Activision App
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The document proposes creating an interactive platform to connect gamers with their local friends for online gaming. It would allow users to find other nearby gamers and include features like user profiles, leaderboards, notifications of new content, and a communication platform. Retailers could buy ad space in the app to generate revenue. Over time, the platform could allow direct purchases from Activision, reducing retailers' control over games and profits.
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IBM proposes a contest called "Help Save the World in 30 Seconds" where people create and submit 30-second videos showing their ideas for more environmentally friendly practices. Videos would be uploaded to a microsite where voters could rate them, and the highest rated videos would win prizes. Daily social media posts and a microsite would promote the contest and highlight submissions to spread awareness of green issues, show individual solutions, and promote IBM's commitment to the environment and smarter planet initiatives. The goal is to motivate people to consider green issues and turn to more sustainable practices in an engaging way.Mitsubishi i-Miev
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The document discusses a marketing campaign to make people aware that electric cars like the Mitsubishi I-Miev have very low running costs, about the same as a cup of tea. The campaign would involve print ads, online banners, ambient and direct mail advertising, digital billboards, inserts with electrical appliances, and live billboards integrated with speed cameras and vehicle registration records.Shock
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This document discusses the importance of Consumer Relationship Management (CRM) tools. It suggests that CRM allows individuals to track details about different "ladies" or clients to ensure each receives good service tailored to their needs. Maintaining an organized "little black book" with client names, locations, and other details is presented as crucial. A few specific CRM tools like Salesforce, SugarCRM, and Gist are mentioned as options to help track social networks, resolve client issues, and facilitate communication and meetings with beneficial contacts. The overall message is that CRM can help improve credibility, plan ahead, and avoid mistakes by enabling better organization and management of client relationships.China girl - Self confidence example
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IBM proposes a contest asking people to create 30-second videos showing their ideas for more environmentally friendly practices. Participants would upload videos to a microsite where viewers could vote, and top videos would win prizes. The goal is to motivate people to think of green solutions in fun, individual ways and spread awareness of green issues through social media promotion of the contest and solutions.Mobile (jen&hilmi)
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The document discusses trends in mobile technology including the history of commercial phone calls and text messaging, the development of better mobile phone displays, and the rise of applications and augmented reality. It also covers predictions about mobile becoming the primary screen for advertising and mobile apps surpassing desktop web usage. Additionally, it outlines location-based services and how various companies are using them to engage customers and promote their brands through offers, games, and interactive experiences.Hilmi's Assessment Brief 2
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The document outlines a marketing campaign to promote Montblanc pens. It includes direct mail, print ads, and online components. The direct mail will contain an AR video about the pens. Online, users can upload their signature and dreams, with the top 3 voted getting their dreams fulfilled. An ambient installation invites the public to sign a board, with the most beautiful signature featured in Montblanc's magazine and stores. The goal is to showcase Montblanc craftsmanship and inspire people with the potential of their signatures and aspirations.Happiness
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The document discusses factors that contribute to happiness. It finds that happiness is a combination of pleasure, engagement, and meaning. Additionally, happiness is influenced by minimizing pain, stress, and disappointment while maximizing social connections, optimism, appreciation, and having a sense of purpose beyond oneself. The document also discusses traits of happy families, which include creativity, respect, flexibility, and supporting each other's goals and interests. Overall, practicing gratitude, having strong relationships, contributing to others, and maintaining an optimistic outlook can promote long-term happiness and life satisfaction.Importance of Technology in Education
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The document discusses how technology can help a school district achieve high academic standards and improve student achievement on standardized tests. It addresses how technology can help meet different learning styles and promote higher-order thinking skills and student-centered learning through more engaging lessons. The district's mission is to prepare students for productive lives in society, while national standards require improving test scores to compete globally. Technology allows differentiation of instruction to engage visual, kinesthetic, and lifelong learners when incorporating Bloom's Taxonomy and high-interest learning activities.A road map for self development
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The document summarizes preventive and interceptive orthodontics. It discusses various aspects of preventive orthodontics including parent education on proper feeding habits, caries control through restoration and fluoride application, timely extraction of supernumerary teeth before they cause malocclusion, and use of space maintainers to prevent drifting after premature tooth loss. It also describes interceptive orthodontics including procedures like serial extractions and correction of developing cross-bites. Details are provided on different types of space maintainers including removable, fixed band and loop, and lingual arch appliances.Similar to Activision App (20)
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http://zennaapps.com/Power of Pointvoucher Connect
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The marketing plan summarizes updates to the LotteryHUB app for iOS and Android. Key updates include integrating a HelpShift platform for improved customer service, updating the user experience on iOS, fixing intro screens and copy on Android, and adding new features like a games channel and news channel to engage users. The plan also outlines new rewards to be offered in the app starting in September, including gift cards from retailers like Walmart, Best Buy, and Starbucks.How to launch successful retargeting campaigns for gaming apps issei tanaka_f...
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Singapore Airlineshilmiramlan
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The document proposes several ideas to promote Singapore Airlines' KrisWorld in-flight entertainment system. It suggests using online videos, print ads in targeted magazines, in-store screens at Starbucks locations, and partnerships between the airline's frequent flyer program and Starbucks to allow customers to earn and redeem points between the two programs. The overall goal is to show potential customers the large screen sizes on Singapore Airlines flights and create additional opportunities to experience them both in the air and on the ground.Portfolio template1.1
Portfolio template1.1hilmiramlan
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Batiste is a dry shampoo that can quickly de-grease hair without washing, solving the problem of greasy hair between washes or at music festivals. It provides an easy solution when keeping hair clean is difficult. Donating skills and talents rather than just money allows people to participate in charity in a way that utilizes their abilities. Over 2 million pounds worth of unclaimed lottery ticket prizes are left each week in the UK; playing online through direct debit ensures people never miss out on potential wins they may not know about.Hilmi&team vauxhall bid
Hilmi&team vauxhall bidhilmiramlan
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The Vauxhall App is designed to help users explore the local area of Vauxhall through offers, discounts, and learning about its history. The app uses a key fob that allows users to scan participating businesses and earn points that can be redeemed for gifts or other offers. Scanning encourages customer loyalty and helps businesses grow by allowing other users to see how popular each business is. Marketing the app involves partnering with local venues like the Oval Cricket Ground that host large events, so information about the app can be provided to thousands of potential new users.Triumph
Triumphhilmiramlan
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This document promotes celebrating British values and classic bikes as an alternative to purchasing foreign bikes perceived as cooler. It suggests reminding people of great British classics, humor, and wit to promote British pride and culture over a sense of malaise. The idea is presented to celebrate old school British values through various promotional materials.Hilmi's jelly head work
Hilmi's jelly head workhilmiramlan
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JellyHead is a project that aims to give women confidence by providing personalized designs and avatars for members. Each member would have their own unique avatar and profile page. It offers solutions for working women trying to balance motherhood and careers. Print ads promote that it helps women pick up social lives and take time for themselves when babies make those things difficult. The overall goal is to bring personality, flexibility and character together for women through customized membership experiences.Untitled
Untitledhilmiramlan
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This document provides examples of gamification and branded games. It describes a reality game held in Stockholm where participants roamed the city interacting with other players, with average play time being over 5 hours. Another example discussed is an old board game called "Get the Glass" that was adapted for a milk advertising campaign in the US. The document also outlines a digital campaign called "Orange Balloonacy" where balloons floated around websites to drive engagement and traffic.Busk's 1/3 way work
Busk's 1/3 way workhilmiramlan
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Busk completed some work for a course when approximately one-third of the way through. The document consists of the date "Friday, 18 March 2011" repeated multiple times without additional context or information.Hilmi on BRIEFS.
Hilmi on BRIEFS.hilmiramlan
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The document discusses the importance and purpose of creative briefs. It explains that briefs help creatives understand the problem to be solved, the target audience, and the desired response. This allows creatives to focus their efforts and come up with a single, clear proposition or solution (the "single minded proposition") to address the client's needs. The document provides examples of good and bad briefs, and how well-written briefs led to successful ad campaigns.Jelly head
Jelly headhilmiramlan
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Jelly Head is a project that aims to give working women back their confidence by providing personalized designs and membership cards. It recognizes that it can be difficult for working mothers to balance career and family responsibilities. The project offers solutions through various products and services like avatars, stationery, makeup bags, and a website to help women feel more organized and in control as they juggle work and motherhood.Ibm 1
Ibm 1hilmiramlan
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IBM proposes a contest called "Help Save the World in 30 Seconds" where people create and submit 30-second videos showing their ideas for more environmentally friendly practices. Videos would be uploaded to a microsite where voters could rate them, and the highest rated videos would win prizes. Daily social media posts and a microsite would promote the contest and highlight submissions to spread awareness of green issues, show individual solutions, and promote IBM's commitment to the environment and smarter planet initiatives. The goal is to motivate people to consider green issues and turn to more sustainable practices in an engaging way.Internet assesment
Internet assesmenthilmiramlan
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This document summarizes the early history of the internet and email. It then discusses using user-generated content and gamification to promote environmental sustainability. Specifically, it proposes a campaign asking people to create 30-second videos with their ideas for "saving the world" and going green, with the most popular videos winning prizes.Internet assesment
Internet assesmenthilmiramlan
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This document summarizes the early history of the internet and email. It then discusses using user-generated content and gamification to promote environmental sustainability. Specifically, it proposes a campaign asking people to create 30-second videos with their ideas for "saving the world" and going green, with the most popular videos winning prizes.Ibm 2
Ibm 2hilmiramlan
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The document discusses several ideas for how IBM can help travelers and engage with students. It proposes offering city guides through a mobile app and Wi-Fi access points to help travelers navigate cities more easily. It also suggests creating a game where students can test their smarts against IBM and potentially win graduate placements by answering questions on a public leaderboard shared on social media. Ongoing engagement would involve sharing content and opportunities on platforms like Facebook, Twitter, and through newsfeeds.Activision App
- 1. Create an interactive platform that would benefit users and Activision.
- 2. Stage 1 People can¡¯t find their closest mates (geographically) when they want to play online. PROBLEM Allow gamers to connect with their mates by using location based mobile technology. SOLUTION
- 3. The Activision ¡®App¡¯ My Activision Profile Locate Users Updates / News Downloadable Content User to User Interactivity
- 4. For Users/Gamers User Profile Subscription Content
- 5. User to User: - Challenge Users - Rewards - Leaderboard - Networking Platform for Communication: - Feed information - Personal Interaction Subscription to Content: - Preview / Trailers - Updates on new titles - Cheats or Game Guides - Add-Ons
- 6. Facebook Places Users can also suggest locations for hangout spots, gigs and events. Users can locate other gamers by utilising location based services. Creating competition between local gamers and allowing them to reap rewards and ¡®titles¡¯.
- 7. Networking Activation Seeding Information (Social ID + Gaming ID) My Activision ID
- 8. Stage 2 Entice and invite retailers to buy ad space in the app to generate a media revenue stream. PROBLEM SOLUTION How can we increase profit margin and revenue?
- 9. For Retailers Ad Space Create media revenue stream. Push for online purchases through Activision. Allows Activision to have less dependancy on retailers.
- 10. Stage 3 Allow consumers to purchase games from Activision directly, loosening the grip on retailers. Retailers have a firm grip on the games released. PROBLEM SOLUTION
- 11. For Activision Consumers Direct Contact: New Games Downloadable content Promotions Database of users/gamers Allows experimentation and activation for new titles.
- 12. What¡¯s out there? (Competitors)
- 13. Purchasing Process Games Distributors & Retailers Consumers
- 14. THE VISION Games Consumers
- 15. THANK YOU