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- 2. DOMINIQUE DANGELICA ABOUT ME I am a driven individual with a creative side that has a passion for the Retail Industry. I strive to always be a dependable and reliable source. As a leader, I dont just motivate my team, I help them grow. I want to have as many opportunities as I can to find myself in my ultimate career goal, becoming a Marketing Manager or Social Media Manager. Through my educational background at FIDM/Fashion Institute of Design & Merchandising with classes that specialize in Marketing, Merchandising, and Business Management, I have developed a long list of skills and a strong work ethic. I value my creativity, but I also value my analytic side.
- 3. ABOUT DOMINIQUE DANGELICA Dominique is a driven individual with a creative side that has a passion for the Retail Industry. She strives to always be a dependable and reliable source. As a leader, she doesnt just motivate her team, she helps them grow. Dominique wants to have as many opportunities as she can to find herself in her ultimate career goal, becoming a Marketing Manager or Social Media Manager. Through her educational background at FIDM/Fashion Institute of Design & Merchandising with classes that specialize in Marketing, Merchandising, and Business Management, she has developed a long list of skills and a strong work ethic. She values her creativity, but she also values her analytic side.
- 4. KEY SKILLS Business Management -Able to develop and implement strategies to accomplish goals and exceed expectation in a team environment -Gained the ability to prepare an agenda and lead an effective business meeting Merchandising -Full understanding of the retail industry in todays global environment -Ability to analyze elements of presentation to include fixture use, walls, tables, shelves, etc. that evoke customer response Marketing -Skilled at examining sociological and psychological variables that shape consumer decision-making process -Understand the basic behavioral strategies, influence and implications for marketing products and services to consumers -Ability to market through the use of social media to reach consumers and to understand more of their lifestyles Buying -Experienced in planning sales, stock, open-to-buy, and cumulative markup -Demonstration of Excel skills, formatting worksheets, working with formulas, introduced to pivot tables
- 5. MARKETING Skilled at examining the sociological and psychological variables that shape the consumer decision-making process. Experienced at marketing strategies for targeted media: advertising, direct marketing, social media, public relations, sale promotion, and special events.
- 6. MARKETING Launched a new personalized makeup app, Pout, through social media
- 7. MARKETING Launched the opening of a new caf辿 through blogs and social media Blog Post Snippet
- 8. MARKETING Created a promotional campaign for the launch of a 60s themed apparel line for Nordstrom BP Schedule of Events
- 9. BUYING Ability to create computerized spreadsheets for problem solving in the retail environment Experienced at planning sales, stock, open-to-buy, and cumulative mark-up Keen ability to identify trends and develop financial plans based on analysis of past and current performance
- 10. BUYING Developed 6 mo. plan for Nordstrom BP department based off of last years sales and the sales and economic trends happening at the time Sales Change from LY: 5.8% Projected Sales: $160.1 EOM Stock: $3,668.4 Markdowns: $193.4
- 11. BUYING Launched a private label for Spring 2015 at Nordstrom in the BP department
- 12. BUYING Allocated a shift dress to two different stores with varying climates Los Angeles Findings -21-34 years of age -Avg. Income: $65,100 -Tech-savvy and live in fashionable neighborhoods -Warmer climate Chicago Findings -21-34 years of age -Avg. Income: $73,100 -Affluent, highly educated -Cold climate
- 13. MERCHANDISING Full understanding of the retail industry in todays global environment. Strong problem solving skills through in depth analysis of current business practices in merchandising, buying, assortment planning, pricing, inventory control, and timing the purchase.
- 14. MERCHANDISING Underwear/Bras Camis Popular Merchandise: 2 Piece Sets/Robes Popular Merchandise: Nightgowns/Robes Basics: Bras/Underwear/ Camis BASICS NEW/POPULAR Developed a floor plan for a 40 x 60 concept store for maternity lingerie called Lovely Lady Bump Lingerie Also, developed floor plan with adjacencies
- 15. MERCHANDISING Designed a wall elevation for a 40x 60 concept store for maternity lingerie named Lovely Lady Bump Lingerie Created the wall elevations so that every wall was different to bring uniqueness to the store
- 16. MERCHANDISING Designed a visuals board for the Lovely Lady Bump Lingerie concept store Decided on how the interior of the store would look and chose pieces that would accent it
- 17. BUSINESS MANAGEMENT Prepared for the responsibilities, skills, and challenges required of todays leaders. Proactive to changes in the marketplace. Able to develop and implement strategies to accomplish goals and exceed expectation in a team environment.
- 18. BUSINESS MANAGEMENT Conducted a market trend analysis to find out what factors will affect my department and business
- 19. BUSINESS MANAGEMENT Determined why investing in the Green Ego, a new business, was a good idea
- 20. BUSINESS MANAGEMENT Structured a funding deal for the Green Ego on how and where we would acquire the necessary money for our start-up
- 21. DOMINIQUE DANGELICA PITTSBURG, CA 925-565-8331 DDANGELICA13@GMAIL.COM WWW.LINKEDIN/PUB/DOMINIQUE-DANGELICA.COM Business Management, Merchandising, Marketing, Buying Profile of Strengths: Technical: Microsoft Office, Oral/Written Communication, Analytic, Knowledge in Social Media Marketing, Using Data to Determine How to Market Managerial: Project Management, Team Building, Takes Initiate Interpersonal: Enthusiastic, Adaptable, Self-Managing, Creative Education: Graduating Cum Laude FIDM/Fashion Institute of Design & Merchandising San Francisco, CA Associate of Arts Degree: Merchandise Marketing June 2015 Courses Include: - Marketing Communications - Brand Management Strategies - Merchandise Presentation - Applied Trend Forecasting - Consumer Behavior & Research - Merchandise Buying - International Business Experience: Abercrombie & Fitch, Concord, CA, July 2013 to September 2013 Model - Represented the brand through personal style - Customer liaison responsible for customer service and providing a welcoming environment - Responsible for maintaining the merchandise presentation standards of the store -Represented the brand through corporate styled outfits, worn to emphasize seasonal assortment and marketing direction
- 23. Driven, Creative, Innovative, Analytic, and Organized is what you get when you work with me! Being in Marketing is where I see myself after school and I plan to get there through hard work, determination, and going for all opportunities that come my way.