Tweeting For Success
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The document discusses Twitter and social media use. It notes that Sacramento ranks 4th for Twitter use by business people and 33rd for overall social media use. It encourages using Twitter and social media for business purposes like branding, bringing value to followers, and directing people to websites. It provides tips for using hashtags, retweets, and Twitter etiquette to build followers and integrate Twitter with other platforms like Facebook and LinkedIn.
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Tweeting For Success
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The document provides an overview of LinkedIn facts and tips for setting up a profile, using LinkedIn to build your brand and business, etiquette, and finding a job. It discusses that LinkedIn launched in 2003, has over 65 million users worldwide with half from the US, and is best for professional networking without distractions. It provides guidance on completing your profile, engaging with connections, and bringing value to others through your LinkedIn activities.The Net -Worth Of Networking
The Net -Worth Of Networkingtonygates44
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Presentation for a talk I gave to Folsoms Leading Young Professionals at their Professional Skills Luncheon on 3/23/11Women\'s Council Of Realtors
Women\'s Council Of Realtorstonygates44
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A presentation on Branding Yourself in Social Media I gave to the Womens Council of Realtors of El Dorado County, CASm On The Go Successful Thinkers
Sm On The Go Successful Thinkerstonygates44
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Social Media On The Go discusses how professionals can use social media while mobile through smartphones and other mobile devices. It covers the relevance of social media on the go for staying connected and disseminating information. Mobile devices that support social media are discussed, including smartphones like Blackberries and iPhones which allow accessing applications like Facebook, Twitter, and LinkedIn through mobile apps and WiFi or cellular networks. The document provides tips for using social media applications and linking accounts across different platforms while mobile.Branding Yourself In Social Media
Branding Yourself In Social Mediatonygates44
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Developing and reinforcing your brand across social media platforms like LinkedIn, Twitter, and Facebook requires consistency, bringing value to others, and engaging in a positive way. Key aspects include maintaining a consistent brand, sharing compelling content that helps others without directly selling, and interacting regularly with your followers to build relationships. Above all, your social media presence should reflect your expertise while showing your genuine, well-rounded self.Linked In Successful Thinkers
Linked In Successful Thinkerstonygates44
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The document provides an overview of LinkedIn, including its origins, how to use it to build your brand, grow your business, and find a job. It discusses LinkedIn's founding in 2002 as a professional networking site and how to utilize features like status updates, groups, connecting with others, and linking to other social media platforms to get value from LinkedIn. Tips are provided like completing your profile, asking for recommendations, using a compelling summary and picture, and engaging with connections by offering value through answers and posts.Tweeting For Success
- 1. Did You Know? Sacramento is among the top cities for Twitter? Ranks #4 on Twitter use by business people Ranks #33 for overall social media use New York #1, San Francisco #2, DC #3 LA #8, San Jose #15 West Coast cities ahead of East Coast cities CA and TX only states to have multiple cities in the top 15
- 2. What That Means. If youre NOT a Twitter or social media userYou are BEHIND
- 3. What That Means. If youre not tweeting, or using social media, your competition IS!!
- 5. Tweeting for Success What is Twitter? Why Tweet? The Language of Twitter Twitter Etiquette Twitter Platforms Integration with other Social Media Questions
- 6. What is Twitter? Created in March 2006 Most popular form of microblogging Based in San Francisco One of top 4 social media platforms Has over 106 million users 180 million unique visitors every month 300,000 new users every day 600 million search queries per day
- 7. What is Twitter? Of Twitter users, 37% use their phones to tweet 75% of Twitter traffic comes from outside twitter.com (via 3d party apps) Twitter gets 3 billion requests a day Twitter users tweet an average of 55 million tweets a day One of 10 most visited websites
- 8. Why Tweet? Brand yourself Bring value Direct people to you website, fan page, profile, etc Notify followers of activity Inform, entertain Build your product/yourself/your business If your brain is your medium tweet If you write of blog. tweet
- 9. The Language of Twitter @ - Twitter handle (@tonygates44) # - Hashtag group posts (#stmidtown) RT Retweet post someone elses tweet you like 140 character limit* #FollowFriday; #SexySaturday DMs (Direct Messages)
- 10. The Language of Twitter Looking forward to speaking to the Midtown Successful Thinkers Group about using Twitter for #business. http://on.fb.me/hjgarS #STMidtown RT @SignRobby: @tonygates44 is speaking on Twitter next Wednesday morning #starden Awesome! RT @tonygates44: Lkg fwd to speaking to the Mtown Successful Thinkers Grp abt using Twitter for business. http://on.fb.me/hjgarS
- 11. The Language of Twitter Love that movie! RT @tonygates44 Watching #LoveActually with the familial unit. Annual tradition that gets the #Christmasspirit going. RT @tonygates44: Ask her! RT @RaisingCEOKids: I have a ton of other gift ideas - just ask me! #ceokidschat #Sacramento <== Mornin' friend! @tonygates44 thank you for following me :)
- 12. Twitter Etiquette Dont spam Dont hijack hashtags stay on topic Generally follow back Follow thank-yous (DM v. Public) Try and keep followed/following ratio close to 1:1 Build up others RT often Use hashtags #FollowFriday
- 13. Twitter Etiquette Give a compelling reason to click on a link Asking for followers is okay (w/in reason) Asking for RTs is okay (w/in reason) Bio and pic Give to get No bots Respond to communications Be witty, compelling, valuable Love your followers
- 14. Twitter Platforms Twitter.com Tweetdeck HootSuite
- 15. Integration w/ Other Social Media Platforms Links to Facebook, LinkedIn, MySpace, YouTube, most other social media platforms On blogs LinkedIn app Time-saver Be conscious of your brand
- 16. Tweeting for Success Questions?
- 17. General Guidelines Reciprocal follow IF theres value Learn and use hashtags # Look for: number of follower/followed; # of tweets, RTs; signs of interaction (@) Good, brand-reinforcing bio #FollowFriday Draw people to your stuff with targeted marketing and salesmanship, no spam, or auto thanks for following me msgs (Love your followers) Be witty Link to LinkedIn/Facebook? Pros and Cons
- 18. Summary Social media is here to stay LinkedIn, Twitter, and Facebook are the biggies Proper branding and bringing value brings people to you Show a personal side Stay away from the Big 3 Love your followers Be consistent