SUMMARY
16 years of increasingly responsible experience in sales and marketing at media companies (Sinclair Broadcast, Comcast, PBS, NPR): analyzing ratings and improving pricing, sales processes, and advertising ROI.
Demonstrated history of successfully launching and shepherding corporate and regional projects in Sales, Retail, Research, Finance, and Marketing
Project calendaring, execution and analysis and revenue and expense forecasting and budget planning, in cable and broadcast TV industry
MBA (Marketing/Finance) from BYU's nationally ranked program
Specialties: accountancy, accruals, advertising sales, assets recovery, broadcast, budgeting, cable, competitive, content management, c...
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