R.A. POINTS
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Through the creation of Rainforest Alliance (R.A.) University centers, commercial sites can be dedicated to promoting R.A. certified products and teaching customers about the benefits of certification for biodiversity conservation in an educational environment where they can purchase certified coffee, tea, flowers, or bananas and learn why these products are some of the best in the world.
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OrientationGoodzuma
Ìý
Orientation provides an opportunity for first year students to become familiar with their new university. Presentations during orientation about the school's existing sustainability campaigns run by Rainforest Alliance, such as reducing waste and protecting forests, could inspire students to get involved. Making information about Rainforest Alliance's initiatives and how students can help available online through its website, social media, blogs, and incentives could engage more students and businesses in the organization's environmental protection efforts.RA's helping RA
RA's helping RAGoodzuma
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RA's could represent the Rainforest Alliance on college campuses by raising awareness of sustainability issues among students living in dorms. As trusted leaders, RA's are well-positioned to inform and organize underclassmen at floor meetings and through social media to get them involved in campaigns. Tracking student participation through online platforms could reward high-performing RA's while minimizing costs compared to using professional staff.Rainforest Alliance Across the Nation
Rainforest Alliance Across the NationGoodzuma
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Rainforest Alliance aims to make their products the "Product of Choice" on college campuses nationwide by sponsoring a tour that promotes their brand through social media, on-campus events with samples and giveaways, and an essay competition to staff the tour; the tour and competition will engage students at major universities low-costly while promoting both Rainforest Alliance and their corporate sponsors.Virtual Volunteer
Virtual VolunteerGoodzuma
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This document proposes creating a new virtual volunteer toolbox designed specifically for young people by adapting existing online resources from United Way and Kaboom.org. The toolbox would engage students in education, income, and health causes by focusing on people and using existing volunteer toolkits as a starting point but designing them for different volunteer groups like college students.Virtue Goes Viral
Virtue Goes ViralGoodzuma
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United Way NYC can attract young people to their 2010 LIVE UNITED Bridge Walk and Volunteer Festival by creating online badges that people can post to social media. The badges would be inspired by Boy Scout badges and link to the United Way website and GoodSearch search engine to generate donations. United Way could further engage people by having them submit badge designs, vote on them, and potentially print the winning designs on t-shirts to sell.And Your Total Is
And Your Total IsGoodzuma
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This document proposes options for grocery stores to donate one bag of groceries per day to those in need by encouraging customer donations at checkout. Option 1 suggests rounding customer totals up and donating the extra change, Option 2 uses "Hunger Bucks" customers receive based on spending that are deposited in a donation bag, and Option 3 highlights different healthy products each week whose purchases earn points for a donation bag. The goal is to meet local community needs through this program while promoting customer participation, loyalty and the store's social commitment.FROGGIE
FROGGIEGoodzuma
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The document proposes a viral video showing a frog trying to escape harsh conditions in non-Rainforest Alliance certified coffee growing areas and ultimately finding refuge in a Rainforest Alliance certified location. The 5-10 minute video would follow the frog's journey set to uplifting music and highlight the poor conditions of non-certified farms. It would be posted online to promote Rainforest Alliance certification and encourage colleges to drink more certified coffee by offering the frog as a prize.FROGGIE
FROGGIEGoodzuma
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The document proposes a viral video showing a frog trying to escape harsh conditions in non-Rainforest Alliance certified coffee growing areas and ultimately finding refuge in a Rainforest Alliance certified location. The 5-10 minute video would follow the frog's journey set to uplifting music and highlight the poor conditions of non-certified farms. It would be posted online to promote Rainforest Alliance certification and encourage colleges to drink more certified coffee by offering the frog as a prize.R.A. POINTS
- 1. How to promote the benefits of rainforest alliance
- 2. Through the creation of points R.A. University centers
- 3. That is a point R.A.?
- 4. A point R.A. is a commercial site dedicated to promoting Rainforest Alliance certified products, which in turn shows and teaches the benefitshave been those who have opted for this stamp.
- 5. A point R.A. is an educational site where you learn through the dissemination of the website and related sites that biodiversity conservation is urgently needed.
- 6. In point R.A. The biggest prize is to have a coffee, enjoy a tea, buy a flower or just enjoy a Banana, certified by the Rainforest Alliance, of course
- 10. because it is the best coffee in the world?becauseitishealthy?
- 11. Find out in R.A. point in your college
- 12. Want a Banana?
- 13. Why a Banana…?
- 14. Find out in R.A. point in your college