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ABHISHEK RANJAN
OBJECTIVE: Pursuing an experience where I will be able to utilize my life experiences as well as
my interpersonal skills, to not only allow myself to grow personally and professionally, but to
firmly contribute towards the achievement of the mission and values of the Organization.
Expertise : Channel performance management & Enhancement ● Product
Development ● Strategic Business Planning ● Business development /Process and
sales specialist ● People Management ● Leadership skills
Professional Synopsis
 A dynamic professional with over 8.0 years of rich experience in Managing Big Teams, Channel
performance Management, Branch Business, Process and operations with key focus on topline
profitability and streamlining the procedures in the Banking Industry.
 Ability to derive maximum output from Team by constantly tracking, monitoring and guiding
them.
 Demonstrated abilities in managing sales & banking operations and accelerating the business
growth.
 Track record of consistently achieving the projected targets at branches, building dynamic sales
teams, identifying high-yielding services and products during the career span.
 Possesses excellent business acumen with skills to remain on the cutting edge.
 Demonstrated abilities in cementing healthy relationship with the clients for generating business
and leading workforce towards accomplishing business and corporate goals.
 An effective communicator with excellent relationship building & interpersonal skills. Strong
analytical, problem solving & organizational abilities. Possess a flexible & detail oriented
attitude.
 Articulate communicator able to elicit high levels of performance from team

Brief Synopsis of present Profile
Presently with Kotak Mahindra Bank Ltd at Mumbai, Designated as Product Manager- Liability
(CASA)
• Managing channel performance of 150 Branches on Current account, saving account, TD &
Insurance.
• Driving channel and providing Support to acquisition team through contest, drives &
campaign.
• Designing of new product (on CASA) to cater to the requirement of changing customer
needs across different regions and markets.
• Monitoring branch performance against set objective and designing measure to improve it.
• Reviewing and monitoring of branch performance against defined benchmark.
• Analysis of branch book, designing methods and providing support to channel for better
customer management, opportunity for cross sale and other income prospect.
• Ensuring high level of performance through channel by providing them with better Methods,
ideas, tools and product as per market requirement.
• Implementing competent strategies for boosting the business with a view to penetrate new
accounts and expand existing ones for meeting pre-determined business objectives and
targets
• Helping Channel to deal with high net worth clients for understanding their requirements &
suggesting the most viable solution and cultivating relations with them for customer
retention & securing repeat business.
• Implementing policies / procedures for the development of the bank as well as reducing
overall costs to the bank through various means
Career Growth
 Kotak Mahindra Bank Ltd, Mumbai HO- Product Manager - Liability - July 2014 to
till date. Working in Kotak Mahindra Bank Ltd since April 2010.
 Kotak Mahindra Bank Ltd, Jaipur – Area Manager (Cluster Branch Manager) - Branch
Banking RJ- CBRL Branches Nov 2012 to June 2014.
 Kotak Mahindra Bank Ltd, Mumbai– Branch Sales Manager – Business Banking and
personal both retail &High value Acquisitions for CASA, FD, DMAT&Insurance.
 (April 2010 – Oct 2012)
 Standard Chartered Bank, Mumbai – Sales Manager credit cards–(Aug 2009 – April 10)
 Barclays Bank Plc., Mumbai – Business Development Manager (July 08 – June 09)

 Yes Bank Ltd, Mumbai – Associate Sales Manager CSP (May 2007-June2008)
Summary of Achievements in present profile:
 Managed to increase acquisition of the channel three times from the exsisting average.
Increased CASA Number to three times within two months of Joining in HO as Product
Manager through CASA Campaign and contest. From average of 1200 accounts per month
to 3500 accounts per month now.
 Achieved 150 % of Avg CASA Target of the channel in FY14-15.
 Achieved 100% of Insurance Target of the channel in FY 14-15.
 Was able to increase productivity of frontline staff by 40% through product training,
coaching, mentoring and providing them the customized product offering.
 Was able to bring traction on CASA Value in branches with launch of campaign.
 Successfully lead the project of PMJDY (Pradhan Mantri Jan Dhan Yojana) at our Bank
and did record 58000 Accounts through the channel.
 Consistent best performer rating since last three FY. Got Rating of 3-“Exceeds
Expectation” in FY-12-13 & FY 13-14.
 Successfully designed a product “sanman” for unbanked branches, which helped to increase
the acquisition pace significantly.
 Successfully designed “privy league” product for our channel
Education
 Post Graduate Diploma in Business Management, specialization in Marketing & Human Resources
Management – Asia-Pacific Institute of Management (2007)
 Bachelors of Art (Honours) English Literature – University of Delhi (2004)
Personal Details:
Date of Birth: 31.03.1981
Mobile: +91 8879787346  Email: abhi_5may@yahoo.co.in
Address: D- 1104 Bhoomi Acres, Hirananadani Estate, Thane (W) -400607, Mumbai

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Abhishek Ranjan Resume

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Abhishek Ranjan Resume