The document discusses how media use in organizations reflects norms and affects performance. It notes that some key organizational norms discussed are having a paperless office, transparency, and democratized decision making with open communication and networked employees. It then provides survey results that show most employees are allowed to access social networking sites at work, though sites are actively blocked for some. The results also indicate social media use can increase efficiency and creativity for many employees and those who browse for personal reasons at work are more productive. It concludes new communication patterns develop with technologies like instant messaging and companies may struggle to recruit if they restrict favored technologies.