Questionnaire
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This document contains an 11 question survey about music listening habits and magazine preferences. It collects information such as age, music listening frequency, genres listened to, factors that attract readers to magazine covers, preferences for magazine content like interviews or reviews, favorite magazine covers, preferred format of monthly or weekly magazines, spending habits on magazines, the importance of music, and use of social media to follow artists. Respondents are asked to provide explanations for some answers.
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Front Cover Overviewjordanjenkins98
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The six front covers of Country Weekly magazine all feature typical conventions like a dominant main image of a solo country music artist at the center making direct eye contact. This draws the reader in and connects them to the featured artist. Most of the artists depicted are male, reflecting the larger number of male versus female country music stars. The costumes shown emphasize the genre, with males in shirts, jeans and sometimes cowboy hats and females in simple dresses using earthtone and blue colors. Together these consistent elements across the covers attract readers who are fans of country music.Costume Analysis
Costume Analysisjordanjenkins98
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In this image of Lady Antebellum, a country music band consisting of Hillary Scott, Charles Kelley, and Dave Haywood, the three band members are posed in a pyramid formation with Hillary in front as the lead singer. Hillary wears all black, suggesting she is strong-willed and dominant as the frontwoman, while Charles and Dave wear other colors but also include black to show they are part of the same band. The different colors also reflect each member's unique personality.Magazine Double Page Spread Analysis
Magazine Double Page Spread Analysisjordanjenkins98
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This double page magazine spread analyzes an interview with country singer Miranda Lambert. On the left page is a large image of Lambert holding her platinum albums. Below is a short introduction to the article. The right page contains four columns of text discussing Lambert's three albums and some of the songs. Smaller images of the album covers break up the text. Pink text is used to match across pages and draw attention to song and album titles. The layout keeps the focus on the text while incorporating related images.Magazine Contents Page Analysis
Magazine Contents Page Analysisjordanjenkins98
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This contents page is from Country Weekly magazine. It features a large image of Glen Campbell, who is the subject of the cover story. Article titles are listed in red on the right side, with black page numbers and brief explanations below each title. The word "Features" is printed at the top in bold blue. This layout keeps the page neat and clear while highlighting the cover artist. The contents page suggests the magazine targets mature audiences between 18-45 interested in country music.A Case Study
A Case Studyjordanjenkins98
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Country Weekly is a weekly magazine about country music owned by AMI that has been published since 1994. It has a circulation of 505,000 readers with a median age of 45. The magazine covers the latest country music news, songs, and gossip. In addition to the print magazine, Country Weekly has a website and social media platforms with hundreds of thousands of followers. The magazine and website provide articles about country artists, album reviews, interviews, letters from readers, and competitions.Questionnaire Analysis
Questionnaire Analysisjordanjenkins98
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Most respondents to the questionnaire were between 15-24 years old. The questionnaire showed that country music appeals most to younger and older audiences. Respondents listen to music daily and are passionate about country music. All 20 respondents listen to country music. 55% are attracted to magazine covers by the image of featured artists. Most want to see interviews, gossip columns and reviews in magazines. Based on these results, the magazine will feature a cover artist interview and review content. Most preferred a monthly magazine that costs £3.50 and features the latest artist news. Music is important as it helps people enjoy and relax.The Questionnaire
The Questionnairejordanjenkins98
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This document contains an 11 question survey about music listening habits and magazine preferences. It collects information such as age, music listening frequency, genres listened to, factors that attract readers to magazine covers, preferences for magazine content like interviews or reviews, favorite magazine covers, preferred format of monthly or weekly magazines, spending habits on magazines, the importance of music, and use of social media to follow artists. Respondents are asked to provide explanations for some answers.Target Audience Profile
Target Audience Profilejordanjenkins98
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The target audience for Highway to Country magazine is a 16-35 year old female who enjoys country music, nature, and social media. She recently went through a breakup and finds country music helps her cope. She aspires to be a singer herself and keeps up with her favorite country artists' tour dates and new music. Highway to Country will provide an escape for her and help her feel happy by relating to the messages in country music.Research and Planning
Research and Planningjordanjenkins98
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The document summarizes the research and planning done for a proposed country music magazine in the UK. It includes:
- Researching existing country music magazines like Oklahoma, Country Weekly, and Maverick to identify codes and conventions like plain backgrounds, singers as the main focus, and colors like black, white, pink and red.
- Noting that most magazines are American and the researcher wants to create one for UK audiences to fill a gap, as country music is more prominent in the US.
- Identifying potential target audiences as female, 18-35 year olds interested in country music, outdoors activities, and social media.
- Researching popular country singers both in the UK and US that could be featured.Research and planning
Research and planningjordanjenkins98
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The document discusses plans to create a country music magazine targeted towards women aged 18-35 in the UK. It notes that while country music is seen as an American genre, many UK teenagers know artists like Carrie Underwood and Taylor Swift. The author wants to showcase these artists and help expand their audiences in the UK. Research on existing magazines like Maverick, the biggest country music magazine in the UK, is also mentioned.The artist
The artistjordanjenkins98
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Tasha is a new country artist who grew up in the countryside of Banbury, England. She learned to sing and play guitar at a young age from her uncle, a former country singer, and has written her own songs. Tasha is down-to-earth and cheerful, spending time with friends riding horses and shopping. She uses social media to connect with fans and artists like Carrie Underwood and Maddie & Tae, who inspired her with their voices and style of country music.Country outfits
Country outfitsjordanjenkins98
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A female country singer costume includes a checked shirt, jeans, and holding a guitar. The background will feature natural elements like flowers to emphasize the natural side of country music. Her hair will be down to project a natural image that aligns with traditional country music aesthetics.A case study
A case studyjordanjenkins98
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Country Weekly is a weekly magazine owned by American Media Inc that has been covering country music news since 1994. It has a readership of 505,000 adults aged around 45 on average. The magazine is available both in print and online, with the print version reaching 505,000 readers and the website receiving 479,000 monthly visitors. Country Weekly provides articles on the latest country music artists and songs, interviews, photos, reviews, and competitions to engage its audience of country music fans.Questionnaire
- 1. Questionnaire Name: Gender: 1. Please circle the appropriate age bracket for you. 14 and below 15-18 19-24 25-30 31-44 45+ 2. How often do you listen to music? Please circle your answer. Daily Weekly Monthly 3. Do you ever listen to country music? Yes/No 4. What first attracts you to a magazine front cover? ................................................................................................................................ ................................................................................................................................ 5. Do you ever read music magazines? Please circle. Yes/No If no, please state why? ................................................................................................................................ ................................................................................................................................ 6. What would you like to see in a music magazine? Circle your choices. Interviews with artists gossip columns new song/album reviews free posters latest tour dates for country singers 7. Which magazine cover do you like best? Country weekly or Oklahoma
- 2. Why? ................................................................................................................................ ................................................................................................................................ 8. Would you prefer tobuy your magazine: Weekly or Monthly 9. How much are you willing to spend? £1 and below £1 - £2.50 £2.50 - £3.50 £3.50- £4 £4 plus 10.Would you say that music is an important feature in your life? Why? ................................................................................................................................ ................................................................................................................................ 11. Do you use social media (Facebook, Twitter, Instagram) regularly tofollow your favourite artists? How would you like to see music magazines compete with this level of communication between fans and artists? ................................................................................................................................ ................................................................................................................................