Multi-platform Stuff for Digital Producers
Download as PPTX, PDF1 like452 views
Mike Dicks represents digital content producers and deals with digital market issues. He discusses the concept of multi-platform content and how stories and narratives can be extended across multiple platforms like TV, web, and mobile. He provides examples of successful multi-platform projects and examines questions around who commissions, produces, and owns the customer across different distribution platforms and contracts. His role at the organization is to provide advice to members, lobby the government on issues, and support the growth of the digital content business industry.
1 of 81
Downloaded 21 times
Recommended
Digital Insights for SDG oriented Development organizations - Debrief from We...
Digital Insights for SDG oriented Development organizations - Debrief from We...Pooja Munshi
油
- Web Summit is the largest tech conference in the world with over 70,000 attendees from companies like Google, Amazon, and the Gates Foundation.
- The talks at Web Summit in 2019 focused on sustainability, social good, climate change, and the UN Sustainable Development Goals, showing that even the largest tech companies are prioritizing environmental issues.
- Development organizations should consider how to engage with major tech companies to advance issues like sustainability and climate change. New technologies like 5G, blockchain, and AI could support efforts towards the SDGs.Future branding and VR
Future branding and VRVividlyapp
油
This document discusses how emerging technologies like 5G internet, renewable energy networks, and driverless transportation could enable a new sharing economy with near-zero marginal costs of production. It argues that businesses need to understand shifts in audiences, particularly younger generations that value freedom, power and community differently. The document recommends that companies communicate their brands through immersive virtual reality experiences that engage emotions rather than just information. Several examples are provided of brands like McDonald's and Jaguar using VR to help achieve marketing goals.Benita Matofska of Compare and Share at ND15
Benita Matofska of Compare and Share at ND15Digital Leaders
油
Benita Matofska presented on the sharing economy at the National Digital Conference in 2015. She discussed how the sharing economy, facilitated by technology, allows people and companies to access and trade idle resources, representing the largest societal shift since the industrial revolution. Some key points included:
- The sharing economy is growing faster than major tech companies and is projected to be worth $335 billion by 2025.
- Over 60% of UK adults and 28% globally participate in the sharing economy. Participation is expected to double within a year.
- The sharing economy benefits both individuals by accessing assets worth $3.5 trillion, and businesses by turning costs into revenue and potentially doubling profits within a year by engaging with sharingBSD Digital Transformation 11.18
BSD Digital Transformation 11.18Acquia
油
Digital Transformation Meetup: DC. Presented by Sarah Newhall, EVP & Managing Director from Blue State Digital on 11/18/2014 at ZengoNew Industrial Revolution and Implictations for CFOs
New Industrial Revolution and Implictations for CFOsRobin Teigland
油
My slides from a presentation for the annual event, CFO of the Year (rets CFO) in Stockholm in November 2016, http://www.bwz.se/TALENTUM/b.aspx?vi=12&vid=642&ucrc=D3C2BFC8 DWS15 - Future Digital Economy Forum - Introduction - Yves Gassot - IDATE
DWS15 - Future Digital Economy Forum - Introduction - Yves Gassot - IDATEIDATE DigiWorld
油
The document discusses the debate between techno-pessimists and techno-optimists about whether digital innovation can sustain economic growth or if secular stagnation will occur. Techno-pessimists argue that productivity gains are falling and there have been no radical breakthroughs beyond smartphones, while techno-optimists believe limitations in statistics, latency, and lack of accompanying measures have held back innovation potential. The debate then focuses on whether new "game changers" like artificial intelligence, robotics, cloud computing, 3D printing, and blockchains can drive future economic growth.What We Know About the Global Sharing Economy
What We Know About the Global Sharing EconomyCrowdsourcing Week
油
Presented by Benita Matofska, Compare & Share, at Crowdsourcing Week Europe 2015. Learn more and join the next event: www.crowdsourcingweek.comTrend Report dld2017
Trend Report dld2017pssst... Petra Sammer
油
Highlights of DLD 2017 in Munich. More then 1000 digital experts, innovative corporations and brands in in January 2017 to discuss ideas and visions around technology, media and marketing. This Mini-Trendreport gives you an overview on some Learnings and Take Aways and offers some links what to watch and how to learn more.Technicity: the connected city photo highlights
Technicity: the connected city photo highlightsitworldcanada
油
IT World Canada and the City of Toronto hosted Technicity on Dec. 3, inviting some of the most innovative companies in the region to discuss the possibilities of building a smart city alongside city staff leaders. Speakers discussed the Internet of Things (IoT), open data initiatives, and how different stakeholders can draw together to help make a successful city.
Read more: http://www.itworldcanada.com/slideshow/technicity-the-connected-city-photo-highlights#ixzz3zrk8FecZ
or visit http://www.itworldcanada.com for more Canadian IT News Navigating the New Industrial Revolution - Exploring New Forms of Value Creation
Navigating the New Industrial Revolution - Exploring New Forms of Value CreationRobin Teigland
油
- The document discusses how organizations must change internally at the same or greater rate than external changes in order to survive. It also discusses the rise of digital disruption and how much change has yet to occur.
- New sharing economy and platform-based business models are activating underutilized assets through greater access and efficiency. This includes one-time interactions between strangers through central platforms.
- Local Motors is highlighted as an example of a new collaborative production model where vehicles are co-created by online and offline communities at much lower costs and faster speeds than traditional models. They are working on 3D printed autonomous vehicles and distributed microfactories. Digital Strategies: Why is this on top of the C-level agenda?
Digital Strategies: Why is this on top of the C-level agenda?Robin Teigland
油
The document discusses the need for companies to undergo a fundamental shift in strategy and business models to adapt to digital disruption. While many incumbents have unlocked value from digital technologies, digital disruption has only begun and will accelerate. New business models like platforms, ecosystems, and on-demand services are emerging. To thrive in this new environment, companies need to balance exploiting existing business with exploring new opportunities through activities like partnerships, data and software strategies, and retraining workforces. The skills required of workers are also changing rapidly as routine jobs decline and new types of non-routine work emerge.New Industrial Revolution(s) Tillv辰xtverket
New Industrial Revolution(s) Tillv辰xtverketRobin Teigland
油
My slides from today's presentation at Tillv辰xtverkets Stora Tillv辰xtdagen, October 2016, http://www.delegia.com/app/attendee/default.asp?PageId=49948&MenuItemId=45958&ProjectId=8316BCN DIGITAL/ / Collaborative Economy and Artificial Intelligence
BCN DIGITAL/ / Collaborative Economy and Artificial IntelligenceAjuntament de Barcelona
油
The document discusses the issues around collaborative economy and artificial intelligence. It notes both the opportunities like increased access to information but also challenges around noise and social exploitation. Key areas for future development are discussed like how to factor in machine autonomy and intelligence, how to redefine concepts like property and data ownership, and how to resolve conflicts between economic and moral values. It also discusses issues around delegation, accountability, and enforcing behavior restrictions for autonomous systems. The document proposes that a mobile app called uHelp could provide mutual help using social networking, trust modeling, and semantic technologies as a way to address some of these challenges.Social integrity icegeg
Social integrity icegegBoni
油
Ubiquitous computing was coined in 1988 and refers to concepts of convergence, RFID, 3G, and an always connected world. However, there is a digital divide where some citizens do not have access to or cannot afford digital technologies and services. The document proposes a social integrity platform that would connect micro-entrepreneurs and micro-producers with socially responsible groups, corporations, academics, governments, NGOs, and individuals to help the micro-entrepreneurs access services like e-commerce, marketing, loans, and design support through interaction between the two groups. This would help bridge the digital divide by creating success stories and opportunities online for those currently unable to participate.Beyond Sharing: What happens after the sharing economy?
Beyond Sharing: What happens after the sharing economy?Ron J Williams
油
Is your business about to be disrupted by the crowd? Because the sharing economy never really was just about sharing. Here is the slide deck from Ron J's keynote talk at FT Innovate in London (2014).BCN DIGITAL/ Internet Evolution into a Collaborative Economy and Social Justi...
BCN DIGITAL/ Internet Evolution into a Collaborative Economy and Social Justi...Ajuntament de Barcelona
油
The document discusses how the internet has evolved from Web 1.0 to Web 4.0, allowing for greater access to information, collective action, and sharing. It notes that a collaborative economy can unlock the value of underused assets through new models of consumption, production, and marketplaces. It also discusses challenges around data sovereignty and introduces DECODE, a proposed decentralized citizens-owned data ecosystem using blockchain technology to enable more democratic and transparent uses like city hall, tourism, and housing.Sharing Economy for Hotell & Fastigheter
Sharing Economy for Hotell & FastigheterRobin Teigland
油
MIna bilder fr奪n Hotell & Fastigheter 2016, http://www.fastighetsvarlden.se/seminarier/hotell-fastigheter-2016/Julia Glidden's presentation at QITCOM 2011
Julia Glidden's presentation at QITCOM 2011QITCOM
油
QITCOM 2011
Presentation: UK E-Gov Program
Presenter: Dr. Julia Glidden - Managing Director, 21cConsultancyThe good bad and ugly collaborative western
The good bad and ugly collaborative westernWithoutModel
油
The document presents scenarios for how incumbent companies could respond to the rise of the collaborative economy. It outlines five strategies for traditional companies: 1) defend their existing business model through lobbying; 2) adopt collaborative business practices; 3) acquire collaborative startups; 4) partner with startups; and 5) develop new services to support collaboration. It also discusses three strategies for digital giants: 1) deploy their own collaborative platforms; 2) leverage their existing position to become dominant platforms; and 3) enable the collaborative economy through new services. The scenarios are inspired by theorists on the collaborative economy and presented as a "co-business western" in the style of the Clint Eastwood film.Samsung Sharing: Sharing Economy for Samsung Group
Samsung Sharing: Sharing Economy for Samsung Groupwehome.me, a home sharing on blockchain owned by hosts and guests
油
What does the sharing ecnonomy mean to Samsung Group?
How should Samsung take it as the opportunties?
Mastering the demons of our own design
Mastering the demons of our own designTim O'Reilly
油
My talk about lessons for government from high tech algorithmic systems, given as part of the Harvard Science and Democracy lecture series on April 21, 2021. Download ppt for speaker's notes.Googley Family Philanthropy
Googley Family Philanthropyjeffjarvis
油
The document discusses how Google has disrupted many industries through its open and collaborative approach, and proposes various ways Google could further disrupt other sectors if it applied its principles more broadly. Some key Google principles mentioned are being open, enabling specialization and efficiency through connection and links between organizations, and thinking in terms of platforms and networks rather than standalone institutions. The document envisions how Google could transform industries like media, retail, transportation and more through a more open and collaborative approach.TAG Portfolio
TAG PortfolioRobin Klein
油
This document lists several areas of focus for building fast growing internet businesses including eCommerce, media and entertainment, social networks and services, business and marketing services, and consumer services and lead generation.The New Industrial Revolution(s)? Exploring blockchains and the future of val...
The New Industrial Revolution(s)? Exploring blockchains and the future of val...Robin Teigland
油
Overview of blockchain technology from a historical and future perspective - what does this mean for value creation in society.KOZAZA, o2O and Sharing Economy - Tide Seoul Tech Forum
KOZAZA, o2O and Sharing Economy - Tide Seoul Tech Forumwehome.me, a home sharing on blockchain owned by hosts and guests
油
1. Home sharing platforms in Korea like Hanokstay and Seoulstay are harnessing sharing and technology to provide local accommodations at local prices while building trust.
2. KOZAZA is a local home sharing player in Korea with 4 years of experience and 5,000 rooms listed on its platform. The home sharing market in Korea is growing as the number of visitors is expected to reach 22 million by 2020.
3. Home sharing brings complications of balancing the trust between hosts and guests both online and offline. Global players like Airbnb face challenges competing against local platforms that focus on language, payments, and customer support tailored for Korea.Pk heiferman
Pk heifermanKevin Werbach
油
Scott Hieferman discusses empowering non-engineers to build apps through organizing developer communities and extreme end-user innovation. He argues that the most exciting future is when billions of people use their phones to collaborate powerfully together by sharing, trading, lending, collaborating and building through organizing themselves rather than waiting for others to organize them.FinTech and Ecosystems
FinTech and EcosystemsRobin Teigland
油
際際滷s from my lecture at the Stockholm School of Economics in March 2018 on FinTech and the Stockholm EcosystemWorld Economic Forum Young Global Leaders Sharing Economy Position Paper June...
World Economic Forum Young Global Leaders Sharing Economy Position Paper June...Collaborative Lab
油
This paper seeks to place the sharing economy on the global agenda for companies, governments, communities and entrepreneurs alike. It is presented by the WEF YGL Sharing Economy Working Group which is part of the Circular Economy Innovation and New Business Models Initiative.
The goal of this paper is to explain what the sharing economy is and why it holds potential, focusing on key principles, drivers, trends and models. It maps out critical factors and conditions required for access-based business models to scale up, and identifies both opportunities and possible challenges to their success. It also embeds the sharing economy within a larger context and movement focused on resource efficiency, sustainability, changing demographics and user behaviors.
The sharing economy represents one of several substantive investigations by the WEF community into new disruptive business models that are impacting industries, value chains and systems around the world. It is intended to serve as an input to future WEF summits, sessions and engagements focused on the future of business, cities, technology, demographic shifts and a variety of sector-specific verticals.How to be a Super Producer, in a multiplatform world (ITF)
How to be a Super Producer, in a multiplatform world (ITF)Descience Ltd
油
It used to be difficult enough to produce a TV show, but these days you are increasingly expected to create a multi-media experience around your content. Where do you start? How do you devise multi-platform projects? What are the processes involved? Who do you work with? This course will give you a unique guide to becoming a Superproducer.
I've added hyperlinks to the examples, and to the video clips.Multi-Platform for Project Managers
Multi-Platform for Project ManagersDescience Ltd
油
Managing Multi-Platform Projects
This comprehensive hands-on course will give you the tools to manage multiplatform projects by taking you through the dynamics of the multiplatform system, and the time cost and creative methods that can be utilised to make a successful project.
Course Aims & Objectives:
To appreciate how project management skills can transfer to the multiplatform arena;
To understand the responsibility and tasks demanded by multiplatform;
To recognise the value of good multiplatform management
By the end of the course, participants will be able to
Understand multiplatform opportunities and options;
Draw up realistic schedule for a multiplatform project;
Apply management skills accordingly to multiplatform projects
What follows is a guide of the areas that will be covered over the day. Certain subjects, topics and time-lines may change as the tutor becomes more aware of individual needs
Day One
Introductions
- Delegates will introduce themselves, , and highlight why they are attending what they hope to gain from the programme.
Morning Session The Market
- What do we currently mean by Multi-platform?
- What platforms are there?
- How big is the market for apps?
- What are people using, and how?
- What trends are developing, particularly in terms of TV related content
- How does the Market work, who are the players?
- How are they funded?
Lunch
Afternoon Session
- What is out there? Examples of TV related multi-platform
- The 3 Ps promotional, plot driven, profit driven
- Who are your users, what are they doing, what are they using?
- How are apps sold, to funders and to users?
Workshop One
Working in a team, develop an idea for an app or website to go with a TV show, and pitch it! Pick a platform, a target market and a problem and show how you understand the various components of the market.
Day Two
Production
What if you actually have to get this made?
Morning Session
- What is an developer? What types of developer are there?
- What roles are there in the development of a project?
- How do you identify and choose the right developer or team?
- How do you integrate the creative process with a developer?
- How long will it take to build, and when should you start?
- What project management methods are used?
Workshop Two
Devise a project timeline for yesterdays pitch to show the relative start times and related elements.
Lunch
Afternoon Session
- How much will it cost? Developing and reading production budgets
- How much will it make? What business models and revenue streams work?
- How do you get it out there, and then get people to use it?
- What are the financial and legal pitfalls to look out for?
Workshop Three
Create a budget for the group project. Identify the potential costs and revenues.
Final Presentation
Present your project, project plan and budget in summary for critical feedback.
More Related Content
What's hot (20)
Technicity: the connected city photo highlights
Technicity: the connected city photo highlightsitworldcanada
油
IT World Canada and the City of Toronto hosted Technicity on Dec. 3, inviting some of the most innovative companies in the region to discuss the possibilities of building a smart city alongside city staff leaders. Speakers discussed the Internet of Things (IoT), open data initiatives, and how different stakeholders can draw together to help make a successful city.
Read more: http://www.itworldcanada.com/slideshow/technicity-the-connected-city-photo-highlights#ixzz3zrk8FecZ
or visit http://www.itworldcanada.com for more Canadian IT News Navigating the New Industrial Revolution - Exploring New Forms of Value Creation
Navigating the New Industrial Revolution - Exploring New Forms of Value CreationRobin Teigland
油
- The document discusses how organizations must change internally at the same or greater rate than external changes in order to survive. It also discusses the rise of digital disruption and how much change has yet to occur.
- New sharing economy and platform-based business models are activating underutilized assets through greater access and efficiency. This includes one-time interactions between strangers through central platforms.
- Local Motors is highlighted as an example of a new collaborative production model where vehicles are co-created by online and offline communities at much lower costs and faster speeds than traditional models. They are working on 3D printed autonomous vehicles and distributed microfactories. Digital Strategies: Why is this on top of the C-level agenda?
Digital Strategies: Why is this on top of the C-level agenda?Robin Teigland
油
The document discusses the need for companies to undergo a fundamental shift in strategy and business models to adapt to digital disruption. While many incumbents have unlocked value from digital technologies, digital disruption has only begun and will accelerate. New business models like platforms, ecosystems, and on-demand services are emerging. To thrive in this new environment, companies need to balance exploiting existing business with exploring new opportunities through activities like partnerships, data and software strategies, and retraining workforces. The skills required of workers are also changing rapidly as routine jobs decline and new types of non-routine work emerge.New Industrial Revolution(s) Tillv辰xtverket
New Industrial Revolution(s) Tillv辰xtverketRobin Teigland
油
My slides from today's presentation at Tillv辰xtverkets Stora Tillv辰xtdagen, October 2016, http://www.delegia.com/app/attendee/default.asp?PageId=49948&MenuItemId=45958&ProjectId=8316BCN DIGITAL/ / Collaborative Economy and Artificial Intelligence
BCN DIGITAL/ / Collaborative Economy and Artificial IntelligenceAjuntament de Barcelona
油
The document discusses the issues around collaborative economy and artificial intelligence. It notes both the opportunities like increased access to information but also challenges around noise and social exploitation. Key areas for future development are discussed like how to factor in machine autonomy and intelligence, how to redefine concepts like property and data ownership, and how to resolve conflicts between economic and moral values. It also discusses issues around delegation, accountability, and enforcing behavior restrictions for autonomous systems. The document proposes that a mobile app called uHelp could provide mutual help using social networking, trust modeling, and semantic technologies as a way to address some of these challenges.Social integrity icegeg
Social integrity icegegBoni
油
Ubiquitous computing was coined in 1988 and refers to concepts of convergence, RFID, 3G, and an always connected world. However, there is a digital divide where some citizens do not have access to or cannot afford digital technologies and services. The document proposes a social integrity platform that would connect micro-entrepreneurs and micro-producers with socially responsible groups, corporations, academics, governments, NGOs, and individuals to help the micro-entrepreneurs access services like e-commerce, marketing, loans, and design support through interaction between the two groups. This would help bridge the digital divide by creating success stories and opportunities online for those currently unable to participate.Beyond Sharing: What happens after the sharing economy?
Beyond Sharing: What happens after the sharing economy?Ron J Williams
油
Is your business about to be disrupted by the crowd? Because the sharing economy never really was just about sharing. Here is the slide deck from Ron J's keynote talk at FT Innovate in London (2014).BCN DIGITAL/ Internet Evolution into a Collaborative Economy and Social Justi...
BCN DIGITAL/ Internet Evolution into a Collaborative Economy and Social Justi...Ajuntament de Barcelona
油
The document discusses how the internet has evolved from Web 1.0 to Web 4.0, allowing for greater access to information, collective action, and sharing. It notes that a collaborative economy can unlock the value of underused assets through new models of consumption, production, and marketplaces. It also discusses challenges around data sovereignty and introduces DECODE, a proposed decentralized citizens-owned data ecosystem using blockchain technology to enable more democratic and transparent uses like city hall, tourism, and housing.Sharing Economy for Hotell & Fastigheter
Sharing Economy for Hotell & FastigheterRobin Teigland
油
MIna bilder fr奪n Hotell & Fastigheter 2016, http://www.fastighetsvarlden.se/seminarier/hotell-fastigheter-2016/Julia Glidden's presentation at QITCOM 2011
Julia Glidden's presentation at QITCOM 2011QITCOM
油
QITCOM 2011
Presentation: UK E-Gov Program
Presenter: Dr. Julia Glidden - Managing Director, 21cConsultancyThe good bad and ugly collaborative western
The good bad and ugly collaborative westernWithoutModel
油
The document presents scenarios for how incumbent companies could respond to the rise of the collaborative economy. It outlines five strategies for traditional companies: 1) defend their existing business model through lobbying; 2) adopt collaborative business practices; 3) acquire collaborative startups; 4) partner with startups; and 5) develop new services to support collaboration. It also discusses three strategies for digital giants: 1) deploy their own collaborative platforms; 2) leverage their existing position to become dominant platforms; and 3) enable the collaborative economy through new services. The scenarios are inspired by theorists on the collaborative economy and presented as a "co-business western" in the style of the Clint Eastwood film.Samsung Sharing: Sharing Economy for Samsung Group
Samsung Sharing: Sharing Economy for Samsung Groupwehome.me, a home sharing on blockchain owned by hosts and guests
油
What does the sharing ecnonomy mean to Samsung Group?
How should Samsung take it as the opportunties?
Mastering the demons of our own design
Mastering the demons of our own designTim O'Reilly
油
My talk about lessons for government from high tech algorithmic systems, given as part of the Harvard Science and Democracy lecture series on April 21, 2021. Download ppt for speaker's notes.Googley Family Philanthropy
Googley Family Philanthropyjeffjarvis
油
The document discusses how Google has disrupted many industries through its open and collaborative approach, and proposes various ways Google could further disrupt other sectors if it applied its principles more broadly. Some key Google principles mentioned are being open, enabling specialization and efficiency through connection and links between organizations, and thinking in terms of platforms and networks rather than standalone institutions. The document envisions how Google could transform industries like media, retail, transportation and more through a more open and collaborative approach.TAG Portfolio
TAG PortfolioRobin Klein
油
This document lists several areas of focus for building fast growing internet businesses including eCommerce, media and entertainment, social networks and services, business and marketing services, and consumer services and lead generation.The New Industrial Revolution(s)? Exploring blockchains and the future of val...
The New Industrial Revolution(s)? Exploring blockchains and the future of val...Robin Teigland
油
Overview of blockchain technology from a historical and future perspective - what does this mean for value creation in society.KOZAZA, o2O and Sharing Economy - Tide Seoul Tech Forum
KOZAZA, o2O and Sharing Economy - Tide Seoul Tech Forumwehome.me, a home sharing on blockchain owned by hosts and guests
油
1. Home sharing platforms in Korea like Hanokstay and Seoulstay are harnessing sharing and technology to provide local accommodations at local prices while building trust.
2. KOZAZA is a local home sharing player in Korea with 4 years of experience and 5,000 rooms listed on its platform. The home sharing market in Korea is growing as the number of visitors is expected to reach 22 million by 2020.
3. Home sharing brings complications of balancing the trust between hosts and guests both online and offline. Global players like Airbnb face challenges competing against local platforms that focus on language, payments, and customer support tailored for Korea.Pk heiferman
Pk heifermanKevin Werbach
油
Scott Hieferman discusses empowering non-engineers to build apps through organizing developer communities and extreme end-user innovation. He argues that the most exciting future is when billions of people use their phones to collaborate powerfully together by sharing, trading, lending, collaborating and building through organizing themselves rather than waiting for others to organize them.FinTech and Ecosystems
FinTech and EcosystemsRobin Teigland
油
際際滷s from my lecture at the Stockholm School of Economics in March 2018 on FinTech and the Stockholm EcosystemWorld Economic Forum Young Global Leaders Sharing Economy Position Paper June...
World Economic Forum Young Global Leaders Sharing Economy Position Paper June...Collaborative Lab
油
This paper seeks to place the sharing economy on the global agenda for companies, governments, communities and entrepreneurs alike. It is presented by the WEF YGL Sharing Economy Working Group which is part of the Circular Economy Innovation and New Business Models Initiative.
The goal of this paper is to explain what the sharing economy is and why it holds potential, focusing on key principles, drivers, trends and models. It maps out critical factors and conditions required for access-based business models to scale up, and identifies both opportunities and possible challenges to their success. It also embeds the sharing economy within a larger context and movement focused on resource efficiency, sustainability, changing demographics and user behaviors.
The sharing economy represents one of several substantive investigations by the WEF community into new disruptive business models that are impacting industries, value chains and systems around the world. It is intended to serve as an input to future WEF summits, sessions and engagements focused on the future of business, cities, technology, demographic shifts and a variety of sector-specific verticals.BCN DIGITAL/ Internet Evolution into a Collaborative Economy and Social Justi...
BCN DIGITAL/ Internet Evolution into a Collaborative Economy and Social Justi...Ajuntament de Barcelona
油
Samsung Sharing: Sharing Economy for Samsung Group
Samsung Sharing: Sharing Economy for Samsung Groupwehome.me, a home sharing on blockchain owned by hosts and guests
油
KOZAZA, o2O and Sharing Economy - Tide Seoul Tech Forum
KOZAZA, o2O and Sharing Economy - Tide Seoul Tech Forumwehome.me, a home sharing on blockchain owned by hosts and guests
油
Viewers also liked (6)
How to be a Super Producer, in a multiplatform world (ITF)
How to be a Super Producer, in a multiplatform world (ITF)Descience Ltd
油
It used to be difficult enough to produce a TV show, but these days you are increasingly expected to create a multi-media experience around your content. Where do you start? How do you devise multi-platform projects? What are the processes involved? Who do you work with? This course will give you a unique guide to becoming a Superproducer.
I've added hyperlinks to the examples, and to the video clips.Multi-Platform for Project Managers
Multi-Platform for Project ManagersDescience Ltd
油
Managing Multi-Platform Projects
This comprehensive hands-on course will give you the tools to manage multiplatform projects by taking you through the dynamics of the multiplatform system, and the time cost and creative methods that can be utilised to make a successful project.
Course Aims & Objectives:
To appreciate how project management skills can transfer to the multiplatform arena;
To understand the responsibility and tasks demanded by multiplatform;
To recognise the value of good multiplatform management
By the end of the course, participants will be able to
Understand multiplatform opportunities and options;
Draw up realistic schedule for a multiplatform project;
Apply management skills accordingly to multiplatform projects
What follows is a guide of the areas that will be covered over the day. Certain subjects, topics and time-lines may change as the tutor becomes more aware of individual needs
Day One
Introductions
- Delegates will introduce themselves, , and highlight why they are attending what they hope to gain from the programme.
Morning Session The Market
- What do we currently mean by Multi-platform?
- What platforms are there?
- How big is the market for apps?
- What are people using, and how?
- What trends are developing, particularly in terms of TV related content
- How does the Market work, who are the players?
- How are they funded?
Lunch
Afternoon Session
- What is out there? Examples of TV related multi-platform
- The 3 Ps promotional, plot driven, profit driven
- Who are your users, what are they doing, what are they using?
- How are apps sold, to funders and to users?
Workshop One
Working in a team, develop an idea for an app or website to go with a TV show, and pitch it! Pick a platform, a target market and a problem and show how you understand the various components of the market.
Day Two
Production
What if you actually have to get this made?
Morning Session
- What is an developer? What types of developer are there?
- What roles are there in the development of a project?
- How do you identify and choose the right developer or team?
- How do you integrate the creative process with a developer?
- How long will it take to build, and when should you start?
- What project management methods are used?
Workshop Two
Devise a project timeline for yesterdays pitch to show the relative start times and related elements.
Lunch
Afternoon Session
- How much will it cost? Developing and reading production budgets
- How much will it make? What business models and revenue streams work?
- How do you get it out there, and then get people to use it?
- What are the financial and legal pitfalls to look out for?
Workshop Three
Create a budget for the group project. Identify the potential costs and revenues.
Final Presentation
Present your project, project plan and budget in summary for critical feedback.
Ultimate Guide to Content Distribution
Ultimate Guide to Content DistributionEvgeny Tsarkov
油
Ultimate Guide to Content Distribution (by NewsCred)
弌舒仄仂亠 仗仂仍仆仂亠 从仂于仂亟于仂 仗仂 舒仗仂舒仆亠仆亳 从仂仆亠仆舒Old Media vs. New Media
Old Media vs. New MediaBart De Waele
油
The document discusses the differences between old and new media. It notes that new media focuses on real-time content creation and sharing through social networks and user participation rather than one-way distribution. The document argues that for media companies to be successful, they need to embrace new forms of interactive and visual information like infographics, think about websites as applications rather than articles, and focus on niche communities and curating relevant news and content for those groups.Transmedia Storytelling for Social Impact
Transmedia Storytelling for Social ImpactPamela Rutledge
油
Transmedia storytelling is the intentional integration of technology platforms and audience collaboration into a coordinated story. It creates an immersive participatory story experience which expands reach, increases persuasion and buy-in and builds an adaptable structure for a more sustainable campaign.25 Disruptive Technology Trends 2015 - 2016
25 Disruptive Technology Trends 2015 - 2016Brian Solis
油
Brian Solis explores some of the biggest technology trends and possible twists on the horizon for 2015 and 2016.
Topics include cyber security, mobile payments, drones, bitcoin, social media, digital, omnichannel, attribution, cx, music, movies, HollywoodSimilar to Multi-platform Stuff for Digital Producers (20)
Digital matters wrap report 2015
Digital matters wrap report 2015Branded Ltd
油
Digital Matters was a 3-day conference in Singapore focused on the future of online entertainment. It featured keynote speakers and panel discussions on trends in digital media. YouTube stars Alfie Deyes and Marcus Butler spoke to over 400 of their fans, demonstrating the influence of digital celebrities. The event also included the Digital Matters University which provided mentoring to 300 young video creators by industry experts. Digital Matters was part of the Singapore Media Festival and has established itself as a leading digital entertainment conference in Asia Pacific.Creative destruction versus Creative Evangelisation
Creative destruction versus Creative EvangelisationDinis Guarda
油
The document discusses the concepts of creative destruction and creative evangelization in the digital age. Creative destruction refers to the process of innovation replacing outdated products and processes, while creative evangelization involves using digital tools to spread information and potentially convert others to new beliefs. The author argues that in today's world of big data and algorithms, creativity may be humanity's means of thriving amid increased complexity, randomness, and "black swan" events. Leaders must learn to effectively manage and create intelligence from vast amounts of integrated data in order to connect emotionally with networks and evangelize creatively.The digital landcsape
The digital landcsapeTim Sparke
油
A talk I gave last night on the challenges facing advertising today with some creative examples of how smart and experimental brands are adapting. Internet Culture and social media - lecture at AU 
Internet Culture and social media - lecture at AU Martin Christensen
油
The document is a presentation on internet culture and social media by Martin S淡nderlev Christensen. It discusses how internet culture has evolved from being separate from real world culture to now being culture with the rise of social media. It notes that social media is no longer optional for organizations and they must adapt to the new cultural paradigm shaped by social technologies and user participation. It emphasizes that organizations should focus not just on social media but on learning from the principles of openness and collaboration that drive social media.Fallon Brainfood x VCU Brandcenter: The Engagement Opportunity
Fallon Brainfood x VCU Brandcenter: The Engagement OpportunityAki Spicer
油
Aki Spicer, Fallon's Director of Digital Strategy conducted a workshop at VCU Brandcenter's Executive Training Program for account planners.
"The Engagement Opportunity" outlines the evolving role and function of strategic planning in this age of digital and social technologies and proposes a methodology for integrated creative ideation.Pact Digital Presentation - (Work in Progress)
Pact Digital Presentation - (Work in Progress)Descience Ltd
油
The document discusses building a world class content sector for the digital age. It talks about platforms and narratives converging across different media, with stories and brands playing out across all possible platforms. It also discusses audience segments for multi-platform content, examples of successful multi-platform projects, and considerations around who commissions, produces and owns the customer in digital and multi-platform content.Digital Marketing for Financial Services Companies: New Mantras, New Media
Digital Marketing for Financial Services Companies: New Mantras, New MediaWilson Cleveland
油
The document discusses various digital marketing strategies and tactics that financial services companies can employ, including maintaining a presence on social media platforms, creating engaging content, and utilizing new media like mobile and online video. It provides examples of how some companies are using tools like widgets, games, podcasts and videos on their websites and social media profiles to better engage customers.How the Metaverse is Changing Reality Forever
How the Metaverse is Changing Reality ForeverEmmaChiu4
油
The document discusses how the metaverse is emerging as a unified digital world where people increasingly socialize, collaborate, and create in virtual spaces. As big tech and gaming companies race to define the metaverse, the users who populate these worlds will ultimately shape them. The metaverse could redefine creativity for younger generations and enable more collaborative idea generation. A panel at SXSW will examine what the metaverse is, how technology is unleashing new creative potential, and whether the metaverse can foster inclusive, democratized digital communities.Present & Future of Marketing - Disruption: Social Media vs Social Networks =...
Present & Future of Marketing - Disruption: Social Media vs Social Networks =...Dinis Guarda
油
Dinis Guarda discusses the future of marketing and disruption caused by social media and social networks. He argues that with social media and technology, individuals and companies can directly reach audiences without relying on traditional advertising or media. Guarda also examines how the online landscape has shifted from web 1.0 to 2.0 over the past decade, with huge growth in the number of websites and internet users. Finally, he emphasizes the importance of building networks and communities through content curation, storytelling and direct engagement with audiences.Digitalist barcelona
Digitalist barcelonaVille Tolvanen
油
1. The document discusses how businesses can thrive in a digital world by leveraging data, social media, and online networks.
2. It emphasizes starting a dialogue by getting data and using it to lead with valuable information through owned media and community platforms.
3. By engaging customers on these channels and analyzing everything, businesses can create an ecosystem and flourish through networking.Digital DNA
Digital DNAMartin Deinoff
油
How new economic forces shape the competitive landscape.
The laws of Moore and Metcalf have changed our world at its core. Deregularization, digitalization, globalization and socialization supersede what we learned at school. This presentation shows why copies can be better than originals, why giving away is sometimes is better than getting paid, why small is often better than big and why companies are no longer in control. You will also see why you should care about all these tendencies of the digital age in order to keep your bottom-line black.
Changing World Paradigms
Changing World ParadigmsGomindSHIFT
油
The document discusses the differences between digital immigrants and digital natives, and how the digital era requires new leadership skills and organizational structures. It notes that the world has become more horizontal, networked, collaborative and focused on crowdsourcing. Organizations need to shift from directing to mobilizing, imparting leadership through trust, and prioritizing collaboration and creating human-scaled communities over traditional growth and branding approaches. The digital era favors open, converged models that bring together commerce, community and charity.Digital matters event information
Digital matters event informationBranded Ltd
油
This document provides information about the Digital Matters event, which is a 2.5 day conference and workshop event in Singapore from December 3-5, 2015 focused on the digital entertainment industry and online video. The event will bring together various players in the online video ecosystem like creators, platforms, brands, and fans to discuss trends, strategies and opportunities in online video. It will also include workshops, presentations from industry leaders, and a fan event with a popular YouTube star and their superfans.#HavasSXSW 2018 Takeaways
#HavasSXSW 2018 TakeawaysHavas
油
Dont let the breakfast tacos, parties, brand houses, and activations fool you. SXSW is growing up.
The festival has shifted from a place of discovering the next big digital innovation to a place for reflecting on how technology (e.g., AI, AR vs.VR, and Blockchain) can impact society, along with focusing on social responsibility and ethics.
Five days and hundreds of panels later, heres a look at the trends and emerging tech thatll be shaping the future.#HavasSXSW 2018 Takeaways
#HavasSXSW 2018 TakeawaysHavas Media
油
Dont let the breakfast tacos, parties, brand houses, and activations fool you. SXSW is growing up.
The festival has shifted from a place of discovering the next big digital innovation to a place for reflecting on how technology (e.g., AI, AR vs.VR, and Blockchain) can impact society, along with focusing on social responsibility and ethics.
Five days and hundreds of panels later, heres a look at the trends and emerging tech thatll be shaping the future.Social Media Presented By Ritz Marketing 2.16.11
Social Media Presented By Ritz Marketing 2.16.11Boatsman Gillmore Wagner PLLC
油
Katheleen Ritz, founder of Ritz Marketing, gives us an overview of the social media technology and how we might deploy based on her own firms real world examples.Digital Winners 2014: Sindre Ostgard, Tinius Trust
Digital Winners 2014: Sindre Ostgard, Tinius TrustTelenor Group
油
Digital Winners discusses the future of media and telecommunications. It notes that innovation is crucial as digital natives who have grown up with technology now make up the majority of consumers and entrepreneurs. The document outlines how digital technologies like smartphones, cloud computing, APIs, data analytics and the internet of things are enabling new forms of content delivery, personalization, and commerce across multiple platforms and devices. It argues that companies must innovate or risk being disrupted by more agile competitors in an increasingly connected digital world where "smart things are everywhere."Leading Digital Transformation Milano 180409 
Leading Digital Transformation Milano 180409 Joakim Jansson
油
This document summarizes a presentation on leading digital transformation. It discusses defining digital transformation and identifying the key waves of change brought by digitalization. It also outlines three things successful digital transformations have in common: focusing on organization, processes, and establishing a clear vision, mission, and values. Finally, it promotes measuring an organization's digital maturity to understand how much it needs to change.Digital Identity & Social Media
Digital Identity & Social MediaCarlos Magro Mazo
油
Se hace una descripci坦n de los cambios que la Red y la cultura digital ha provocado en nuestras vidas y de c坦mo estamos inmersos en un proceso de transformaci坦n digital que est叩 afectando a organizaciones y profesionales.
Esta transformaci坦n se traduce en un nuevo conjunto de competencias que tanto profesionales como organizaciones deben incorporar.
A nivel de los profesionales las competencias profesionales digitales se adquieren y gestionan desde la toma de conciencia de su propia identidad digital.
Tambi辿n se presenta el concepto de Entorno Personal (profesional) de Aprendizaje (PLE), desde donde resulta m叩s f叩cil el desarrollo y gesti坦n de parte de estas "nuevas" competencias digitales profesionales.
Esta presentaci坦n es parte del material de una clase impartida en el Instituto Europeo de Dise単o de Madrid (IED) en febrero y julio de 2014.11 future-social-media chapter 11 
11 future-social-media chapter 11 marwakindy
油
Future Trends in Social Media
There will be increased social interaction and value placed on relationships over transactions. Business models will become more flexible with more niche "long tail" opportunities and peer-to-peer markets. Abundant information and constrained resources will lead to needs for network literacy, digital curation, and community management to make sense of content and enable collaboration. Emerging skills like content curation, gamification, and app development will be important for engaging users and organizing information across various platforms.More from Descience Ltd (14)
Social media tips (c) Mike Dicks
Social media tips (c) Mike DicksDescience Ltd
油
A random set of tips, many of which really need me talking to explain fully, that will help social media users get the most out of their accounts.Connected media introduction (c) Mike Dicks Descience limited
Connected media introduction (c) Mike Dicks Descience limitedDescience Ltd
油
際際滷s used to explain why all content wants to be connected, and how some genres of connected content are emerging Connected Entertainment 2012
Connected Entertainment 2012Descience Ltd
油
Latest slide deck about Connected Entertainment, or multi-platform content, or 360 degree narrative, or new media, or 2screening - call it what you like it's about stories and audiences.Intomarkets2
Intomarkets2Descience Ltd
油
Presentation from Pact. the trade association for content makers, about getting the most from international marketsEsodoc multiplatform - 2011 [italy] 1![Esodoc multiplatform - 2011 [italy] 1](https://cdn.slidesharecdn.com/ss_thumbnails/esodoc-multiplatform-2011italy1-110712090700-phpapp01-thumbnail.jpg?width=560&fit=bounds)
Esodoc multiplatform - 2011 [italy] 1Descience Ltd
油
Mike Dicks has experience producing multi-platform content for television channels like Channel 4 and the BBC. This included the first real multi-platform show for the BBC across TV, web, and games. He is now a Senior Policy Executive at Pact, advocating for a world class content sector in the digital age. Some of his current work involves looking into new ways to fund content production through crowd funding and new investments. He is also working on a book about his experiences in multi-platform content.Intomarket slides2
Intomarket slides2Descience Ltd
油
The document outlines the agenda for an event on making international content markets work, including introductions, presentations on markets, planning, and producer case studies, as well as discussions of multi-platform content and participant pitches. Attendees are provided with information on registration, receptions, and booking tables at the UK Indies Pavilion stand during markets.What the movies gave us
What the movies gave usDescience Ltd
油
A short presentation, done for UKTI Marketing group that covers all of the creative industries. A bit of fun that show's some of the tech that's already out there, from British firms often, that replicates some movie ideas.Esodoc, multi-platform for documentary
Esodoc, multi-platform for documentaryDescience Ltd
油
This document discusses multi-platform content and strategies for distributing content across multiple platforms including TV, web, and mobile. It provides examples of existing multi-platform projects, discusses the roles involved in developing such projects, and outlines best practices for managing multi-platform projects including organizing teams, creating project plans and schedules, testing deliverables, training clients, and delivering the final product.Multi-platform / Web Content
Multi-platform / Web ContentDescience Ltd
油
This document provides an overview of the history and current state of multi-platform content. It discusses the evolution of platforms from cavemen to the internet and web. Examples of successful multi-platform content are presented, as well as interviews with commissioners from the BBC and Channel 4 about their strategies. Production processes, pitching techniques, and legal considerations for multi-platform content are also covered at a high level.The Funny1 9
The Funny1 9Descience Ltd
油
We create and manage various entertainment formats including online talent contests, multi-platform dramas, and new ways to watch television through sponsored competitions and live entertainment events. Some key facts: we have 72 radio stations with over 5.3 million listeners, thousands of entrants and millions of listeners to our competitions, and one comedian performs at a large venue for one winner. Our content is distributed through central locations across radio stations, online, and live streams to connect local performers to national audiences.Multi Platform For TV peeps
Multi Platform For TV peepsDescience Ltd
油
The document discusses the concept of multi-platform content production and provides examples of projects that utilized multiple media platforms including television, online videos, and social media. It also reflects on lessons learned from prior multi-platform projects, such as the need for television and digital teams to understand each other's workflows and for more marketing of the online components. Key terms discussed include convergence across media platforms and the roles of producers in multi-platform projects.Camcreative
CamcreativeDescience Ltd
油
This document discusses the concept of multi-platform movies and crowd sourced funding models. It outlines a three phase process involving recruitment, involvement, and engagement of audiences. It also maps out potential funding sources including venture capital, co-ops, match funding and dividends that could help bridge funding gaps and bring creative ideas to audiences to generate revenue.Siggraph
SiggraphDescience Ltd
油
Shaderlight is a new rendering technology that allows users to interactively tune image details in real time. It renders intelligent pixels that understand their place in a 3D image and can update if changes are made. This gives users more time to be creative without waiting for rerenders. Shaderlight transforms workflows by allowing materials, lighting, and other settings to be changed on screen in real time.Ubiquitous Games
Ubiquitous GamesDescience Ltd
油
Multi-platform games that span mobile devices and the internet allow thousands of players to follow an unfolding story together in an alternate reality game (ARG). These ARGs pretend to be real and can involve ambushing players in public places. Mobile games are increasingly being developed that bring gameplay into the real world. Successful ARGs and multi-platform games involve elements from films, television, and other franchises across multiple interconnected game layers and platforms.Multi-platform Stuff for Digital Producers
- 2. digital
- 3. Building a world class content sector for the digital age
- 4. Mike DicksSenior Policy ExecutiveDigital0770 302 0847mike@pact.comwww.twitter.com/mikedicks
- 7. producer
- 8. broadcaster
- 10. What we doMember organisationRepresent screen-based production companiesFree legal and commercial adviceNegotiating fairer rights, better termsLobbying governmentSupport business growth
- 11. My roleRepresent digital producersDeal with digital market issues
- 13. its not so new....
- 20. What do we mean by multi-platform content?
- 22. Whats Converging here?Convergence is a cultural, rather than technological, process. We now live in a world where every story, image, sound, idea, brand and relationship will play itself out across all possible media platforms.Henry Jenkins, MIT Convergence Culture
- 23. Is it about Gadgets?=
- 24. Is everything becoming interactive?OPENKOOL KIDSGADGETIERSGENERATIONCHASM?CONTENT ACCESSMASSIVEPASSIVES20122006LIMITEDPASSIVEINVOLVEDCONSUMER MEDIA CONTROLSOURCE:
- 25. 50+ Million users$400k Revenue
- 26. 80 +Million users$100+ Million revenue
- 27. mainstream
- 29. $17.5 Billion?
- 34. Dr Who
- 35. Britain from Above
- 36. 1066
- 37. Landshare
- 40. Castigo Final (Final Punishment)
- 41. The Big Issue
- 42. Thumb Wars
- 43. Wannabes
- 44. Whos buying it?
- 45. Who is commissioning? (UK)
- 46. Who else?
- 47. Whos making it?
- 48. The agencies
- 53. Who owns the customer?
- 54. Chain of Contracts #1BroadcasterTV ProducerDigital Agency
- 55. Chain of Contracts #2BroadcasterVehicleTV ProducerDigital Agency
- 56. Chain of Contracts #3BroadcasterTV ProducerDigital Agency
- 57. Chain of Contracts #4BroadcasterDigital Producer
- 58. The Contracts
- 59. plans
- 60. define
- 61. advice
- 62. contracts
- 63. rights
- 64. deals
- 65. Lobbying
- 66. BBC
- 67. ITV, C4, Others
- 68. Government
- 70. Standards
- 71. Training
- 72. Business
- 74. Skillset
- 75. Markets
- 76. Key markets
- 77. Mentors
- 78. Standards
- 79. Support