際際滷

際際滷Share a Scribd company logo
1
STRESS-FREE,
ENCHANTED,
HEALTHY
Imagine a
life
Easy, right? However
2
We have never
been more digitally
connected  and at
the same time, we
have never felt
more lonely.
Our communication
skills are challenged by
less physical presence
 we interrelate with
people more online and
thus, we lack the ability
to interpret body
language.
We have become
addicted to likes as our
brains strive for social
recognition and
dopamine.
We are
experiencing
the end of privacy.
An increasing lack
of control over how
we project a
coherent self-
identity.
The level of stress
in our society has
more than doubled
since 2000.
45% of us feel bad if
we dont have
our mobile phone
within reach.
You are what you post.
Identity creation has
become a primary
activity in daily life.
18% of us are
stressed out.
We check our
smartphones
150+ times a day.
DIGITAL
TOXINS
95% of children
aged 3-6 have
access to a tablet.
3
We spend most of our time on things that
make us unhappy 
Source: Adam Alter.
9minutes per day
Relaxation
Exercise
Weather
Reading
Education
Health
Dating
Social networking
Gaming
Entertainment
News
Web browsing
27minutes per day
4* 86% of US consumers expect companies to act socially and environmentally responsible.
People expect companies to
be socially responsible*.
Does that apply to how
companies design digital
interaction?
5
DETOX > FIX
What if
6
What if we design
for quality of life,
not digital addiction?

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The (un)happy digital nation

  • 2. 2 We have never been more digitally connected and at the same time, we have never felt more lonely. Our communication skills are challenged by less physical presence we interrelate with people more online and thus, we lack the ability to interpret body language. We have become addicted to likes as our brains strive for social recognition and dopamine. We are experiencing the end of privacy. An increasing lack of control over how we project a coherent self- identity. The level of stress in our society has more than doubled since 2000. 45% of us feel bad if we dont have our mobile phone within reach. You are what you post. Identity creation has become a primary activity in daily life. 18% of us are stressed out. We check our smartphones 150+ times a day. DIGITAL TOXINS 95% of children aged 3-6 have access to a tablet.
  • 3. 3 We spend most of our time on things that make us unhappy Source: Adam Alter. 9minutes per day Relaxation Exercise Weather Reading Education Health Dating Social networking Gaming Entertainment News Web browsing 27minutes per day
  • 4. 4* 86% of US consumers expect companies to act socially and environmentally responsible. People expect companies to be socially responsible*. Does that apply to how companies design digital interaction?
  • 6. 6 What if we design for quality of life, not digital addiction?