This document provides an overview of social media and its benefits for businesses. It discusses major social media platforms like Facebook, Twitter, YouTube and LinkedIn. It explains how businesses can use these tools to find and engage customers, build their brand, promote expertise and measure the ROI of their social media efforts. The document also addresses common concerns about using social media and provides tips on creating an effective social media strategy and daily/weekly content plans.
The document discusses using Facebook for business purposes. It provides tips on setting up an effective business page, building a fan base, sharing content, and ongoing use of the page. The value of Facebook for business is highlighted as cultivating customers within a community and finding prospects through targeted advertising. Guidance is given on creating a page, adding information and content like photos, links, events and videos.
The document discusses the combined benefits of search engine optimization (SEO) and social media strategies. It outlines the key tenets of each, such as writing optimized content and building links for SEO, and engaging audiences and driving traffic for social media. It explores how SEO and social media intersect by examining how social mentions can become inbound links that drive traffic. The document recommends quantifying these benefits through analytics to optimize keywords and correlate backlinks to traffic.
This document discusses various aspects of employee training planning and evaluation. It covers determining training objectives, selecting appropriate training methods and techniques, administrative preparations for training, evaluation criteria, and ways to increase the validity and transfer of training. The key points are organizing training based on analysis of work tasks and needs, setting specific and measurable learning objectives, and ensuring support from management to facilitate transferring training to the job.
This document discusses various measures used to determine job performance, including production data, HR personnel data, training proficiency, judgmental data, absenteeism, turnover, grievances, accidents, promotions, and training proficiency. It describes the appropriate use and important characteristics of each type of measure, such as being individualized, controllable, relevant, measurable, reliable, and practical. It also discusses issues around developing behaviorally anchored rating scales, avoiding rater biases, and using single versus multiple criteria measures in validation studies.
The document discusses the combined benefits of search engine optimization (SEO) and social media strategies. It outlines the key tenets of each, such as writing optimized content and building links for SEO, and engaging audiences and driving traffic for social media. It explores how SEO and social media intersect by examining how social mentions can become inbound links that drive traffic. The document recommends quantifying these benefits through analytics to optimize keywords and correlate backlinks to traffic.
This document discusses various aspects of employee training planning and evaluation. It covers determining training objectives, selecting appropriate training methods and techniques, administrative preparations for training, evaluation criteria, and ways to increase the validity and transfer of training. The key points are organizing training based on analysis of work tasks and needs, setting specific and measurable learning objectives, and ensuring support from management to facilitate transferring training to the job.
This document discusses various measures used to determine job performance, including production data, HR personnel data, training proficiency, judgmental data, absenteeism, turnover, grievances, accidents, promotions, and training proficiency. It describes the appropriate use and important characteristics of each type of measure, such as being individualized, controllable, relevant, measurable, reliable, and practical. It also discusses issues around developing behaviorally anchored rating scales, avoiding rater biases, and using single versus multiple criteria measures in validation studies.
RF and Microwave Radiation Safety Handbook 2nd Edition Ronald Kitchenpuffobensib
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RF and Microwave Radiation Safety Handbook 2nd Edition Ronald Kitchen
RF and Microwave Radiation Safety Handbook 2nd Edition Ronald Kitchen
RF and Microwave Radiation Safety Handbook 2nd Edition Ronald Kitchen
3. 課程主題 The Individual 2. Diversity in Organizations 3. Attitudes and Job Satisfaction 4. Emotions and Moods 5. Personality and Values 6. Perception and Individual Decision Making 7. Motivation Concepts 8. Motivation: From Concepts to Applications The Organization System 15. Foundations of Organization Structure 16. Organizational Culture 17. Human Resource Policies and Practices 18. Organizational Change and Stress Management The Group 9. Foundations of Group Behavior 10. Understanding Work Teams 11. Communication 12. Leadership 13. Power and Politics 14. Conflict and Negotiation Introduction 1. What Is Organizational Behavior? 11/20 17-18 11/6 10/30 10/23 10/2 9/23 日期 15-16 12-14 9-11 5-8 1-4 召集人 範圍