This document recommends improving the company's employee management system (EMS) to foster a high-performance culture. It proposes a new system called RIPPLE that would provide feedback loops and coaching notes to expose opportunities for improving employee performance. The proposal outlines how RIPPLE aligns with corporate strategy, is technically and economically feasible, and defines requirements and an implementation plan. It recommends RIPPLE to increase sales and customer satisfaction by developing the frontline employee base through focused feedback and coaching.