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Editor's Notes

• #4: -just a few years ago, these guys weren¡¯t even on twitter!? WTF? Why? -#JOKE: make joke about stupid barney cam - idiots: no one cares about barney. Site looks like shit, etc etc. -but we¡¯re not here to talk about social media and government - ok we all *GET* that!! --I¡¯m here to talk the fact that the White House and FCC need Citizen Services just like Enterprise does. --Citizen services are just as important for Gov as it is for Enterprise.
• #5: people have lost fiath in the suggestions box -gov using shity old skool listening tools -the fear of listenting in gov 2.0 is a good problem to have (That means you have lots of customers) --don¡¯t be afraid of it.
• #6: Gov 2.0 _ What is it
• #7: - Connect, Listen and Engage Campign >> Governance - Email marketing - ¡°RE:¡± -the act of listening at scale -> that itself is a marketing strategy -Cross-pollination: marketing to citizens gives you a nice cross section of your market - you¡¯re not just getting exposure to techies/govvies - a larger cross section
• #8: -just the simple act of listening matters ---viv's got two stories here - retention rates double by just listening
• #9: New Media Grassroots Put Obama in Office -they were able to raise $500MM cash just online for a black presidential nominee -so you can tell people to fuck off when they say new media is a fad -Obama¡¯s team is basically a seriously bad-ass citizen digital marketing agency --anyone would hire these fuckers in the private in a heartbeat. You KNOW you¡¯d kill to have them on your team (RE: example).
• #10: -they expect to be heard and they know how to listen (online) -there is a very real disconnect between the old world and new world: (they don¡¯t even understand checks..ie, ¡°why the fuck can¡¯t I donate to Obama with PayPal, slide/etc????!!!)
• #11: Jan 21 - 2009 - First thing is the Open Gov Initiative Transition from Campaign Mode to Governance model This is basically the launch of their digital marketing campaign: citizen services.
• #12: -Gov needed Citizen services tools to fulfill Obama¡¯s OpenGov Iniative -The logjam: Gov needed tools, but too much red tape to adopt cloud services -these two people were most infuencial in breaking the logjam -logjam being gov¡¯s fear of the cloud -gov was just treating all ¡®software¡¯ as the same: Twitter/Facebook had to go through same security vetting process as military grade software. This is stupid.
• #13: -Bev Godwin/Macon Philips -Jammed through ammended terms of service with small cloud computing vendors -created apps.gov -made it OK for gov to use cloud, listening services.
• #14: -some shit from Munz here -Citizen Engagement/Obama Transparency -Digitial Marketing/Listening tools for government that now has to listen
• #15: Example: Challenge Post -help government create challenges for its citizens. -but they don¡¯t just do gov, its merely a part of their strategy. --provide citzen services, and sell those same services to Enterprise.
• #16: Example: Challenge Post -help government create challenges for its citizens. -but they don¡¯t just do gov, its merely a part of their strategy. --provide citzen services, and sell those same services to Enterprise.- - Christine G - Budget -
• #17: Example: Challenge Post -help government create challenges for its citizens. -but they don¡¯t just do gov, its merely a part of their strategy. --provide citzen services, and sell those same services to Enterprise.- - Christine G - Budget -
• #18: Chritine G - Budget Battle
• #20: -Cloud Computing -Mobile Shit -Gov Trusts us, so should you --talk about VHA innovation --The military loves our security --VH problem is same as CIO problem --talk about how the TSA DID build their own idea platform, at a HUGE expense to the taxpayer ---cost was approx 1 MM Lets get real: Cloud Computing just means saving money. Cheap computing. Lets not sugar coat it. -cloud computing helps gov make money: they aren¡¯t afraid -we've been cloud before cloud was cool -story about ourselves - started in a garage -? -Now we¡¯re the darlings of Vivek Kundra/Peter Levin/Bev Godwin