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 ppt
The GJ SOLUTION 
Car Care Division 
FEASIBILITY REPORT 
Group Members: 
Urooj Ilyas 16281 
Shezza Razzaq 15838 
Jahanzaib Ali Khan 15664 
Fariya Nisar 15460
TABLE OF CONTENTS 
 Mission statement of the company 
 Overview of the report 
 Limitations & Justifications in proposed business 
 History & Current Status of the business 
 Companys Hierarchy (Profile) 
 Employee T&D 
 Marketing Strategy 
 Target market & location 
 Financials 
 Future outlook
MISSION STATEMENT 
Leader in Auto Care Products and Services in Pakistan. 
Enlighten and provide high quality Auto Care products and 
services to our customers.
OVERVIEW OF THE BUSINESS 
Our new business of Car Care and Maintenance 
with the name of GJ Solutions which has the trade 
mark (GJ SOLUTION), which we are willing to 
start and in this regards we gathered many facts, 
figures and information.
JUSTIFICATION 
 One competitor only who provides services to 
members only 
 Demand in the market 
 Convenient for customers 
 Market initiators therefore, more knowledge about 
market and advantage to be price setters 
 Chances to earn huge profits
HISTORY OF BUSINESS 
 A mobile care business like ours has no particular 
history in Pakistan 
 Since a couple of years Motorway police has been 
providing this sort of service to the people traveling 
and needing help with there car but they are not 
doing it professionally like us 
 Although there is one competitor in the market that is 
Evac but it only provides services to members 
leading us to have a monopoly in the market
PROPOSED COMPANY PROFILE 
Name Proposed task Position 
Urooj ilyas Managing Director 
Jahenzeb khan Director Finance 
Sheeza razzaq Director Marketing & Sales 
Fariya nisar Operations & Management
EMPLOYEE SKILLS DEVELOPMENT PROGRAMS 
 Highly trained employees 
 Latest technology 
 Training to use equipment efficiently 
 Workshops
MARKETING STRATEGY 
Advertising will be done through: 
 Word of Mouth 
 Local Magazines e.g. Home Express, Womens Own 
Etc. 
 Pamphlets to the Local Newspaper Hawkers 
 Social Media
TARGET MARKET / LOCATION 
 Upper class and middle class 
 Residence of Clifton and Defense 
 Shaheed-e-Millat Road, (WEST LAND 
TRADE CENTRE) Karachi, Pakistan 75500. 
 
 Approx.600 Sq ft, 4 Chambers
FINANCIAL OF THE COMPANY/REPORT
MONTHLY EXPENSES 
Particulars Expenses Monthly Expenses 
Expert mechanics *4 Rs.18,000/- each Rs.72,000 
Co Mechanics *3 Rs.8,000/- each Rs.24,000 
Customer 
Representative 
Officer*1 
Rs.25,000/- Rs.25,000 
Supervisor*1 Rs.35,000/- Rs.35,000 
Rent of the Premises 
Per month 
Rs.140,000/- Rs.140,000/- 
Increase in Rent 05% every year Rs.7,000 
Total Rs.303,000
TOTAL ESTIMATE REQUIRED 
Estimates Required 
Civil Works Rs.24, 000/- 
Fixture Works Rs.15, 000/- 
Furniture Works Rs.65, 000/- 
Plumbing Works Rs.18, 000/- 
Electric Works Rs.22, 500/- 
Electronic Equipments Rs.52, 000/- 
Mechanical Equipments & Tools Rs.195, 000/- 
Shahzore Truck (Used) Rs.650, 000/- 
Staff Salaries Rs.75, 000/- 
Misc Expenses Rs.20, 000/- 
Total Rs 1,136,500
EXCEPTED PROFIT PROJECTION 
After discussion with several Mechanics and Workshop owners, we have 
concluded that with in the first year of our business, we can get an average 
of 60 complaints per month, and if we charge 100 Rs per complaint, it will 
have a 60% of cost, that will give us a 40% of profit in every complaint. 
80 
70 
60 
50 
40 
30 
20 
10 
0 
month 
1 
month 
2 
month 
3 
month 
4 
month 
5 
month 
6 
month 
7 
month 
8 
month 
9 
month 
10 
month 
11 
month 
12
FUTURE OUTLOOK
BUSINESS EXPANSION IN FUTURE 
 Service centers 
 Mobile application in order to identify location 
of the customer 
 Market penetration by catering the customers 
outside Karachi
 ppt

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ppt

  • 2. The GJ SOLUTION Car Care Division FEASIBILITY REPORT Group Members: Urooj Ilyas 16281 Shezza Razzaq 15838 Jahanzaib Ali Khan 15664 Fariya Nisar 15460
  • 3. TABLE OF CONTENTS Mission statement of the company Overview of the report Limitations & Justifications in proposed business History & Current Status of the business Companys Hierarchy (Profile) Employee T&D Marketing Strategy Target market & location Financials Future outlook
  • 4. MISSION STATEMENT Leader in Auto Care Products and Services in Pakistan. Enlighten and provide high quality Auto Care products and services to our customers.
  • 5. OVERVIEW OF THE BUSINESS Our new business of Car Care and Maintenance with the name of GJ Solutions which has the trade mark (GJ SOLUTION), which we are willing to start and in this regards we gathered many facts, figures and information.
  • 6. JUSTIFICATION One competitor only who provides services to members only Demand in the market Convenient for customers Market initiators therefore, more knowledge about market and advantage to be price setters Chances to earn huge profits
  • 7. HISTORY OF BUSINESS A mobile care business like ours has no particular history in Pakistan Since a couple of years Motorway police has been providing this sort of service to the people traveling and needing help with there car but they are not doing it professionally like us Although there is one competitor in the market that is Evac but it only provides services to members leading us to have a monopoly in the market
  • 8. PROPOSED COMPANY PROFILE Name Proposed task Position Urooj ilyas Managing Director Jahenzeb khan Director Finance Sheeza razzaq Director Marketing & Sales Fariya nisar Operations & Management
  • 9. EMPLOYEE SKILLS DEVELOPMENT PROGRAMS Highly trained employees Latest technology Training to use equipment efficiently Workshops
  • 10. MARKETING STRATEGY Advertising will be done through: Word of Mouth Local Magazines e.g. Home Express, Womens Own Etc. Pamphlets to the Local Newspaper Hawkers Social Media
  • 11. TARGET MARKET / LOCATION Upper class and middle class Residence of Clifton and Defense Shaheed-e-Millat Road, (WEST LAND TRADE CENTRE) Karachi, Pakistan 75500. Approx.600 Sq ft, 4 Chambers
  • 12. FINANCIAL OF THE COMPANY/REPORT
  • 13. MONTHLY EXPENSES Particulars Expenses Monthly Expenses Expert mechanics *4 Rs.18,000/- each Rs.72,000 Co Mechanics *3 Rs.8,000/- each Rs.24,000 Customer Representative Officer*1 Rs.25,000/- Rs.25,000 Supervisor*1 Rs.35,000/- Rs.35,000 Rent of the Premises Per month Rs.140,000/- Rs.140,000/- Increase in Rent 05% every year Rs.7,000 Total Rs.303,000
  • 14. TOTAL ESTIMATE REQUIRED Estimates Required Civil Works Rs.24, 000/- Fixture Works Rs.15, 000/- Furniture Works Rs.65, 000/- Plumbing Works Rs.18, 000/- Electric Works Rs.22, 500/- Electronic Equipments Rs.52, 000/- Mechanical Equipments & Tools Rs.195, 000/- Shahzore Truck (Used) Rs.650, 000/- Staff Salaries Rs.75, 000/- Misc Expenses Rs.20, 000/- Total Rs 1,136,500
  • 15. EXCEPTED PROFIT PROJECTION After discussion with several Mechanics and Workshop owners, we have concluded that with in the first year of our business, we can get an average of 60 complaints per month, and if we charge 100 Rs per complaint, it will have a 60% of cost, that will give us a 40% of profit in every complaint. 80 70 60 50 40 30 20 10 0 month 1 month 2 month 3 month 4 month 5 month 6 month 7 month 8 month 9 month 10 month 11 month 12
  • 17. BUSINESS EXPANSION IN FUTURE Service centers Mobile application in order to identify location of the customer Market penetration by catering the customers outside Karachi