Personal Information
Organization / Workplace
Helsinki Area, Finland Finland
Occupation
Consumer Insights & Service Design
Industry
Apparel / Fashion
Website
About
I help companies understand people as cultural and social beings instead of as mere numbers on a spreadsheet. I do this by consulting and educating organisations in consumer insights and service design.
My projects are agile and carried in close collaboration with clients, which allows me to dynamically understand the client needs and support clients who are also building internal competencies. For larger projects I also team up with leading design agencies, consultancies and think tanks.
Clients I've worked with vary from B2B and B2C businesses to public sector organisations and academic institutions.
My aim is to work together with people to foster a culture in which new design so...
Contact Details
Tags
service design
palvelumuotoilu
consumer insights
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asiakaskeskeisyys
design thinking
deep customer insights
customer insights
ethnography
palvelu
capital
interviewing
consumer
market research
consulting
business
qualitative methods
understanding
insights
jogging badgers
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observation
bourdieu
goffman
muotoiluajattelu
koulutus
etnografia
roles
luento
laurea
innovaatio
osallistaminen
design driver
design brief
palveluiden kehittäminen
co-creation
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