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Influencer; the power to change everything  Patterson et al. Hoofdlijnen   Almost anything can be changed. Dont pray for serenity. How? Focus on behaviours (actions), not on outcomes Discover the few vital behaviours with high leverage: statistics or positive deviance Search for recovery behaviours = corrective action When will people change their behaviour? Positive answer to 2 questions: Is it worth it? (motivation)    change mindset through credible experience (not preaching) Can I do it? (ability) Influence Strategies & Instruments (are also a diagnosing tool for why people behave as they do). Use All!! Change the environment learn to notice create visual clues data/info: fresh, accurate, relevant physical proximity: propinquity tools & instruments process, procedures, structures Social capital: enabling force of the group, Wisdom of Crowds increase interdependence, from me to we-problem reduce personal vulnerability: NQ feedback + solidarity demand cooperation: all or nothing practice: knowing  doing deliberate practice: concentration + fast feedback + minigoals + resilience build emotional skills: hot    cold brain by distraction & labelling Ability Incentives/rewards & accountability last resort, not instead of 1 & 2. Rewards decrease intrinsic motivation KSF: quick, small, tied to vital behaviours (not outcomes) clarify the thought of the incentive: symbols, praise beware divisive incentives & punishment Peer pressure: (dis)approval of others living example by respected person avoid innovators, focus on early adaptors: opinion leaders question long held beliefs in public; change the public conversation (silence is unhealthy) create a village: care + feedback Intrinsic motivation for the activity personal experience first: try it, then like it game/competition + minigoals new moral motives  reconnect behaviour to moral values provide choice Motivation 3 Structural/systemic 2 Group/social 1 Personal

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Influencer

  • 1. Influencer; the power to change everything Patterson et al. Hoofdlijnen Almost anything can be changed. Dont pray for serenity. How? Focus on behaviours (actions), not on outcomes Discover the few vital behaviours with high leverage: statistics or positive deviance Search for recovery behaviours = corrective action When will people change their behaviour? Positive answer to 2 questions: Is it worth it? (motivation) change mindset through credible experience (not preaching) Can I do it? (ability) Influence Strategies & Instruments (are also a diagnosing tool for why people behave as they do). Use All!! Change the environment learn to notice create visual clues data/info: fresh, accurate, relevant physical proximity: propinquity tools & instruments process, procedures, structures Social capital: enabling force of the group, Wisdom of Crowds increase interdependence, from me to we-problem reduce personal vulnerability: NQ feedback + solidarity demand cooperation: all or nothing practice: knowing doing deliberate practice: concentration + fast feedback + minigoals + resilience build emotional skills: hot cold brain by distraction & labelling Ability Incentives/rewards & accountability last resort, not instead of 1 & 2. Rewards decrease intrinsic motivation KSF: quick, small, tied to vital behaviours (not outcomes) clarify the thought of the incentive: symbols, praise beware divisive incentives & punishment Peer pressure: (dis)approval of others living example by respected person avoid innovators, focus on early adaptors: opinion leaders question long held beliefs in public; change the public conversation (silence is unhealthy) create a village: care + feedback Intrinsic motivation for the activity personal experience first: try it, then like it game/competition + minigoals new moral motives reconnect behaviour to moral values provide choice Motivation 3 Structural/systemic 2 Group/social 1 Personal