This CV summarizes J辿r担me Fisse's experience as an Enterprise Business Architect. He has over 10 years of experience leading business analysis, process improvement, and architecture projects. His background includes a master's in biology and business process management. Recent roles include serving as the Enterprise Business Architect for National Lottery, where he has led several projects involving sales, procurement, finance, and marketing.
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Jerome Fisse C V 1.4
1. Curriculum Vitae
J辿r担me Fisse Enterprise Business Architect
+32 485 32 45 49
Jeromefisse@gmail.com
Rue de la Spaumerie 32, 5081 Saint-Denis
Key skills
Business Architect
Datamining & BI
Business process manager
Problem solver
Stimulated by challenge, Self Starter
Interpersonal skills
Open mind
Innovative
Visual thinker
Education and Professional certifications
2013-2014 : Master in Business Process Management, Vlerick Management School (see details in annex)
2012 : BPMN 2.0
2012 : Microsoft CRM 2011, multiple certifications
2010 : Project management certification 束 Prince 2 foundation 2009損
2007 : Language immersion in Dutch
1998 2002 : Master in Biology at F.U.N.D.P. (Namur)
2002 2011 : Multiple technical training (on project/academic)
B.I. : Microsoft BI (Cube and SQL 2010), Orcale, SAS (enterprise, cube, campaign), Business Objects
CRM : MS CRM, Oracle on demand, Selligent,Siebel
Interactive marketing : Selligent interactive marketing, Neolane
Data mining : Microsoft data mining, SAS
3 of my relevant experience as Enterprise Business Architect
2012-Now @ www.loterie-nationale.be , Business Process analyst & Enterprise Business Architect
The challenge: Transition from multiple applications and silo work to a common portal with cross-department processes. My mission
goes from Business process definition and improvement to concept definition of this service-driven portal across multiple projects
(point of sales management, subscriber management). During the second part of my mission, I did reworked business processes
according to the standard of APQC process classification framework (order to cash, contact to contract, Product development, )
2012 @ www.Belfius.be , Business Process analyst & Business analyst
Business Process analysis across 11 departments and 2 organizations. Simplification into one general service process implemented in
MS CRM. Business analysis and requirements analysis of every departments.
2011 @ www.ConceptEcoEnergy.be , General Manager assistant
Company specialized in renewable energy (photovoltaic, heating pump, energy audit) growing from 30 employees to 70 over the year. Mainly in
charge of the new branch: construction and promotion of passive buildings. Setting up a process driven company from strategy to the working
procedure.
Additional information
French : mother tongue
English : fluent
Dutch : Intermediate +
Masters in Biology and in Business process management combined give me a unique view of how to
simplify your business
2. Business process organization, Business process manager and customer centricity:
Used to analyze business needs on a CRM project, I often interview sales, marketing and service managers. I am thrilled
when a customer allows me to interview also their own customers. Focusing on the service to give more than the product
we offer allows companies to differentiate themselves from their competition. In this context, the best business process
guaranties better customer service that finally creates a better brand. A good brand creates loyalty.
Customer segmentation and Business model canvas: Who are your customers and how do you answer
their needs? What is your value proposition that differentiates your company from the competition? What
is your service concept? I can guide you through some workshops to define these concepts
Business process design and improvement: When you know which service to give to which customer, I can
help you to define or improve/optimize the processes theses services depend on.
Business process organization: How to create ownership of these key processes, delivering high value for
your customer through your entire company (end to end). My first piece of answer: Not too fast. I can
assess with you the level of maturity of your company and define a roadmap to guide you there. Only as a
coach because BPO is a full time intern job(s) and requests a deep understanding of the operational
constraints and motivation in the vision.
Change, Business analyst and Business architecture:
Having been in consultancy for a decade, I am continually active on projects that are answers to the changing environment.
Giving training and assessing the gap between the as is and the to be gives me this pragmatic change-management
expertise. Is there need for change? What is the real need behind this? How is it linked to the company value and strategy?
But also is it possible in this environment? Do we have the right maturity to absorb this change? The right culture?
I can contribute to your project in the following roles:
Business Analyst: By interviews and workshops, I will create a common vision on how you are working
today, the vision of tomorrow and the gap that needs to be filled to reach this vision.
Business architect: I will help your architecture team to align governance structure, business processes,
and business information with your strategic goals and objectives and help you make decisions regarding
products and services, partners and suppliers, organization, capabilities, culture and key business and IT
initiatives. I can fit in your architecture team, I have already used multiple frameworks and I am trained in
Archimate 2.0
Statistics, Business intelligence and KPI:
From my thesis in bioinformatics to the analysis and reporting of bank risk or marketing analysis, I have always used data to
generate the information I need for analysis. To quote E. Deming: In God we trust. All others must bring data.I am
comfortable with:
Data quality/definition: Data only becomes information if it brings meaning to the user. Data quality and
data dictionary where often the first steps of my projects
Statistic: Monte-Carlo, Clustering, predictive analysis, Neural network, I am not afraid to go deep to find
the information I need
Measurement: How do I measure the result of a business improvement, which KPI do I use to report to
management? Lean KPI and Six sigma are my favorite tools to measure and predict But I use other tools
when these do not fit the context
Reporting, scorecard and dashboard: When you have the information, you still need to present it in the
right format for your audience. Reporting, scorecard and dashboard are constantly in my mind during a
project. Which information do I need to track to be able to answer the question at the end?
My area of expertise
3. October 2012 Now
Enterprise Business architect @ National Lottery
Enterprise Business architect
First hired as Business analyst for CRM implementation, I also became Business process analyst on different
projects to finally evolve end of 2013 into the role of enterprise architect when the architecture team was
created. I analyzed the business layer on every project and sometimes I am also involved in the strategy
layer. My role is to guarantee the coherence in every aspect of the business but I was also involved as solution
architect.
The Projects concern different departments:
- Sales: Retailer management, Supply chain management, Subscriber management
- Procurement: Contract management
- Finance: Sepa Management, Bank Warranty management, Budget management
- Marketing: Sponsoring management
- Subsidies: Subsidies management
- HR: Internal invitation management
I was also involved in the creation of an enterprise architecture team
Business process improvement with internal change agent to support them
Creation of an event-driven application with a business process adapted to the event and the information
contained on retailers
Creation of the sales strategy-map
Suggestion of an IT governance
Co-creation of the enterprise architecture team
May 2012 September 2012
Business process analyst @ Belfius Bank
Standardization of the servicing process across 11 departments
The project One objectives was to create an application for every department of Belfius involved in customer
services. The suggestion was to converge every process into one application. We suggested to analyze the 11
servicing processes (related to the work of 11 departments in 2 business entities) and to create a common
process that fit every activity and managed the same information set. We analyzed the different user scenarios
and sold the approach to the Business.
Business process improvement with a common customer in mind
Change management within IT and Business
Creation of one common process with one common information set (common reporting)
Translation of the needs of 11 departments into one set of Business need
April 2012 May 2012
My previous missions
4. Business analyst CRM @ Traviata
Internal project and training
Definition of Business document template, standardization of the Business analysis with specific deliverables,
certifications in MS CRM, work on offers
Creation of a business analysis methodology in relation with the overall process of delivery
Introduction of BPMN 2.0 as the notation for Business Processes and definition of a subset of BPMN 2.0
symbol to facilitate customer comprehension and adoption
Introduction of User scenario as a source of training material
Definition of Business needs towards innovative customer segments to create vertical solutions
Certification in Microsoft CRM 2011
March 2011 March 2012
Assistant General Manager @ ConceptEco Energy
Renewable energy company
Company specialized in renewable energy (photovoltaic, heating pump, energy audit) growing from 30
employee to 80 in one year. I was mainly in charge of the new branch: construction and promotion of passive
buildings, and operational model.
Operational model, process and procedure
Marketing of the passive house, commercial strategy, project supervision
Day to day operations: Sales for big account, prospection, Sales team management
October 2010 January 2011
Campaign analyst @ ING
Data Mining on campaign ROI
From briefing to evaluation, I analyzed the results of multiple campaigns and presented the conclusions
campaign by campaign but also as an internal benchmarking of one campaign compared to another.
End 2 end process on a national or customer campaign
Data mining on campaign analysis
Presentation of result and opportunities to the campaign specialist.
May 10 November 10
Business architect @ Thalys
Thalys (Service and Marketing one to one)
Implementation of Oracle on demand and Neolane. I was first involved in the training
and go-live of the CRM tool. In the second phase I was the coordinator between the three main projects: CRM
evolution, one to one marketing project and Data mining to ensure the coherence towards the customer.
End 2 end processes (Service, 1to1 campaign...)
Change management in different departments
Overall Project content supervision
January 2010 Avril 2010
5. Enterprise architect @ Demetris
Extranet & IAM extension
Demetris called me to upgrade MSCRM 3.0 to 4.0. During the first meeting, it became clear that Demetris was
facing other challenges related to HR applications and helpdesk for the brokers. I came back to them with a
suggestion My Portal. This portal was the right place for employees to ask for training, holidays or for the
brokers to see the status of their requests, change password It was my first project as business architect with
a strong integration of HR processes
End 2 end processes for specific customer (the employee, the broker ...)
Suggestion of a new architecture with CRM as data master and a front end application in Drupal
To gather the need of the broker portal, we directly asked them. It was a nice experience of customer
centricity
May 2009 December 2009
Business analyst @ Besins Healthcare
Business Analyst
Rethink the B2C approach for outbound campaign via Selligent campaign and quote module. Workshop,
functional and technical analysis. Development of the Web dynascreen specific for the client.
Review the B2C approach of a call center
Design the application to support the call center
Change management of the call center
September 2008 April 2009
Belgium Post Siebel campaign @ Bpost
Change manager and Business Analyst
Release of campaign management tools, creation of testing scenarios and training supervision. Set up the process for
the creation of these campaigns among different departments. Definition of the requirements for the next release.
Established a roadmap and developed the process flow of contact to contract for inbound and outbound call
campaign with close interaction will selling, servicing and claim processes.
End 2 end testing
Reboot of a project
Creation of the project charter of the new project
November 2007 September 2008
BI analyst @ Bpost
Sales report and data dictionary
Support to a reporting team. Suggested short and long term solutions to fulfil the needs of the different
accounting management teams. Challenging the needs, regrouping and prioritizing them; planning and following
developments.
Product lifecycle report
Close interaction between product manager and developer
6. Data dictionary
October 2007 February 2008
Project manager @ Fortis
OID
Fortis has many references to identify its organization. Each department can have other references. When a
cross-department reporting project started, it became necessary to map these identifiers. OID was the
application to allow mapping between multiple references. As project manager, I supervised the development of
this application but also the ETL and the reporting based on this mapping.
Project manager on a challenging project (lot of expectation from the Business)
Data architecture
Release management
September 2007 December 2007
CRM analyst @ Demetris
Broker management
Demetris is a company that sells mortgage through its internal sellers and through Tups (tussen persons =
brokers). They were looking for a solution to manage their selling force and their Tups (and some other minor
channels such as Post office). I managed this project from pre-sales to the training. From analysis to change
management, I was the main contact for a consultancy company.
End 2 end project
Opportunity to become Account manager
Real change management project throughout the whole company
September 2007 November 2007
CRM Campaign analyst @ ING
End to End Campaign Processes
I worked with a Campaign expert on the End 2 end process and documentation for every campaign at ING.
Campaign Briefing, Design, Approval Launch and Evaluation. Every step has an owner and information to
collect. The final documentation was incrementally created and used to evaluate the result.
End 2 end process of campaign creation, execution and evaluation
Owner and data are central parts of every steps
Learned from a campaign expert
April 2007 May 2007
Process & BI analyst @ ING
Lion account opening processes
End 2 end process of campaign creation, execution and evaluation.
7. Urgent need for SAS routine for the opening of the Lion Account.
Within the short 1 month period, the SAS routines needed to handle 9 events linked to the opening of a Lion
Account (Card release, Cas 55, Home Banking) through several channels (Email, Self-banking and Home-Banking).
The analysis described all the tables needed and the event management.
Work in urgency but for a critical application
Work with current information and possibilities
Be ready in 1 month
March 2007 September 2007
CRM Campaign analyst @ Fortis Private Banking
MiniCATT
Through the use of data mining, text screening and bank information, Fortis created a file with a lot of prospect
scores from the highest to the lowest potential. This file was used by different marketing teams and the chance
of sending the same communication to the same customer was very high. To avoid this, our team created an
application from scratch miniCATT as a Mini campaign tracking tool. Mini, because a huge CRM project was
already on its way and campaign tracking tools because the purpose of this tool was simply to show for every
prospect when it has already been contacted and be able to measure the Marketing pressure. I was in charge
of the CRM analysis and also in charge of the promotion of this tools internally (internal sales).
Gathering global business needs (multi department)
Supervision on the development team
Management of the application
Creation of the Project Initiation Document
Validation of the development
Internal selling (also in extended business and countries)
End to END project from its initiation to final training
August 2005 March 2007
BI Analyst @ Fortis Banking Risk
BI Analyst
Basel 2 regulations allows banks to determine the amount of money they have to keep in reserve to ensure that
customers will always be able to recover their money. To be allowed to do that, the bank has to prove that they
are in control of their product and that the difference between prediction and reality is as small as possible.
For every product we collected the possible problems and recovery plans with the potential loss. We
compared it with the previous year result and used a Markov model to predict the next year.
My role was to define the data warehouse for the history and current reporting. This reporting was specific to
product and customer segments. In my first mission as a consultant, I had the chance to be rapidly involved in
analysis by defining the need of reporting and to work on and prioritize multiple customer requests.
Statistical Model of prediction
Basel 2 documentation request formal documentation, very detailed and specific
Work on reporting and KPI with multiple scenarios
Collaboration through team (multiple Risk team)
Work on multiple requests for multiple intern customer
Visibility on Product processes - from buy to use the product, what are the risks of loss
8. February 2003 August 2005
Process engineer team leader @ AC Nielsen
Process engineer team leader
ACNielsen is a worldwide company that sells market research from product sales in super markets to Hit-
parades. My role as a junior was to analyze sales made by every supermarket for every product and to develop
algorithms to find errors amongst the weekly massive load of data. The data were collected from different
sources and in different ways. My first output was to define and improve the processes to ensure data quality.
After 1 year I became the team leader of 6 peoples, after 2 year I started working on a European project level.
Statistical Model and pattern recognition
Analysis and suggestion of a new way of working (new data quality process)
Use of reporting to identify errors
Involved in many projects:
Migration from mainframe to Oracle
New worldwide structure of product (IMDB)
Fast projects in the Benelux
Opportunity to grow as Team leader after 1 year
January 2002 September 2002
Student @ Unit of molecular biology
Thesis in Bioinformatics
From DNA to hemoglobin production, Processes are common to every blood organism. Common production
processes can also mean common ancestors. Analyzing different biological processes (Metabolic pathway) can
give indications about the ancestors but also give us tools to produce specific products such insulin
My thesis was about the recognition of activation sites of production, in bacterial DNA (Intra and extra
species). The recognition of a pattern in the sequence of ATCG in the coding and non-coding section of the DNA
trough statistical modelling and reporting was at the core of my thesis. I ended my thesis by giving
recommendations on activation sites that were identified as true activation sites by in vivo research.
Statistical Model and pattern recognition
Study and description of multiple biological processes
Use of reporting to emphasizes the activation sites
From hypothesis to conclusion based on numbers
Active in the little bioinformatics community
9. Mission Timeline Vlerick Master in Business process
management content
module 1: opening seminar Bpm Fundamentals
Program introduction, tour-de-table
The process-driven organization
Define and model a business process
A holistic approach to BPM
From as-is to to-be: process improvement
module 2: enterprise performance management
Strategy mapping and balanced scorecard
Performance management
Management controlling: (time-driven) Activity-Based
Costing
module 3: operational excellence
Operational performance measures
Congestions and queuing phenomena and its impact
on capacity and service
Quality Management: Measuring, analyzing,
controlling and reducing process variability
Lean improvement tools: Six Sigma, Kaizen, Value
Stream Mapping
module 4: process redesign
Enterprise Architecture & Model-driven Development
(UML)
SOA, TOGAF, Business Rules
Mining and discovery techniques for process
improvement
module 5: setting up a process-oriented organization
Growing in the process orientation of your
organization
Roles, responsibilities and maturity
Centre for Excellence in BPM: developing the roadmap
for implementation
module 6: delivering service excellence
Operational excellence in a service context
Dynamic capabilities: resilient, responsive and ready
Customer-focused BPM
module 7: information systems alignment
Aligning Business & IT: strategy synchronization
IT governance & project selection
IT intensive projects: benefits based business cases
module 8: people and change management
Self-management and teamwork
Change management
Dealing with resistance
module 9: closing seminar - synthesis
State-of-the-art: international keynote speaker
Guest lectures by management practitioners
Program wrap-up