Newsjacking, de aardigste vorm van PR - Freek Janssen op ClipTalkClipit
油
Dagelijks ontvangen journalisten een stortvloed van persberichten en pitches. Hoe zorg je er nu voor dat een journalist juist met jouw onderwerp aan de haal gaat? Wat voor vrienden geldt, is eigenlijk ook waar voor journalisten: je moet er voor hen zijn als ze je nodig hebben, en soms is het beter om even wat afstand te houden. Freek legt uit hoe je media-aandacht een stuk waarschijnlijker (en leuker) kunt maken door te reageren op nieuws. Wat is een goede aanpak voor newsjacking en welke rol speelt monitoring hierin? Freek vertelt het je!
Presented by Krishnan Chatterjee - VP & Head Strategic Marketing, HCL at Paul Writer's Great Indian Marketing Summit - IT Edition, 1 Feb, 2013, Bangalore
webcast of the session available at http://www.24framesdigital.com/paulwriter/webcast/010213/in.asp
Thought Leadership How it can be Used to Drive BusinessPaul Writer
油
Presented by Pam Stanford - VP - Global Marketing Center, IBM at Paul Writer's Great Indian Marketing Summit - IT Edition, 1 Feb, 2013, Bangalore
webcast of the session available at http://www.24framesdigital.com/paulwriter/webcast/010213/in.asp
The workshop introduced the FLIP (Focus on Learners by Involving them in the Process) model for flipping the classroom. It emphasizes having students complete preparatory work before class individually to learn basic concepts. Then, class time focuses on higher-level learning through engaging activities that apply the concepts. Tips included establishing FLIP from the start, ensuring pre-work has an action component, and "chunking" lessons with varied activities every 10 minutes to maintain engagement. Examples demonstrated how to FLIP through games, videos, discussions, and summarizing activities.
Andrea Boaretto - Quale futuro per le PMI e le grandi imprese?Personalive srl
油
Andrea Boaretto ha partecipato all'AdicoForum del 23 novembre 2009 con un intervento sugli effetti della crisi sulle imprese e sul ruolo futuro delle ICT sia nelle piccole e medie imprese che nelle grandi.
Point - Counterpoint: Services vs Product Marketing, Sumit Virmani, InfosysPaul Writer
油
Very few companies have achieved success with products as well as services. Is there a difference in skillsets required? What are the attributes of a successful marketer in both cases? What do we need to do to build successful product brands?
Giuliano Noci - Italian Style: come si esporta uno stile di vita?Personalive srl
油
Al World Business Forum 2007 Giuliano Noci ha spiegato in cosa consiste l'Italian Style, sottolineando i punti di contatto con il "made in Italy" e mettendo in luce le varibili competitive.
This document lists various luxury and pampering products available for pets, including a doggie spa mist, dog beach cabana, designer dog nail polish, faux fur trimmed dog boots, cat grass sprout kit, bubble kitty that blows catnip-infused bubbles, and a drinkwell pet fountain that aerates and filters water. The products range in price from $8.95 to $79.95 and are available from various online pet supply stores.
Whats going on at your campus may vol. 6berklibrary
油
The document provides updates from several college campuses on displays, events, and initiatives happening in their libraries and elsewhere on campus in April and May. At WPK, they held Choose Privacy Week and started a new initiative at NWK to have a weekly "feel-good" moment. Events discussed at other campuses included Cinco de Mayo celebrations, March of Dimes fundraising, poetry readings, and mental health awareness promotions. Methods like bookmobiles and interactive whiteboard walls were utilized to engage students.
Leslin spent her day coordinating various meetings, preparing documents, and communicating with colleagues regarding curriculum integration and information literacy initiatives at Berkeley College. She sent course materials to faculty, updated timelines, and compiled reports and attendance for upcoming events. Leslin also checked online courses, responded to emails, and agreed to take over a class later in the week.
This document provides an overview of online advertising options including search engine marketing (SEM), social media advertising, and display advertising. It focuses on keyword research, Google AdWords, and Facebook advertising. For Facebook ads, it discusses targeting options, examples of usage like promoting pages/events/apps, and tips for creating effective ads and getting the most value from them. The overall message is that online advertising, especially on social media, can be a powerful way to promote brands and drive traffic if done strategically.
This document lists 20 of the most useful mobile apps for finding information on the go and notes that they are compatible with various mobile operating systems. It directs the reader to a Berkeley College library guide on technology trends for more information about the apps.
Whats going on at your campus august vol 30berklibrary
油
The library at Paramus campus held a Sex Ed Trivia night in collaboration with other campus groups where 30 students attended. The Woodbridge campus library also operated its bookmobile on 8/20/13 which resulted in several checkouts, requests, and new users signing up for the service. The newsletter encourages libraries to share updates about their programs and services to be featured.
Info360 2012 Built for Success - Creating an Effective ECM Org StructureGreg Clark
油
The document discusses building an effective Enterprise Content Management (ECM) organization structure. It outlines various roles that could be part of an ECM team, including a steering committee, program sponsor, program manager, project manager, business analyst, information architect, and solution architect. The roles are designed to help drive the creation and execution of an ECM strategy through requirements gathering, design, implementation, and ongoing support.
Presentation to AIIM International 2009 - ECM Rescue: Recovering from a Faile...Greg Clark
油
The document provides an agenda and presentation materials for an ECM rescue presentation. The presentation discusses how to recover from a failed ECM implementation by establishing clear governance, rebuilding strategy and focus, creating an ECM office to manage projects, and focusing on change management and user adoption. It emphasizes understanding existing problems, crafting a new vision and metrics to measure success, and implementing projects incrementally to build on past successes.
This document provides a list of literary works that have been referenced on the Advanced Placement (AP) Literature exams from 1971 to 2009. It is organized alphabetically and includes the title, author and specific years each work appeared on the exam. There are over 250 entries spanning numerous genres and time periods. The list serves as a guide for students and teachers to understand the scope of works potentially covered on the AP Literature exam.
Giuliano Noci - Brand del lusso e paesi emergenti: attrazione fatale?Personalive srl
油
Nell'ambito del World Marketing and Innovation Forum 2007 Giuliano Noci ha trattato il tema dei comportamenti d'acquisto dei beni di lusso nei paesi emergenti e delle strategie adottate dalle imprese che hanno scelto di affrontare questi mercati.
Cognitive Commerce by Jessie Paul, CEO, Paul WriterPaul Writer
油
The document discusses how cognitive commerce can use social and customer data to help personalize and optimize a company's products, pricing, placement, and positioning. It explains that social data can help individualize products for customers, recommend additional items, and determine custom pricing and bundling offers. Integrating different customer data sources, like social platforms, purchase history, and location data, allows companies to gain more insights into customer preferences and send personalized messages, offers, and service levels. The document advocates for moving from siloed and manual processes to fully integrated and automated systems that allow real-time data flows to improve the customer experience across digital and physical channels.
This document appears to be Jim Alexander's design portfolio showcasing his work in industrial design from 1981-2009. It includes pen and ink drawings, photographs, and 3D models of various products he designed including medical ultrasound scanners, semiconductor fabrication equipment, custom homes, and a sports car concept. The portfolio highlights his experience in mechanical design, product development, architectural design, and proficiency with various CAD software.
Elizabeth had a productive day assisting with various Online Campus initiatives and providing student support. She planned contests, coordinated with faculty, reviewed student submissions, and communicated with library colleagues. Her day involved balancing many responsibilities, from designing learning materials to addressing students' reference questions. Overall, it showed the variety of tasks involved in her role supporting online learning programs.
Mvo workshop presentatie sheets slimmer werken - UWV 10-10-2013Glenn van der Burg
油
Workshop gegeven voor bedrijven in Nijmegen tijdens UWV bijeenkomst. Doel van workshop is ondernemers het proces en tools aanbieden om MVO samen met hun werknemers vorm te geven.
Giuliano Noci - Reti commerciali e tecnologia: un binomio vincente?Personalive srl
油
Giuliano Noci descrive in questo intervento i mutamenti nel contesto di marketing, nelle logiche distributive e nei consumatori, che sempre pi湛 diventano "reloaded" e multicanale, e analizza criticamente il ruolo che la tecnologia pu嘆 rivestire per il marketing.
This document outlines Andy Saltarelli's teaching philosophy project where he analyzed teaching philosophy documents from 1999-2004 and 2005-2010 to test two hypotheses: 1) that more recent documents would have less text and more links, and 2) that more recent documents would use more constructivist words while older documents used more direct instruction words. The analysis found some support for the second hypothesis but not the first. It concluded more research is needed using larger samples and more advanced statistical analysis to better understand how teaching philosophies have changed with the rise of online learning and web tools.
Giuliano Noci - Italian Style: come si esporta uno stile di vita?Personalive srl
油
Al World Business Forum 2007 Giuliano Noci ha spiegato in cosa consiste l'Italian Style, sottolineando i punti di contatto con il "made in Italy" e mettendo in luce le varibili competitive.
This document lists various luxury and pampering products available for pets, including a doggie spa mist, dog beach cabana, designer dog nail polish, faux fur trimmed dog boots, cat grass sprout kit, bubble kitty that blows catnip-infused bubbles, and a drinkwell pet fountain that aerates and filters water. The products range in price from $8.95 to $79.95 and are available from various online pet supply stores.
Whats going on at your campus may vol. 6berklibrary
油
The document provides updates from several college campuses on displays, events, and initiatives happening in their libraries and elsewhere on campus in April and May. At WPK, they held Choose Privacy Week and started a new initiative at NWK to have a weekly "feel-good" moment. Events discussed at other campuses included Cinco de Mayo celebrations, March of Dimes fundraising, poetry readings, and mental health awareness promotions. Methods like bookmobiles and interactive whiteboard walls were utilized to engage students.
Leslin spent her day coordinating various meetings, preparing documents, and communicating with colleagues regarding curriculum integration and information literacy initiatives at Berkeley College. She sent course materials to faculty, updated timelines, and compiled reports and attendance for upcoming events. Leslin also checked online courses, responded to emails, and agreed to take over a class later in the week.
This document provides an overview of online advertising options including search engine marketing (SEM), social media advertising, and display advertising. It focuses on keyword research, Google AdWords, and Facebook advertising. For Facebook ads, it discusses targeting options, examples of usage like promoting pages/events/apps, and tips for creating effective ads and getting the most value from them. The overall message is that online advertising, especially on social media, can be a powerful way to promote brands and drive traffic if done strategically.
This document lists 20 of the most useful mobile apps for finding information on the go and notes that they are compatible with various mobile operating systems. It directs the reader to a Berkeley College library guide on technology trends for more information about the apps.
Whats going on at your campus august vol 30berklibrary
油
The library at Paramus campus held a Sex Ed Trivia night in collaboration with other campus groups where 30 students attended. The Woodbridge campus library also operated its bookmobile on 8/20/13 which resulted in several checkouts, requests, and new users signing up for the service. The newsletter encourages libraries to share updates about their programs and services to be featured.
Info360 2012 Built for Success - Creating an Effective ECM Org StructureGreg Clark
油
The document discusses building an effective Enterprise Content Management (ECM) organization structure. It outlines various roles that could be part of an ECM team, including a steering committee, program sponsor, program manager, project manager, business analyst, information architect, and solution architect. The roles are designed to help drive the creation and execution of an ECM strategy through requirements gathering, design, implementation, and ongoing support.
Presentation to AIIM International 2009 - ECM Rescue: Recovering from a Faile...Greg Clark
油
The document provides an agenda and presentation materials for an ECM rescue presentation. The presentation discusses how to recover from a failed ECM implementation by establishing clear governance, rebuilding strategy and focus, creating an ECM office to manage projects, and focusing on change management and user adoption. It emphasizes understanding existing problems, crafting a new vision and metrics to measure success, and implementing projects incrementally to build on past successes.
This document provides a list of literary works that have been referenced on the Advanced Placement (AP) Literature exams from 1971 to 2009. It is organized alphabetically and includes the title, author and specific years each work appeared on the exam. There are over 250 entries spanning numerous genres and time periods. The list serves as a guide for students and teachers to understand the scope of works potentially covered on the AP Literature exam.
Giuliano Noci - Brand del lusso e paesi emergenti: attrazione fatale?Personalive srl
油
Nell'ambito del World Marketing and Innovation Forum 2007 Giuliano Noci ha trattato il tema dei comportamenti d'acquisto dei beni di lusso nei paesi emergenti e delle strategie adottate dalle imprese che hanno scelto di affrontare questi mercati.
Cognitive Commerce by Jessie Paul, CEO, Paul WriterPaul Writer
油
The document discusses how cognitive commerce can use social and customer data to help personalize and optimize a company's products, pricing, placement, and positioning. It explains that social data can help individualize products for customers, recommend additional items, and determine custom pricing and bundling offers. Integrating different customer data sources, like social platforms, purchase history, and location data, allows companies to gain more insights into customer preferences and send personalized messages, offers, and service levels. The document advocates for moving from siloed and manual processes to fully integrated and automated systems that allow real-time data flows to improve the customer experience across digital and physical channels.
This document appears to be Jim Alexander's design portfolio showcasing his work in industrial design from 1981-2009. It includes pen and ink drawings, photographs, and 3D models of various products he designed including medical ultrasound scanners, semiconductor fabrication equipment, custom homes, and a sports car concept. The portfolio highlights his experience in mechanical design, product development, architectural design, and proficiency with various CAD software.
Elizabeth had a productive day assisting with various Online Campus initiatives and providing student support. She planned contests, coordinated with faculty, reviewed student submissions, and communicated with library colleagues. Her day involved balancing many responsibilities, from designing learning materials to addressing students' reference questions. Overall, it showed the variety of tasks involved in her role supporting online learning programs.
Mvo workshop presentatie sheets slimmer werken - UWV 10-10-2013Glenn van der Burg
油
Workshop gegeven voor bedrijven in Nijmegen tijdens UWV bijeenkomst. Doel van workshop is ondernemers het proces en tools aanbieden om MVO samen met hun werknemers vorm te geven.
Giuliano Noci - Reti commerciali e tecnologia: un binomio vincente?Personalive srl
油
Giuliano Noci descrive in questo intervento i mutamenti nel contesto di marketing, nelle logiche distributive e nei consumatori, che sempre pi湛 diventano "reloaded" e multicanale, e analizza criticamente il ruolo che la tecnologia pu嘆 rivestire per il marketing.
This document outlines Andy Saltarelli's teaching philosophy project where he analyzed teaching philosophy documents from 1999-2004 and 2005-2010 to test two hypotheses: 1) that more recent documents would have less text and more links, and 2) that more recent documents would use more constructivist words while older documents used more direct instruction words. The analysis found some support for the second hypothesis but not the first. It concluded more research is needed using larger samples and more advanced statistical analysis to better understand how teaching philosophies have changed with the rise of online learning and web tools.
Digitale disruptie en marketing - Digitale marketing transformatie als sleute...Ayman van Bregt
油
Keynote 'Digitale disruptie en marketing' over hoe digitale marketing transformatie de sleutel tot succes is voor de marketeers van het Oracle Partnernetwork in Nederland tijdens het Oracle Marketing Meets Marketing event.
Tijdens dit event werden partners bijgepraat over de laatste ontwikkelingen op het gebied van marketing binnen Oracle, de nieuwe marketing planning voor Oracle partners en marketing automation.
Impact Investing Nieuws油 Medio April 2017
3 interessante rapporten vol leads en issues & symposium Filantropie 3.0
Volans John People-Planet-Profit Elkington over FutureFit bedrijven en Breakthrough Businessmodels: Think Sustainably, Exponential, Social, Lean, Integrated & Circular.
Met leads, sectors, themes, star entrepreneurs, businessmodels to watch & FutureFail kenmerken.
Stranded Assets in Food: re- invent, reformulate & resize
Aanvulling door mij :) cross selling voor gevarieerde en volwaardige voeding.
Met Investors Checklist. En een voorproefje van de Prote誰ne Challenge 2040.油
Solactive Equileap Gender Equality Indices voor Europe, US (beide 75) en Global Gender Equality Index (150). Data rapport 200 corps. Equileap is mee opgericht door Diana van Maasdijk, grote gever onderzoekster die de ABNAMRO Charity Desk opzette.油
Symposium VU Filantropie & Erasmus Centre Strategic Philantropy: Filantropie 3.0 nieuwe en alternatieve vormen van filantropie vanuit de wetenschap en praktijk. Met prof Harry Hummels (UU & UM) en Wim Post (Noaber Foundation). Voor: chari bestuurders Datum: 30Mei2017, Tijd: 18-21.15 uur. Plaats: Vrije Universiteit
Wat zijn de nieuwste ontwikkelingen rondom corporate reporting? Wat doen toonaangevende bedrijven, en wat is het geheim achter het winnen van de Sijthoff-prijs? Tijdens de tweede Future of Corporate Reporting hebben Ivar Smits van AkzoNobel, Carine Brouwers van Nutreco en Mark Brand van de International Integrated Reporting Council (IIRC) hun ervaringen gedeeld.
Meer weten over dit onderwerp? Neem dan contact op met pam.stinis@finext.nl
De digitale wereld verandert continu, met data en technologie in het middelpunt van de ontwikkelingen. Het digitale marketing kanaal is voor steeds meer organisaties een vitaal onderdeel van de waardeketen. Dat vraagt om onderbouwde strategische beslissingen. Keuzes gemaakt vanuit de zekerheid die data biedt en gebruikmakend van innovatieve technologie om die data te activeren.
We helpen organisaties als Heineken en Roche Diagnostics om in dit speelveld competitief voordeel te ontwikkelen. Met doordachte data gedreven strategie谷n en ook creativiteit, gebruikmakend van innovatie technologie谷n. Alles gericht op de vergroting van waarde voor als de waarde van de klanten van onze opdrachtgevers in het digitale kanaal.
Rachel van Staalduinen vertelt welke innovaties bij de klanten Heineken en Roche Diagnostics op het gebied van data, marketing en technologie als groeiversneller werken!
Future Leaders Event 2011 - Willem Lageweg presentatie pre-event 10 oktober 2011MVO Nederland
油
Dit zijn de slides die Wilem Lageweg gebruikte bij zijn presentatie op 10 oktober tijdens het pre-event van The Future Leaders Event 2011, op het hoofdkantoor van Oracle in Utrecht.
Presentatie digitale/sociale media & marketing 2010Lexpertise
油
Dit is een presentatie die ik gebruik in mijn workshop Digitale Media, Nieuwe Marketing & Nieuw Zakendoen, waarin alle ontwikkelingen rond media en marketing overzichtelijk gepresenteerd worden.
Ten midden van de turbulente ontwikkelingen blijkt steeds vaker dat onze traditionele manieren van samenwerken, leiden en organiseren niet meer voldoen. En in onze wereld waarin de oude wijze van werken niet meer werkt, is de vraag wat onze houvast dan nog is. De stabiele factor in organisaties is de mens. Want ook al lijkt alles te veranderen, de principes achter het menselijk gedrag blijven hetzelfde. Door de kracht, maar ook de zwakte van mensen centraal te zetten in organisaties, gaan mensen beter presteren en worden ze gelukkiger. Grote vraag is dan wel: Hoe werkt de mens?
In Hoe werkt de mens? neemt Glenn van der Burg je mee langs de werking van de mens in zijn werk. In ons brein is op meerdere fronten een continue tweestrijd gaande tussen twee uitersten zoals: Preventie en Promotie of Inclusion en Distinction.
Workshop mensgericht organiseren inspiratiedag duurzame inzetbaarheid 9 12-2014Glenn van der Burg
油
Tijdens de inspiratiedag Duurzame Inzetbaarheid van Vakmedianet heb ik samen met Mark Vletter van Voys Telecom twee maal het stellingenspel gespeeld met de deelnemers van het event. Onderwerp was mensgericht organiseren. Ook geinteresseerd in een dynamische en echt interactieve workshop: mail glenn@sparkO2.com
Presentatie Ambitiecoalitie Koplopers bijeenkomst MVO Nederland 8-12-2014Glenn van der Burg
油
Presentatie en discussie over icoonproject "Het Talent-Ecosysteem" voor ambitiecoalitie Werk van Ambitie2020 tijdens de koplopersbijeenkomst van 8 december 2014
Workshop ondernemend organiseren - Week van de Ondernemer 26+27 november 2014Glenn van der Burg
油
Tijdens de Amsterdamse versie van de Week van de Ondernemer gaven Luuk Willems en ikzelf een workshop vanuit De Baak over Ondernemend Organiseren. Hier vind je de praktijkvoorbeelden, video's en boeken die wij gedeeld hebben tijdens deze workshops.
Workshop mensgericht organiseren AIF MeursHRM 4 11-2014Glenn van der Burg
油
Workshop mensgericht organiseren aan de hand van verschillende stellingen waarbij deelnemers een keuze moeten maken of ze het "eens" of "oneens" zijn. Workshop gegeven tijdens Arbeidsmarkt Innovatie Feest van MeursHRM op 4 november 2014
Welke ontwikkelingen zorgen voor de urgentie van duurzame inzetbaarheid? De 6V's van succesvolle duurzame inzetbaarheid. Het fundament voor een organisatie waarin mensen gezond, gemotiveerd en gelukkig werken.
People power - de kracht van mensen in organisaties - lezing voor Hospitalit...Glenn van der Burg
油
際際滷s voor lezing over cre谷ren van een organisatie waarin mensen gemotiveerd kunnen excelleren. People factor van MVO. Gelukkige mensen leiden tot succesvolle organisaties en een betere maatschappij
Presentatie ontwikkeling werk, organisaties en werkomgevingGlenn van der Burg
油
De wereld om ons heen verandert hard. Hoe zorgen organisaties ervoor dat ze minimaal net zo snel mee veranderen. En hoe ziet de fysieke werkomgeving eruit die daar bij hoort? Noemen we dat nog steeds een kantoor?
Op 14 juni 2011 gaf ik een lezing tijdens de Unicef Open (tennis) in de hospitality suite van Ricoh voor relaties van Ricoh. Samen met Marko Koers, die een lezing gaf over persoonlijk energie management, zijn we daarna met de groep in gesprek gegaan over HNW.
MVO is verandering. Hoe zorgen werknemers voor beweging? Kasteel seminar SBI ...Glenn van der Burg
油
Op 4 april heb ik een korte presentatie geven aan een groep leden van diverse Ondernemingsraden bij SBI training en advies. Aanwezigen van NS, SaraLee, Haskoning .e.d. Samen hebben we gesproken over de rol van de OR in de inbedding van MVO in organisaties.
14. Analyse
MVO is richtlijnen en keurmerken
MVO is samen zorgen voor onze
Betrokkenheid omgeving en samenleving
Creatie
Daadkracht
MVO is nieuwe producten, markten
en innovatie
MVO is kostenbesparing en de beste
zijn
#21: Kracht van demografie
Vergrijzing en ontgroening en meer deeltijd
Participatie potentieel dat wil werken: WW 142.000, Arbeidsongeschikt 96.000, Bijstand 167.000, Niet Uitkerings Gerechtigden 453.000. Totaal 858.000 mensen.
Werkloosheid onder allochtone jongeren bijna dubbel zo hoog als autochtonen
4 van de 5 vrouwen werkt in deeltijd (1 op de 5 mannen)
Van alle 55plussers die in de WW komen vindt slecht 14% binnen 1 jaar een baan
Van alle mensen tussen 60 en 64 jaar werkt er maar 1 op 3
In periode tot 2040 daalt beroepsbevolking met 1 miljoen mensen (van 10 naar 9)
In 2040 zijn er 5 werkenden op 2 65plussers, nu zijn er 10 werkenden op 2 65plussers
In periode tot 2015 komen er 600.000 banen bij, door pensioen en arbeidsongeschiktheid komen er nog eens 2,6 miljoen banen bij.
In periode tot 2020 zijn er 500.000 extra mensen nodig in zorg en 250.000 in onderwijs.
#22: 2030 - 3mld meer middenklasse consumenten (McKinsey);
vraag naar staal 80% gestegen (McKinsey)
nog 565GT CO2 in atmosfeer voor 2grd doelstelling -> 16 jr met BaU
