際際滷

際際滷Share a Scribd company logo
CASE STUDY - 12STOREEZ
THE AMBITION
12Storeez is a Russian fashion brand dedicated to active
women. It embodies an idea of timeless wardrobe
essentials, creating multiple eye-catching choices on a
day-to-day basis. New collections come out 12 times a
year.
RBK Magazine (business magazine) confirmed that
12Storeez is one the fastest growing companies in Russia.
In 6 years, they can boast 300 professionals, with 16 retail
stores and an online shop - 12storeez.com
Considering this considerable growth, the brand 12Storeez
finally needed to be articulated precisely. And numerous
systems were necessary to make sure the brand was
developing in a seemly manner.
THE INSPIRATION
Obsessed about empowering the brand
12Storeez, we investigated the work of the
most renown female storytellers of our time
- from various fields like litterature,
entertainment, music...
Unexpectedly, we started to highlight some
successful patterns that defined their
amazing and talented works over the years.
THE INSPIRATION
We identified some very important success
factors to develop an efficient brand narrative:
- A story is personal, about real life and
experience
- A story is a daring attitude, a strong point of
view on the world, whatever people say
- A story is consistent, linked to personal
truth
- A story is crafted, perfected and disciplined
from end to end
We needed to follow those few criteria to build a
great brand ecosystem, pumped with charisma
and efficiency for 12Storeez.
THE PLOT
A totally new brand articulation was worked out,
defining an approach that we can define as the
first storytelling-driven fashion brand in
Russia.
12storeez became the fashion brand that
empowers women to express and spread out
their own stories. A disruptive way to give back
meaning to the fashion industry and play a role
for the women in our society.
THE BOX OFFICE
12Storeez immediately started to implement
the brand principles and the toolbox through
all the departments and into their
communication structure.
The company observed an incremental
efficiency in the team work, together with a
deeper understanding and better
implementation of the brand narrative.
The brand continues to grow exponentially
with a clear direction, doubling revenue in
2019 and thinking about international
presence.
THE REVIEWS
Franck brings the full package of strategy, creativity and world-class
experience. He took on a complicated brief, redefined the problem, and then
solved it in a very creative manner all the way into an actionable set of
recommendations. He did that while bringing the team together under a
common vision for the brand, all in record time and keeping the mood
positive.
Florian Zimmer, Brand Director -
12Storeez
GET YOURSELF IN THE GAME
LETS HAVE A FIRST TALK
Franck Vinchon
Founder
+7 916 219 26 81 / +33 6 82 61 12 46
franck@neon42.com
neon42.com
THANK YOU

More Related Content

Similar to Case study - 12Storeez (20)

BRAND_PRESENTATION_BKR_2601.compressed
BRAND_PRESENTATION_BKR_2601.compressedBRAND_PRESENTATION_BKR_2601.compressed
BRAND_PRESENTATION_BKR_2601.compressed
Marcelo Schmidt
Funky Buddha presentation 2016-17
Funky Buddha presentation 2016-17 Funky Buddha presentation 2016-17
Funky Buddha presentation 2016-17
kostasalexiou77
[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT
[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT
[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT
Gyeongmin Kim
Company overview 2016 february
Company overview 2016 februaryCompany overview 2016 february
Company overview 2016 february
Factstories
Delta Galil Company Overview June 2016
Delta Galil Company Overview June 2016 Delta Galil Company Overview June 2016
Delta Galil Company Overview June 2016
Factstories
H&M FASHION RFP
H&M FASHION RFPH&M FASHION RFP
H&M FASHION RFP
Rob Campbell
Funky Buddha - The Company
Funky Buddha - The CompanyFunky Buddha - The Company
Funky Buddha - The Company
Panos Patronidis
Delta Galil Overview - 2017
Delta Galil Overview - 2017Delta Galil Overview - 2017
Delta Galil Overview - 2017
Osnat Naot
Understand Fashion and Visual Merchandising | DSIFD Indore
Understand Fashion and Visual Merchandising | DSIFD IndoreUnderstand Fashion and Visual Merchandising | DSIFD Indore
Understand Fashion and Visual Merchandising | DSIFD Indore
DSIFD Indore (Design Solution Institute of Fashion Design)
Kruche presentation 2015
Kruche presentation 2015Kruche presentation 2015
Kruche presentation 2015
Kruche!
Branding project
Branding projectBranding project
Branding project
Ellinor Lindqvist
Gruhme-RetailPack-low-2
Gruhme-RetailPack-low-2Gruhme-RetailPack-low-2
Gruhme-RetailPack-low-2
Thomas Aleksander Kollen
CV + PORTFOLIO YOGA PRATHAMA_sml
CV + PORTFOLIO YOGA PRATHAMA_smlCV + PORTFOLIO YOGA PRATHAMA_sml
CV + PORTFOLIO YOGA PRATHAMA_sml
Yoga Prathama
Future Brand scape - Webbdagarna in Malm旦 on the 24th of october
Future Brand scape - Webbdagarna in Malm旦 on the 24th of octoberFuture Brand scape - Webbdagarna in Malm旦 on the 24th of october
Future Brand scape - Webbdagarna in Malm旦 on the 24th of october
Michael Ericsson
Future Brand scape - Webbdagarna i Malm旦
Future Brand scape - Webbdagarna i Malm旦Future Brand scape - Webbdagarna i Malm旦
Future Brand scape - Webbdagarna i Malm旦
Creuna Sverige
Marasil Franchise Concept 2011
Marasil Franchise Concept 2011Marasil Franchise Concept 2011
Marasil Franchise Concept 2011
Panos Patronidis
H&M vs ZARA.pdf
H&M vs ZARA.pdfH&M vs ZARA.pdf
H&M vs ZARA.pdf
AvanyaJain
Rodriguesflavia_ESTEELAUDER_marketing plan
Rodriguesflavia_ESTEELAUDER_marketing planRodriguesflavia_ESTEELAUDER_marketing plan
Rodriguesflavia_ESTEELAUDER_marketing plan
flavia rodrigues
Fashion Merchandising Seminar; ZARA
Fashion Merchandising Seminar; ZARAFashion Merchandising Seminar; ZARA
Fashion Merchandising Seminar; ZARA
Leighann Clayton
Ritu Wears
Ritu WearsRitu Wears
Ritu Wears
Shikha Sharma
BRAND_PRESENTATION_BKR_2601.compressed
BRAND_PRESENTATION_BKR_2601.compressedBRAND_PRESENTATION_BKR_2601.compressed
BRAND_PRESENTATION_BKR_2601.compressed
Marcelo Schmidt
Funky Buddha presentation 2016-17
Funky Buddha presentation 2016-17 Funky Buddha presentation 2016-17
Funky Buddha presentation 2016-17
kostasalexiou77
[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT
[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT
[覓伎 MUSINSA] STRATEGIC BRAND EXPORT REPORT
Gyeongmin Kim
Company overview 2016 february
Company overview 2016 februaryCompany overview 2016 february
Company overview 2016 february
Factstories
Delta Galil Company Overview June 2016
Delta Galil Company Overview June 2016 Delta Galil Company Overview June 2016
Delta Galil Company Overview June 2016
Factstories
H&M FASHION RFP
H&M FASHION RFPH&M FASHION RFP
H&M FASHION RFP
Rob Campbell
Funky Buddha - The Company
Funky Buddha - The CompanyFunky Buddha - The Company
Funky Buddha - The Company
Panos Patronidis
Delta Galil Overview - 2017
Delta Galil Overview - 2017Delta Galil Overview - 2017
Delta Galil Overview - 2017
Osnat Naot
Kruche presentation 2015
Kruche presentation 2015Kruche presentation 2015
Kruche presentation 2015
Kruche!
CV + PORTFOLIO YOGA PRATHAMA_sml
CV + PORTFOLIO YOGA PRATHAMA_smlCV + PORTFOLIO YOGA PRATHAMA_sml
CV + PORTFOLIO YOGA PRATHAMA_sml
Yoga Prathama
Future Brand scape - Webbdagarna in Malm旦 on the 24th of october
Future Brand scape - Webbdagarna in Malm旦 on the 24th of octoberFuture Brand scape - Webbdagarna in Malm旦 on the 24th of october
Future Brand scape - Webbdagarna in Malm旦 on the 24th of october
Michael Ericsson
Future Brand scape - Webbdagarna i Malm旦
Future Brand scape - Webbdagarna i Malm旦Future Brand scape - Webbdagarna i Malm旦
Future Brand scape - Webbdagarna i Malm旦
Creuna Sverige
Marasil Franchise Concept 2011
Marasil Franchise Concept 2011Marasil Franchise Concept 2011
Marasil Franchise Concept 2011
Panos Patronidis
H&M vs ZARA.pdf
H&M vs ZARA.pdfH&M vs ZARA.pdf
H&M vs ZARA.pdf
AvanyaJain
Rodriguesflavia_ESTEELAUDER_marketing plan
Rodriguesflavia_ESTEELAUDER_marketing planRodriguesflavia_ESTEELAUDER_marketing plan
Rodriguesflavia_ESTEELAUDER_marketing plan
flavia rodrigues
Fashion Merchandising Seminar; ZARA
Fashion Merchandising Seminar; ZARAFashion Merchandising Seminar; ZARA
Fashion Merchandising Seminar; ZARA
Leighann Clayton

More from Neon42 (8)

Neon 42 - Case Study Neon Beer (Baltika)
Neon 42 - Case Study Neon Beer (Baltika)Neon 42 - Case Study Neon Beer (Baltika)
Neon 42 - Case Study Neon Beer (Baltika)
Neon42
Neon42 - Case Study Lakto China
Neon42 - Case Study Lakto ChinaNeon42 - Case Study Lakto China
Neon42 - Case Study Lakto China
Neon42
Neon42 - Case study Freedom Finance
Neon42 - Case study Freedom FinanceNeon42 - Case study Freedom Finance
Neon42 - Case study Freedom Finance
Neon42
Inspiration Study - Real Madrid
Inspiration Study - Real MadridInspiration Study - Real Madrid
Inspiration Study - Real Madrid
Neon42
Neon 42 - Case study Ostrovok
Neon 42 - Case study OstrovokNeon 42 - Case study Ostrovok
Neon 42 - Case study Ostrovok
Neon42
Neon42 - Case study k5
Neon42 - Case study k5Neon42 - Case study k5
Neon42 - Case study k5
Neon42
Neon42 - business learning from the best music
Neon42 - business learning from the best music Neon42 - business learning from the best music
Neon42 - business learning from the best music
Neon42
Neon42 Pitch Deck
Neon42 Pitch DeckNeon42 Pitch Deck
Neon42 Pitch Deck
Neon42
Neon 42 - Case Study Neon Beer (Baltika)
Neon 42 - Case Study Neon Beer (Baltika)Neon 42 - Case Study Neon Beer (Baltika)
Neon 42 - Case Study Neon Beer (Baltika)
Neon42
Neon42 - Case Study Lakto China
Neon42 - Case Study Lakto ChinaNeon42 - Case Study Lakto China
Neon42 - Case Study Lakto China
Neon42
Neon42 - Case study Freedom Finance
Neon42 - Case study Freedom FinanceNeon42 - Case study Freedom Finance
Neon42 - Case study Freedom Finance
Neon42
Inspiration Study - Real Madrid
Inspiration Study - Real MadridInspiration Study - Real Madrid
Inspiration Study - Real Madrid
Neon42
Neon 42 - Case study Ostrovok
Neon 42 - Case study OstrovokNeon 42 - Case study Ostrovok
Neon 42 - Case study Ostrovok
Neon42
Neon42 - Case study k5
Neon42 - Case study k5Neon42 - Case study k5
Neon42 - Case study k5
Neon42
Neon42 - business learning from the best music
Neon42 - business learning from the best music Neon42 - business learning from the best music
Neon42 - business learning from the best music
Neon42
Neon42 Pitch Deck
Neon42 Pitch DeckNeon42 Pitch Deck
Neon42 Pitch Deck
Neon42

Recently uploaded (20)

Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)
Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)
Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)
Lviv Startup Club
CRED presentation in entrepreneurship management
CRED presentation in entrepreneurship managementCRED presentation in entrepreneurship management
CRED presentation in entrepreneurship management
kumarka087
Final_Detailed_Chapter_2_Presentation.pptx
Final_Detailed_Chapter_2_Presentation.pptxFinal_Detailed_Chapter_2_Presentation.pptx
Final_Detailed_Chapter_2_Presentation.pptx
IgoFebrianto1
Quality Certification and Accreditation Ecosystem 1.pptx
Quality Certification and Accreditation Ecosystem 1.pptxQuality Certification and Accreditation Ecosystem 1.pptx
Quality Certification and Accreditation Ecosystem 1.pptx
AbbasKeramati2
What PE Teachers and PEX Professionals Have in Common
What PE Teachers and PEX Professionals Have in CommonWhat PE Teachers and PEX Professionals Have in Common
What PE Teachers and PEX Professionals Have in Common
KaiNexus
Vitaly Bondar: Are GANs dead or alive? (UA)
Vitaly Bondar: Are GANs dead or alive? (UA)Vitaly Bondar: Are GANs dead or alive? (UA)
Vitaly Bondar: Are GANs dead or alive? (UA)
Lviv Startup Club
Bank Statement & Document Editing Service
Bank Statement & Document Editing ServiceBank Statement & Document Editing Service
Bank Statement & Document Editing Service
Edit Bank Statement
Human-Motivation-Theory PPT
Human-Motivation-Theory  PPTHuman-Motivation-Theory  PPT
Human-Motivation-Theory PPT
AddisuAynayehu1
Western Alaska Minerals Corporate Presentation Mar 2025.pdf
Western Alaska Minerals Corporate Presentation Mar 2025.pdfWestern Alaska Minerals Corporate Presentation Mar 2025.pdf
Western Alaska Minerals Corporate Presentation Mar 2025.pdf
Western Alaska Minerals Corp.
2025-02 Design thinking presentation.pdf
2025-02 Design thinking presentation.pdf2025-02 Design thinking presentation.pdf
2025-02 Design thinking presentation.pdf
Cambridge Product Management Network
The-Leadership-Compass-Navigating-the-Path-to-Success.pptx
The-Leadership-Compass-Navigating-the-Path-to-Success.pptxThe-Leadership-Compass-Navigating-the-Path-to-Success.pptx
The-Leadership-Compass-Navigating-the-Path-to-Success.pptx
Jasmeet Warraich
Siddhartha Bank Navigating_Nepals_Financial_Challenges.pptx
Siddhartha Bank Navigating_Nepals_Financial_Challenges.pptxSiddhartha Bank Navigating_Nepals_Financial_Challenges.pptx
Siddhartha Bank Navigating_Nepals_Financial_Challenges.pptx
Siddhartha Bank
Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...
Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...
Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...
Ignite Capital
BusinessGPT - Privacy first AI Platform.pptx
BusinessGPT  - Privacy first AI Platform.pptxBusinessGPT  - Privacy first AI Platform.pptx
BusinessGPT - Privacy first AI Platform.pptx
AGATSoftware
Holden Melia - An Accomplished Executive
Holden Melia - An Accomplished ExecutiveHolden Melia - An Accomplished Executive
Holden Melia - An Accomplished Executive
Holden Melia
Taylor Swift The Man Music Video Production
Taylor Swift The Man Music Video ProductionTaylor Swift The Man Music Video Production
Taylor Swift The Man Music Video Production
eclark941
21 Best Crypto Wallet in UAE The complete 2025.pdf
21 Best Crypto Wallet in UAE  The complete 2025.pdf21 Best Crypto Wallet in UAE  The complete 2025.pdf
21 Best Crypto Wallet in UAE The complete 2025.pdf
Dubiz
Will-Skill Matrix PowerPoint Template and Guide
Will-Skill Matrix PowerPoint Template and GuideWill-Skill Matrix PowerPoint Template and Guide
Will-Skill Matrix PowerPoint Template and Guide
Aurelien Domont, MBA
SWOT Analysis: Boutique Consulting Firms in 2025
 SWOT Analysis: Boutique Consulting Firms in 2025  SWOT Analysis: Boutique Consulting Firms in 2025
SWOT Analysis: Boutique Consulting Firms in 2025
Alexander Simon
Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024
Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024
Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024
Ignite Capital
Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)
Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)
Rostyslav Chayka: 丕仗舒于仍仆仆 从仂仄舒仆亟仂 亰舒 亟仂仗仂仄仂亞仂 AI (UA)
Lviv Startup Club
CRED presentation in entrepreneurship management
CRED presentation in entrepreneurship managementCRED presentation in entrepreneurship management
CRED presentation in entrepreneurship management
kumarka087
Final_Detailed_Chapter_2_Presentation.pptx
Final_Detailed_Chapter_2_Presentation.pptxFinal_Detailed_Chapter_2_Presentation.pptx
Final_Detailed_Chapter_2_Presentation.pptx
IgoFebrianto1
Quality Certification and Accreditation Ecosystem 1.pptx
Quality Certification and Accreditation Ecosystem 1.pptxQuality Certification and Accreditation Ecosystem 1.pptx
Quality Certification and Accreditation Ecosystem 1.pptx
AbbasKeramati2
What PE Teachers and PEX Professionals Have in Common
What PE Teachers and PEX Professionals Have in CommonWhat PE Teachers and PEX Professionals Have in Common
What PE Teachers and PEX Professionals Have in Common
KaiNexus
Vitaly Bondar: Are GANs dead or alive? (UA)
Vitaly Bondar: Are GANs dead or alive? (UA)Vitaly Bondar: Are GANs dead or alive? (UA)
Vitaly Bondar: Are GANs dead or alive? (UA)
Lviv Startup Club
Bank Statement & Document Editing Service
Bank Statement & Document Editing ServiceBank Statement & Document Editing Service
Bank Statement & Document Editing Service
Edit Bank Statement
Human-Motivation-Theory PPT
Human-Motivation-Theory  PPTHuman-Motivation-Theory  PPT
Human-Motivation-Theory PPT
AddisuAynayehu1
Western Alaska Minerals Corporate Presentation Mar 2025.pdf
Western Alaska Minerals Corporate Presentation Mar 2025.pdfWestern Alaska Minerals Corporate Presentation Mar 2025.pdf
Western Alaska Minerals Corporate Presentation Mar 2025.pdf
Western Alaska Minerals Corp.
The-Leadership-Compass-Navigating-the-Path-to-Success.pptx
The-Leadership-Compass-Navigating-the-Path-to-Success.pptxThe-Leadership-Compass-Navigating-the-Path-to-Success.pptx
The-Leadership-Compass-Navigating-the-Path-to-Success.pptx
Jasmeet Warraich
Siddhartha Bank Navigating_Nepals_Financial_Challenges.pptx
Siddhartha Bank Navigating_Nepals_Financial_Challenges.pptxSiddhartha Bank Navigating_Nepals_Financial_Challenges.pptx
Siddhartha Bank Navigating_Nepals_Financial_Challenges.pptx
Siddhartha Bank
Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...
Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...
Google named Best and Most Influential Healthcare Leaders in Vietnam - Tran Q...
Ignite Capital
BusinessGPT - Privacy first AI Platform.pptx
BusinessGPT  - Privacy first AI Platform.pptxBusinessGPT  - Privacy first AI Platform.pptx
BusinessGPT - Privacy first AI Platform.pptx
AGATSoftware
Holden Melia - An Accomplished Executive
Holden Melia - An Accomplished ExecutiveHolden Melia - An Accomplished Executive
Holden Melia - An Accomplished Executive
Holden Melia
Taylor Swift The Man Music Video Production
Taylor Swift The Man Music Video ProductionTaylor Swift The Man Music Video Production
Taylor Swift The Man Music Video Production
eclark941
21 Best Crypto Wallet in UAE The complete 2025.pdf
21 Best Crypto Wallet in UAE  The complete 2025.pdf21 Best Crypto Wallet in UAE  The complete 2025.pdf
21 Best Crypto Wallet in UAE The complete 2025.pdf
Dubiz
Will-Skill Matrix PowerPoint Template and Guide
Will-Skill Matrix PowerPoint Template and GuideWill-Skill Matrix PowerPoint Template and Guide
Will-Skill Matrix PowerPoint Template and Guide
Aurelien Domont, MBA
SWOT Analysis: Boutique Consulting Firms in 2025
 SWOT Analysis: Boutique Consulting Firms in 2025  SWOT Analysis: Boutique Consulting Firms in 2025
SWOT Analysis: Boutique Consulting Firms in 2025
Alexander Simon
Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024
Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024
Tran Quoc Bao - Best and Most Influential Healthcare Leaders in Vietnam 2024
Ignite Capital

Case study - 12Storeez

  • 1. CASE STUDY - 12STOREEZ
  • 2. THE AMBITION 12Storeez is a Russian fashion brand dedicated to active women. It embodies an idea of timeless wardrobe essentials, creating multiple eye-catching choices on a day-to-day basis. New collections come out 12 times a year. RBK Magazine (business magazine) confirmed that 12Storeez is one the fastest growing companies in Russia. In 6 years, they can boast 300 professionals, with 16 retail stores and an online shop - 12storeez.com Considering this considerable growth, the brand 12Storeez finally needed to be articulated precisely. And numerous systems were necessary to make sure the brand was developing in a seemly manner.
  • 3. THE INSPIRATION Obsessed about empowering the brand 12Storeez, we investigated the work of the most renown female storytellers of our time - from various fields like litterature, entertainment, music... Unexpectedly, we started to highlight some successful patterns that defined their amazing and talented works over the years.
  • 4. THE INSPIRATION We identified some very important success factors to develop an efficient brand narrative: - A story is personal, about real life and experience - A story is a daring attitude, a strong point of view on the world, whatever people say - A story is consistent, linked to personal truth - A story is crafted, perfected and disciplined from end to end We needed to follow those few criteria to build a great brand ecosystem, pumped with charisma and efficiency for 12Storeez.
  • 5. THE PLOT A totally new brand articulation was worked out, defining an approach that we can define as the first storytelling-driven fashion brand in Russia. 12storeez became the fashion brand that empowers women to express and spread out their own stories. A disruptive way to give back meaning to the fashion industry and play a role for the women in our society.
  • 6. THE BOX OFFICE 12Storeez immediately started to implement the brand principles and the toolbox through all the departments and into their communication structure. The company observed an incremental efficiency in the team work, together with a deeper understanding and better implementation of the brand narrative. The brand continues to grow exponentially with a clear direction, doubling revenue in 2019 and thinking about international presence.
  • 7. THE REVIEWS Franck brings the full package of strategy, creativity and world-class experience. He took on a complicated brief, redefined the problem, and then solved it in a very creative manner all the way into an actionable set of recommendations. He did that while bringing the team together under a common vision for the brand, all in record time and keeping the mood positive. Florian Zimmer, Brand Director - 12Storeez
  • 8. GET YOURSELF IN THE GAME LETS HAVE A FIRST TALK Franck Vinchon Founder +7 916 219 26 81 / +33 6 82 61 12 46 franck@neon42.com neon42.com