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VCCorp-Mobile trends
- 2. Global move to Mobile Apple iPhone, iPod, iPad (iOS) Google Android/SamSung v hng trm NSX FaceBook Amazon Kindle Trung Qu畛c Baidu/Tencent/Alibaba forking Android OS Microsoft Surface, WP8, W8
- 3. Vi畛t Nam: user move strong to Mobile Google 24% search traffic l t畛 mobile VCCorp systems 15 mil uniques iOS chi畉m 40-50% pageview 15-20% pageview, tng 30% so v畛i qu箪 tr動畛c D畛 b叩o 51+ % mobile traffic sau 1-2 nm t畛i Mobile Ads s畉 h董n Internet Ads >>SmartPhone qu叩 r畉/3G kh畉p m畛i n董i
- 4. Mobile Ecosystems iOS Apps Total: 650.000 54 % traffic Money: $12B Android Apps Total: 530.000 43 % traffic Money: $3B
- 5. Smartphone + Tablet > PC
- 6. Android, iOS and Others 5 t畛 Thi畉t b畛 Smartphone & Tablet - 2011
- 7. N畛n kinh t畉 apps 1,2 tri畛u Apps tr棚n Appstore v Google Play
- 8. FaceBook 600 million mobile user Kh畉 nng ph但n ph畛i n畛i dung v qu畉ng c叩o t畛i t畛ng user Xuy棚n qua m畛i h畛 th畛ng web v mobile kh叩c nhau
- 9. Mobile thay 畛i n畛n kinh t畉 th畉t SMS v Voice qua apps Kh畉o gi叩 ngay t畉i c畛a hng G畛i taxi 畉t ch畛 Thanh to叩n B畉n 畛 E-voucher
- 10. Key Players Apple, Google Nh x畉n xu畉t thi畉t b畛 Android Telco Nh ph叩t tri畛n Apps Nh cung c畉p n畛i dung Ph但n ph畛i Apps: App store Un-official store Ads network
- 11. N畛n kinh t畉 Apps th畛ng tr畛 b畛i Apple/Google/FaceBook Ph叩t tri畛n App Ph但n ph畛i Apps Official Store Un-Official Store AdNetwork Ph但n ph畛i n畛i dung trong app Qu畉ng c叩o Thu ph鱈 Ph鱈 download Thu ph鱈 thu棚 bao Thu ph鱈 items
- 12. Vi畛t Nam S畛 l動畛ng Apps nh畛 Thi畉u nh但n l畛c, ngu畛n l畛c ph叩t tri畛n Bu畛c ph畉i thanh to叩n v ph但n ph畛i qua Apple/Google Ch動a c坦 h畛 th畛ng ph但n ph畛i/qu畉ng c叩o Vi畛t Nam Thi畉u ph動董ng th畛c thanh to叩n Kh担ng c坦 player 畛 l畛n
- 13. C董 h畛i/Th叩ch th畛c Qu畉n l箪 ph叩t hnh apps, n畛i dung apps nh動 th畉 no? Nh ph叩t tri畛n apps Xu畉t kh畉u Apps ra n動畛c ngoi Apps ph畛c v畛 trong n動畛c SmartPhone Platform Th畛ng tr畛 b畛i Apple/Google/FaceBook Thanh to叩n: kh担ng th畛a m達n Vi畛t Nam, ch動a 動畛c quan t但m gi畉i quy畉t Ph但n ph畛i Apps Qu畉ng c叩o Mobile Telco 叩nh m畉t v畛 tr鱈 th畛ng tr畛 platform do d畛ch chuy畛n t畛 Features phone sang SmartPhone C董 h畛i cho SmartPhone Platform v畉n c嘆n, nh動ng 嘆i h畛i s畛 h畛p t叩c s但u s畉c gi畛a c叩c c担ng ty Vi畛t Nam
- 14. VCCorp lm g狸? 畉u t動 ph叩t tri畛n m畛t lo畉t Apps n畛i 畛a Ra m畉t m畉ng qu畉ng c叩o tr棚n mobile X但y d畛ng SohaStore gi炭p nh ph叩t tri畛n ph但n ph畛i apps Ch動a quan t但m nhi畛u t畛i apps xu畉t kh畉u >>> C畉n s畛 h畛p t叩c s但u c畛a Telco v Thanh to叩n
- 15. C畉m 董n!