The effect of relational mobility on sns user behavior -a study of japanese d...Leung Man Yin Daniel
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This document summarizes a study that examined how 131 Japanese users who use both Mixi and Facebook interact differently on each social media platform. The study found that these dual users showed lower levels of self-disclosure, connected with fewer people, had smaller social networks, and felt more committed to Mixi compared to Facebook. The researchers suggest these differences stem from how the users perceive relationship stability differently on each site, with Mixi reflecting the typically low relational mobility of Japanese society while Facebook reflects the higher relational mobility of North American social environments.
Online and offline social networks --use of social networking sites by emergi...Leung Man Yin Daniel
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Emerging adults often use social networking sites to connect and reconnect with friends and family from their offline lives. A study of college students' social networking site use found overlap between their online and offline social networks, though the overlap was imperfect. Students may use different online contexts like social media versus instant messaging to strengthen different aspects of offline relationships. The findings suggest online and offline social worlds are psychologically connected for emerging adults as they navigate relationships and identity development.
The document describes different types of Facebook ads including Premium ads, Premium Page Posts, Marketplace ads, and Featured Stories. Premium ads can be static images or short videos while Premium Page Posts allow promoting posts including text, photos, videos, questions, events and links. Marketplace ads are similar but drive offsite. Featured Stories show what friends have engaged with like Pages, posts, apps, check-ins and external websites.
28. Facebook の 大 きな 価値
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29. Facebook とは
全世界 Facebook ユーザー数
1,000,000,000 人以上
U.K.
U.K.
Facebook 発表デー タ 2012 年 10
39,497,940
39,497,940 月
Turkey
31,654,680 United
JAPAN States
14,019,000 163,138,360
India
53,712,66
0
Indonesia
39,857,54
0
大陸 ユーザー数 浸透率
1. Europe 236,307,140 29.09%
2. North America 233,895,480 44.25% 性別 年齢
3. Asia 245,985,880 6.36%
4. South America 131,930,320 33.26%
5. Africa 44,979,920 4.82%
6. Australia and Oceania 14,371,900 41.47%
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