Dorado 2025Conquiztadors- the Quiz Society of Sri Venkateswara College
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Prelims of Kaun TALHA : a Travel, Architecture, Lifestyle, Heritage and Activism quiz, organized by Conquiztadors, the Quiz society of Sri Venkateswara College under their annual quizzing fest El Dorado 2025. Blind Spots in AI and Formulation Science Knowledge Pyramid (Updated Perspect...
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This presentation delves into the systemic blind spots within pharmaceutical science and regulatory systems, emphasizing the significance of "inactive ingredients" and their influence on therapeutic equivalence. These blind spots, indicative of normalized systemic failures, go beyond mere chance occurrences and are ingrained deeply enough to compromise decision-making processes and erode trust.
Historical instances like the 1938 FD&C Act and the Generic Drug Scandals underscore how crisis-triggered reforms often fail to address the fundamental issues, perpetuating inefficiencies and hazards.
The narrative advocates a shift from reactive crisis management to proactive, adaptable systems prioritizing continuous enhancement. Key hurdles involve challenging outdated assumptions regarding bioavailability, inadequately funded research ventures, and the impact of vague language in regulatory frameworks.
The rise of large language models (LLMs) presents promising solutions, albeit with accompanying risks necessitating thorough validation and seamless integration.
Tackling these blind spots demands a holistic approach, embracing adaptive learning and a steadfast commitment to self-improvement. By nurturing curiosity, refining regulatory terminology, and judiciously harnessing new technologies, the pharmaceutical sector can progress towards better public health service delivery and ensure the safety, efficacy, and real-world impact of drug products.How to attach file using upload button Odoo 18
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In this slide, we¡¯ll discuss on how to attach file using upload button Odoo 18. Odoo features a dedicated model, 'ir.attachments,' designed for storing attachments submitted by end users. We can see the process of utilizing the 'ir.attachments' model to enable file uploads through web forms in this slide.How to Modify Existing Web Pages in Odoo 18
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In this slide, we¡¯ll discuss on how to modify existing web pages in Odoo 18. Web pages in Odoo 18 can also gather user data through user-friendly forms, encourage interaction through engaging features. 
APM People Interest Network Conference - Tim Lyons - The neurological levels ...
APM People Interest Network Conference - Tim Lyons - The neurological levels ...Association for Project Management
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APM People Interest Network Conference - Oliver Randall & David Bovis - Own Y...
APM People Interest Network Conference - Oliver Randall & David Bovis - Own Y...Association for Project Management
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Kaun TALHA quiz Prelims - El Dorado 2025
Kaun TALHA quiz Prelims - El Dorado 2025Conquiztadors- the Quiz Society of Sri Venkateswara College
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Apple
- 2. 1974 The idea for Apple Computers was BORN First Computer was SOLD 1976 The Macintosh was INTRODUCED 1984
- 3. 1984 The Macintosh was INTRODUCED 1985 was discharged Steve Jobs
- 4. 1998 1999 Apple introduced all-in-one the iMac Also Apple unveiled the iBook
- 5. And the Innovations ³¦´Ç²Ô³Ù¾±²Ô³Ü±ð¡
- 6. 2012 2013 2014 2015 2016 SOON THE FUTURE IS HERE
- 7. Apple was started in 1976 by
- 8. Ronald Wayne..??? Haven¡¯t heard his name so far. Yes, he was one of the founding member but later in 1977 he sold his shares to other two partners at $800....(which worth around $35 billion today)
- 9. ?Was known as Apple Computer Inc. till 2007. ?Leader in innovative product launches. ?Transformed the way of talking, playing, reading, listening music. ?Famous for its products like iPhone, iPad, iPod, MacBook etc. ABOUT THE COMPANY APPLE INC.
- 10. Mission Statement "Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings."
- 11. Vision Statement Apple is ¡°committed¡± in producing high quality products and providing high quality service thus setting high industry standards for other competitors.
- 12. A Glance on Apple products.... Hardware Products ? iPod ¨C Portable media player. ? iPhone ¨C Line of Smartphone. ? MacBook ¨C Brand of notebook computers. ? iPad ¨C iOS based line of tablet computers. Software Products ? iOS, MacOS, iWork, iLife, QuickTime, Aperture, GarageBand.
- 13. Marketing Strategies behind the success of Apple Inc. ? Continuous product innovation ? Price skimming strategy ? Very narrow segmented target group ? Appreciable budget plan for advertisement ? Introducing affordable product range for gaining high market share. ? Strong support of media
- 14. APPLE BRAND STRATEGY MODEL
- 15. Highs and lows of the company. ? Failure of Apple I ? Success of Apple II and Macintosh. ? Jobs¡¯s resignation. ? On the verge of Bankruptcy. ? Jobs returns. ? Success of iMac, iPod etc.
- 16. 1. Faithful customers 2. Apple is a leading innovator in mobile device technology 3. Strong financial performance ($10,000,000,000 cash, gross profit margin 43.9% and no debt) 4. Brand reputation STRENGTHS
- 17. 1.High price 2.Decreasing market share 3.Further Change in management 4.Long term gross margin decline WEAKNESSES
- 18. CHALLENGES 1. Increasing market share 2. Making the product more user friendly 3. Competing with new entrants 4. Maintaining quality of the products by reducing the price. 5. Making products readily available
- 19. RECAP ? About the company ? Glance at Product range of Apple ? Marketing Strategies of Apple ? Brand Strategies of Apple ? Highs and Lows of the Apple Inc. ? SWOC analysis
- 20. CREDITS ? Course material provided by Prof. Sameer Mathur ? Wikipedia ? Google Images ? istockphotos.com ? Flickr.com
- 21. DISCLAIMER Created by Mr. Omkar Rudrawar, VNIT Nagpur during an marketing internship under Prof. Sameer Mathur , IIM Lucknow.