blueCTM is a Canadian software company established in 2003 that focuses on automating and improving workflows through its blueButlerTM platform. The platform captures customer voice interactions, mitigates risk, identifies revenue opportunities, and maximizes renewals. It fosters a productive workforce by allowing producers and CSRs to close business and seamlessly integrate with any CRM system. The company has over 200 customers in Canada and the US and is focused on US expansion in 2012.