CDAP Proposal Presentation
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Insta-Cart aims to redefine the in-store shopping experience through technology. It uses indoor localization, augmented reality, voice commands, and data mining to provide personalized shopping assistance to customers. This helps customers easily find products, access extended product information, and make comparisons right on their mobile. For retailers, Insta-Cart improves customer service levels and opens opportunities for targeted promotions and increased sales through cross-selling and upselling. The system aims to make the shopping process more efficient, convenient and interactive for busy customers.
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CDAP Proposal Presentation
- 2. SUPERVISOR : MR. DILSHAN DE SILVA CO-SUPERVISOR : MR. UDARA SAMARATUNGA The Team Thufail M.R.M.Rangana K.S.M. Pranavaghanan (Leader) Amzer M.A.N.M.
- 3. 1. LITERATURE REVIEW. Lets start with background of In-store shopping
- 4. Background. Retail shopping has suffered dramatic changes over the last decades. Customers are more demanding, discerning and sophisticated while traditional selling models are not good. Customer visits for more than transactions, they want more informed and customized experience. Literature Review.
- 5. Grocery shopping has been part of daily routine for almost any family. Customer visits physical store, with or without intention of purchasing the grocery items. It can be for entertainment, socialize, spend time with family or even to get the touch and feel of the product. Background cont. Literature Review.
- 6. 2. PROBLEM. You never change things by fighting the existing reality.
- 7. Boring physical store experience. Customer buy-and forget things. No idea about location of product Struggling to find item details. Long line checkouts. Customer doesnt know what to buy Problems
- 8. Alone shopping. Cant find sales associate. Lack of customer interaction from the company. Retailer doesn't have an idea of the customer. Problems
- 9. Solution?? To change something, build a new model that makes the existing model obsolete.
- 12. There has to be some existing similar products 3. ALTERNATIVE COMPARISON.
- 13. Features Amazon eBay Walmart Keells Arpico InstaCart Online-to-offline in-store shopping Personalized advertisements Data mining for customer/vendor predictions ? ? ? Voice based search for products Augmented in- store shopping Indoor navigation to products in shopping list Synchronized list between family/specific
- 14. 3. Methodology. Setting a goal is not the main thing. It is deciding how you will go about achieving it and staying with that plan.
- 16. System Diagram
- 17. 2. SUB SYSTEM DIAGRAMS Lets dive into the sub components of the solution.
- 21. Data Mining
- 22. Voice recognition and content extraction
- 24. 4. OBJECTIVES.
- 25. Because of people's busy and tired lifestyle, people expect the processes to become more Efficient Convenient Easy Interactive Objectives
- 26. Provide personalized experience to the customer. Analytics of several data gained which can make the company to drive the business to a more efficient and portable path. Objectives
- 27. WORK BREAKDOWN STRUCTURE. InstaCart Indoor Localization & Navigation Locating of User Indoor Navigation to a certain product or all products in the shopping list Proximity Promotions Augmented Reality Augmented display of promotions in floor Alert promotions floor wise Coupons & Loyalty Program Data Mining & Analysis Dashboard of analysis of big data Predictions based on past transaction history Synchronizing of shopping list Voice Commands & Content Extraction Process voice input queries Guidance during shopping Suggestions based on health level of customer To achieve one main goal, you shouldnt worry about doing 9 sub- goals. Pranavaghanan M Rangana K.S Thufail M.R.M Amzer M.A.N.M
- 28. 5. BENEFITS. The true measure of your worth includes all the benefits others have gained from your success.
- 29. APPLICATION BENEFITS. Indoor location assistance. Customer Can easily find what customer looking for . Locate friend or staff. Retailer Improved customer service level. Can create promotion areas according to navigations. Benefits
- 30. APPLICATION BENEFITS cont.. Personalized offer based on loyalty. Customer Good deal. Reword for loyalty Retailer Increase success ratio and turnover. Draw customer in for return visits. Benefits
- 31. APPLICATION BENEFITS cont.. Extended product information on mobile. Customer Product alternative when it out of stock. Get hole idea of the product. Retailer Higher customer service. Can reduce the staff,less questions. Dynamically updated product details. Benefits
- 32. APPLICATION BENEFITS cont.. Product comparison on the mobile. Customer Personalized comparison. Get relatives advice. Easiness to compare products. Get more information that does not fit on self labeled. Retailer Cross-sell and up-selling opportunities. Data collection on comparison. Benefits
- 33. 5. BUSINESS PLAN. Lets start with Problem Specification
- 35. CAPTURING THE SMALL BUSINESSES our office COMMON PLATFORM Upload Product Information Upload Shop Details PHASE 03 2020 -
- 36. THANK YOU FOR YOUR ATTENTION Fire away the Questions!!