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- Stanlly Xavier Mottru has over 26 years of experience in sales and marketing roles across various industries including FMCG and building materials. - He has expertise in handling marketing operations such as sales, channel management, project handling, and market analysis to increase sales and revenue. - Currently serving as Senior Manager of Sales and Marketing for Aparna Enterprises based in Pune, with responsibilities including managing regional offices, sales offices, and field teams.
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- 1. STANLLY XAVIER MOTTRU Hand Phone: +91 94908 81294 E-Mail: stanlly65@gmail.com (Skype id: stanlly65) Career Goal: In pursuit of senior/mid-managerial assignments in Sales & Marketing / Channel Management / Business Development with a growth oriented organization, CONSPECTUS Over 26 years of rich blend-experience in Sales & Marketing across the FMCG & Building Material (alu-zink/steel/GI- GL/modern roofing/uPVC) sectors. Proficiency in handling marketing operations encompassing sales & marketing, channel management, Projects handling, sales planning, & market share analysis. Expertise in devising marketing activities for augmented sales & revenue growth. Significant experience in maintaining Channel network, Depots, Branches, Modern-trade, Key-a/c, Factories, Projects, & its administrations for Zonal & National level, An effective communicator with excellent team & relationship management skills and strong analytical, problem solving & organizational abilities. KNOWLEDGE PURVIEW Sales & Marketing Handling sales and marketing operations, thereby achieving increased sales growth. Devising strategies to build consumer/End client preference and drive volumes at the Zonal & National level. Developing periodic business plans & strategies, in coordination with macro plans of the organization. Analyzing market trends, sales performance through direct /or channels, and other critical trends. Evaluating the market scenario to interpret the market needs and accordingly plan strategize sales to increment the market share. Collecting & collating feedback from market & end clients to identify areas of improvement in the service level. Channel Management Developing and appointing new business/channel partners to expand product reach in the market. Facilitating Product Development initiatives involving mapping & interpretation of clients business requirements. Close interaction with the channel (dealers and distributors)& end-clients to assist them to promote the product. Assisting the vendors in routine operations & ensuring quality deliverables in the market. Controlling the stock level to ensure seamless availability at each selling point. Commercial Operations Maintaining the ground stocks in all factories/depots/branches/stock points, and ensuring availability of stocks as per the market demand. Planning & proposing effective schemes, cost controlling and its administration for the Zonal & National level. Liaising with PMC / EPC, C&FA, C&A, Depots, Modern Trade, Super-stockiest and Stockiest / Distributors to ensure seamless operations. Team Management Monitoring, mentoring & motivating the sales team for effective functioning & accomplishment of individual & team goals. Preparing schedules of staff to ensure the achievement of the set targets. Conducting meetings/training classes for setting up sales objectives and designing or streamlining processes to ensure smooth functioning of sales operations. CAREER HIGHLIGHTS Jan15 to till date Aparna Enterprises Limited Sr.Manager-Sales & Marketing -H.Q PUNE (Handling two Zones/ Bld.Material/uPVC-Doors & Windows > Notable Accomplishments Successfully handling 2 Regional Offices, 4 Sales offices, 24+ Field force (including 2RBMs), Initiated new systems / controls in Sales & Administration and made communication more effective and firm between the field force, project client, Key-a/c, and the company. Apr09 to Dec14 Centurywells Roofing India (P) Limited Sr.Manager-Sales & Marketing (National-level/Bld.Material/steel/alu-zink/color coated) The Career Path: Apr09y-Mar10 BM (Branch Manager-H.Q>Vijayawada), Apr10y-Mar11 SBM (Sr.Branch Manager) Apr11y Dec14 SMSM (Sr.Manager-Sales & Marketing/national level Role-H.Q Mum) Notable Accomplishments Successfully Designed, introduced and handled world class clients (like TATA Projects, Birla Group, Vedanta Group, GACL, Nuclear power, HPCL, IOCL, Reliance etc, to name few), implemented a cost effective pricing structure to Trade/market, for the enhancement of product off-take, availability & escalated the ROI.
- 2. Initiated new systems / controls in Sales & Administration and made communication & control more effective and firm between the field force, direct clients, dealers and the company. Successfully handled 2 Factories, 16 Branches / Sales offices, 250+Channel partners, 160+ field forces, in North, West & East Indian states (partly south). July08 to Mar 09 Shalimar Chemical Ltd Regional Sales Manager-south (FMCG> Spices & edible oils. H.q> Hydearabad) Notable Accomplishments Successfully appointed and handled 4 SS points, 250 Channel partners/stockiest, handled 90+ field forces, in four southern states and two islands (Andaman, nicobar & Lakhshadweep) of India. Adopted by managing business operations with focus on top to bottom-line operations / performance and expertise in determining companys mission, through policies and objectives. Being a new launch business (coconut & Mustered Oils), I / we have taken from zero to 130.00Lacs per month sales within short span of time. May04 -June08 Vidyut Metallics Pvt Ltd. Regional Sales Manager-south (FMCG> Personal care/shaving systems. Hyderabad) The Career Path: May04y-Oct04 RSDM (Regional Sales Development Manager), Nov04y-Jun08 RSM-cum-South coordinator-for entire south region Notable Accomplishments Successfully designed & implemented cost effective schemes and enhanced the product availability & escalated the ROI. Achieved an increase of 35% in sales as comparison to the previous years, Initiated new systems/controls in Sales & Administration and made communication & control more effective and firm between the field force, distributors and the company. Re-structured & streamlined the regional reporting system, inclusive zonal file and J/C, PJP (Journey cycle/permanent journey plan), TA /DA rules salary structure etc. Successfully handled 5 depots, 130+ field force, in four southern states, Aug01-Apr04 Parichay Foods & Beverages Pvt. Ltd. Area Sales Manager, (FMCG> Snacks /Namkeen & Spices-H.Q>Hyderabad) Notable Accomplishments Mentored sales teams of five Sales Officers and 23 Sales representatives. Expanded the existing clientele by appointing 3 C& FAs & 5 Superstokiest and successfully handled and controlled 96 stockiest in AP. Sep96-Jul01 Associated Aromatics Ltd., Senior Sales Officer (FMCG>Soaps/Detergents/Fabric whitener-H.Q> Bhopal/Vijayawada) Notable Accomplishments Managed an increase of 150% in Sales by around and transformed Sales Personal into a cohesive, highly motivated & result oriented Sales Team as a Major achievement. Successfully appointed 1 C&FA & 50 plus stockiest in 2 months in AP. Recipient of the Received best sales officer and attained appreciation from managing director in all India basis. Feb89-Aug96 Brooke Bond Lipton India Ltd., as Territory Sale in-charge (FMCG>Beverages-Tea & coffee. H.Q> Pune) Notable Accomplishments Accomplished all the given targets by increasing number of stockiest & redistribution and team building. Achieved the given targets, making the merchandising effective and set the stockiest issues and climes. ACADEMIC & TECHNICAL CREDENTIALS Bachelor of Commerce Poona University 1988 Operating System MS-Office, WINDOWS-08, XP and Internet concepts PERSONAL DETAILS Date of Birth: 8th June 1965. Languages Known: English, Hind & Telugu Permanent Address: # 20-6-69/3, Ramalingeswara peta,2nd Lane, Vijayawada- 520003. Andhra Pradesh SALARY: Present Salary INR.90000+12500=102500/-pm, (CTC.13.04Lacs) Expected: My expectations are commensurate with my Experience & taking into account of present Market rates. Given my background and Knowing that I can deliver what youre looking for, I would be looking at getting paid in the upper quartile of what the market is paying for the people like me. AREA PREFERENCE: Current > PUNE-MH / willing to re-locates 100% If I am given an opportunity to work with your esteemed organization I assure you sir, that I will give my entire satisfaction to all my immediate superiors. Thanking you Yours truly, Stanlly Xavier M