This document provides guidance on developing ideas for writing. It outlines two main types of writing: popular writing, which analyzes issues through arguments to deliver ideas to a general audience, and scientific writing, which analyzes issues using the scientific method to develop bodies of knowledge. When choosing a type of writing, one should consider their objective, audience, the kind of idea, and what media finds admirable, such as being up-to-date and providing solutions from new perspectives. The document recommends generating ideas through reading, discussions, contemplation, and prayer or deep thinking, and to start writing and allow new ideas to emerge rather than getting stuck.