Sales vs. Marketing: The Original Game of ThronesPardot
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With different goals, motivations, and tools, aligning your company’s sales and marketing departments can be a daily challenge. With each staking their claim to different areas of the business process, it can be hard to find any common ground with which to bring them together. However, when sales and marketing work together to generate leads, nurture relationships, and close deals, a company can thrive. There is a lot at stake in this struggle!
To help you identify the pain points, mindsets, and opportunities for peace between these two departments, we have put together the fun and informative infographic below.
10 Ways to Get More from Your Pardot SolutionPardot
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Ready to take your Pardot solution to the next level? Learn to use standard functionality at an expert level, employ advanced features that’ll deliver greater ROI, and discover new tools and connectors that’ll give your campaigns a boost. Use workshop time to start implementing real-life solutions immediately.
New to Pardot? Or just looking to increase your Pardot product knowledge? Learn about each Pardot module, get how-tos, helpful tips, tricks, and best practices to help you get the most out of your Pardot account. We’ll cover everything from how to build and send emails within Pardot to understanding reports and measuring performance.
Tokyo Salesforce DG Meetup 2017新年会?Advent Calendarふりかえり?Akira Kuratani
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This document appears to be an advent calendar listing for Salesforce App Cloud in 2016. It includes the dates of various posts, usernames of the authors, and brief titles for posts about topics like Apex, security, bots, and developer editions. There are over 80 total posts included in the calendar from December and January 2017 to count down to the holidays.
Salesforce technologies discussed include Salesforce Connect, Lightning Design System, Lightning Component, Heroku & Heroku Connect, and the Force.com REST API. Tips are provided for using Visualforce with the Lightning Design System, Trailhead resources, and JavaScript Remote Objects. The document also mentions upcoming features for Lightning such as Lightning Out and Lightning Components for Visualforce in Winter '17. Heroku is briefly discussed as well as Einstein and artificial intelligence capabilities in Salesforce.
PMD Apex is a static code analysis tool for Apex that analyzes code to find defects, improves quality, and avoids bugs through rule-based inspections. It includes rulesets for ApexUnit tests, complexity, performance, security, and coding styles. PMD Apex can integrate with IDEs like Eclipse and Visual Studio Code as well as continuous integration tools like Jenkins to analyze code during the build process and flag any issues found. The presentation demonstrated how to use PMD Apex within an IDE and a continuous integration setup to improve code quality.