The document summarizes an event about iPhone application development. It provides an agenda that includes topics on iPhone app development 101, getting noticed in the App Store, and using Appbackr to fund applications. It then introduces the presenters and their qualifications. Statistics on the app market are presented, followed by demos of an iPhone app and the Appbackr crowdfunding platform. Requirements and costs of development are covered, as well as how to make money through paid apps and advertising. Time is allotted at the end for questions.