Puma
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Puma is a German multinational company founded in 1948 that designs and manufactures athletic and casual footwear, apparel and accessories. Headquartered in Herzogenaurach, Germany, Puma employs over 11,000 people worldwide and is a subsidiary of the French company Kering. Puma aims to expand its wholesale and retail business while terminating major distribution licenses to consolidate operations.
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Highly Automated Inhouse Manufacturing Processes with 14 SMT Lines.
Facilities spread over 1.80 Lakh sq. ft. area.
Commitment to Quality & Customer-Centric Solutions.
Proudly Contributing to nation-building by nurturing the engineering ecosystem in India!
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- 1. INDUSTRY ANALYSIS PRESENTED BY GROUP 4
- 3. TYPE SOCIETAS EUROPAEA INDUSTRY CLOTHING AND CONSUMER GOODS MANUFACTURER FOUNDED 1948 69 YEARS AGO FOUNDER RUDOLF DASSLER HEAD QUARTERS HERZOGENAURACH,GERMANY REVENUE 3.387 BILLION (END 2015) OWNER KERING PRODUCTS FOOTWEAR,APPAREL,ACCESSORIES,SP ORTS WEAR,SPORTS EQUIPMENT NUMBER OF EMPLOYEES 11,351(END 2015) WEBSITE www.puma.com
- 4. MISSION To bring the finest technology equipments and services to the world.
- 5. VISION Our company philosophy has always focused on customers satisfaction with uncompromising integrity.
- 6. PUMA CORE VALUES Design innovation and inclusiveness, and communicated through all customer touch points,from products to distribution to marketting.
- 7. PUMA STRATEGY Puma aims expansion both in the wholesale and in its own retail business.Additional goal is to terminate the major distribution licences and to consolidate the business.
- 8. THANK YOU