BookWood - Creating an App to Improve Reader Experience and Develop a New Way of Marketing Publications on the Internet
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Bookwood is developing an app to enhance the reader experience and innovate marketing for publications, leveraging trends in e-reading such as the rise of multi-function tablets. The app aims to provide a non-intrusive way for readers to discover new materials and interact with geographical contexts related to stories through tools like Google Earth. It will also offer special versions for educational institutions and businesses, featuring a subscription model for access to various types of publications.
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Since 2014, the Netherlands has worked toward more sustainable urban logistics through the Green Deal Zero Emission City Logistics. Early years focused on local pilot projectssuch as city hubs, electric vehicles, and water transportdesigned as living labs to explore and learn. Following the 2019 Climate Agreement, the ambition increased: by 2025, 30 to 40 major municipalities aim to establish zero-emission zones, where only fully electric trucks and vans may operate. As of January 2025, 14 cities have implemented such zones, banning vehicles with Euro 4 or lower emission standards. By 2030, only zero-emission vehicles will be permitted.
The rollout raises important questions: Which transitions are smooth? Where are the main challenges, and who is most affected? Are issues local or widespread? How are small and large companies affected differently? Researchers play a vital role in evaluating these developments, sharing insights, and supporting a just and effective transition to zero-emission city logistics.
Walther Ploos van Amstel.BOURNS POTENTIOMETER Provide You Precision
BOURNS POTENTIOMETER Provide You Precisionsmidmart
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Bourns potentiometers are high-quality variable resistors designed for precision control in a wide range of electronic applications. Known for their durability, accuracy, and reliability, Bourns potentiometers are ideal for adjusting signal levels, tuning circuits, or setting reference voltages in industrial, automotive, and consumer electronics.
Available in rotary and slide variants, these components offer excellent repeatability, smooth operation, and long mechanical life, making them a trusted choice for engineers and designers worldwide.
Redefining Business Experiences: The Role of a Corporate Event Management Com...
Redefining Business Experiences: The Role of a Corporate Event Management Com...Be Executive Events
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BookWood - Creating an App to Improve Reader Experience and Develop a New Way of Marketing Publications on the Internet
- 2. Creating an App to Improve Reader Experience and Develop a New Way of Marketing Publications on the Internet
- 3. Trends Multi-function tablets have become consumers' preferred e-reading devices, overtaking dedicated e- readers for the first time, according to the Book Industry Study Group (BISG)'s In Brazil 68% of publishers already sell books in digital format
- 4. Trends The U.S consumer ebook market will be bigger than the print book market by 2017. 88% of publishers around the world invest in advertising and marketing specifically for digital formats
- 5. ...Market
- 6. ...Market On any e-store you find Apps that are no more than compilation of some type of publication; There is no Apps that creates a form of marketing for all types of publications; There is no Apps that does marketing in a way that is not INTRUSIVE or ABUSIVE to the reader ;
- 7. Potential Publishing houses all over the world need a way to market and publicized its publications at a much lower cost Reader can choose a new reading material by looking for it Reader can find a new reading material by conventional and new filter types such as: Time, Place, Type and Etc Reader can do this while enjoying what he is reading
- 8. Transforming all text into storyboards By finding in Google earth (or any other Geo tool such as Maps) the place where the action is happening and showing the places as the history develops;
- 10. ...Winning the Readers BookWood will attract readers by being more fun, more intelligent, more complementally Google Maps Google Earth Google Translator Wikipedia Complement Reading Social Medias
- 11. Marketing with BookWood Advertisement: At the opening level a Ad will appear (Platinum) and as the navigation makes the viewer goes down to the ground. (Gold and Silver) ads will appear. These Ads are for companies. At the ground level, thousands of BookWood icons will appear.
- 12. At ground level BookWood Icons As the reader approaches the local he selected in the App, he will be able to click on a BookWood icon (icon designed for the client) and the info on that book/publication will appear with a link. In the new Google Earth layers (filters) for Books, Magazines, Newspapers, Blogs, etc.
- 13. App As the user clicks on the BookWood Icon, a pop-up window appears showing the short information and it is a link to the place where to buy it. As this is done today in many layers! Other features can be added and charged.
- 14. Bookwood for Education Especial versions of BookWood will be available for schools Schools will license it Each version for a subject: Mathematics, History, Biology, Geography, English, etc. App will make reports on student activities, learning time, etc.
- 15. Bookwood as NetFlix User pays a monthly fee to access on his smart TV; e- Books, magazines, etc. are read on screen; Reading Translating Seeing Commenting Sharing Integration with other Software (Google Earth, Maps, Wikipedia, etc.)
- 16. Bookwood for Coffee Shop Especial versions of BookWood available for Coffee Shop
- 17. Especial versions of BookWood available for Coffee Shop Bookwood for Airlines