Додо Пицца: презентация для владельцев помещенийFedor OvchinnikovСветлана Фарафонова, Презентация для арендодателей в помощь розничным сетям Додо Пицца
Додо Пицца | Локальный маркетинг пиццерии | ПринципыFedor OvchinnikovЛекция Федора Овчинникова - 8 февраля 2016 года - центральный офис компании "Додо Пицца" в г.Сыктывкар
Dodo Pizza company presentation - December 2018Fedor OvchinnikovDodo Pizza at a Glance.
1. One of the fastest-growing QSR chains globally
2. Modern innovative concept with healthy unit economics
3. Best-in-class proprietary IT platform
4. Passionate community driven by radically transparent culture
Dodo Pizza 2016 - Corporate PresentationFedor OvchinnikovDodo Pizza is an international pizza chain founded in Russia in 2011 that focuses on franchising. As of August 2016, it had 113 stores across 9 countries generating $2.7 billion in annual sales, up 57% year-over-year. It aims to have over 170 stores globally by end of 2016 and over 400 by end of 2017. Dodo Pizza utilizes an asset-light business model and proprietary cloud-based IT platform to support its franchisees. It has experienced strong growth and expects continued expansion internationally and in Russia.
American studentsFedor OvchinnikovDodo Pizza was founded in 2011 in Syktyvkar, Russia and has since expanded to 9 countries with over 101 locations. They have experienced rapid growth, starting with 1 store in 2011 and growing to 101 stores by May 2016. Dodo Pizza attributes their success to their IT system and transparency, with a web-based information system and use of technology like tablets and mobile devices to increase efficiency and transparency in their pizza delivery business.
American studentsFedor OvchinnikovDodo Pizza was founded in 2011 in Syktyvkar, Russia and has since expanded to 9 countries with over 101 locations. They have experienced rapid growth, starting with 1 store in 2011 and growing to 101 stores by May 2016. Dodo Pizza attributes their success to their IT system and transparency, with a web-based information system and use of technology like tablets and mobile devices to increase efficiency and transparency in their pizza delivery business.
15. Dodo Pizza USA
Продукт
Другая пицца
Пицца нового уровня
вкуса и качества
• Дорогие свежие
ингредиенты
• Более сложные
процессы на кухне для
лучшего вкуса
17. Dodo Pizza USA
Продукт
Наша гипотеза
Простота = Эффективность:
• Ограниченное меню – всего
семь пицц и два милкшейка
• Отказ от кастомизации
• Один вид теста
Отказ от всего, что не влияет на
качество продукта:
• Прием заказов по телефону
• Прямая реклама
Dodo IS
18. П Е Р В А Я Ч А С Т Ь
Г И ПО Т Е З Ы
П Р О В Е Р Е Н А