This document provides 7 reasons why using a blog can earn money online. First, blogs do not require HTML expertise and templates display content easily. Second, blogs encourage frequent, fresh content updates engaging readers. Third, search engines favor fresh content and blogs optimize for search engines naturally through their linking structures. Fourth, blogs allow extensive keyword optimization throughout their templates. Fifth, blogs can build loyal communities and online discussion. Sixth, content can syndicate through RSS feeds to reach wider audiences. Finally, blogs create traffic and engagement that can be monetized.