Ashraf
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This document contains a summary of MD Ashraf's professional experience and qualifications. He has over 7 years of experience in sales and marketing across diverse industries, currently working as an Area Manager for Fairmate Chemicals Pvt. Ltd. His experience also includes roles at Bion Safety Controls Pvt. Ltd. and Eureka Forbes Ltd. Ashraf holds an MBA in Marketing and Finance and a Bachelor's degree in Biotechnology. He is seeking new opportunities in sales and marketing.
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Ashraf
- 1. MD ASHRAF Current Location: New Delhi, Permanent Location: Motihari, Bihar Mobile : +91 – 99112 47402, 99535 89575, Email: ashraf.md123@gmail.com SALES & MARKETING PROFESSIONAL EXECUTIVE PROFILE • Result oriented professional with 7 years experience in Sales & Marketing across diverse industries. Presently working with Fairmate Chemicals Pvt. Ltd. as Area Manager • Adroit in implementing competent business strategies for maximizing sales and accelerating business growth • Proven ability in framing strategies for market penetration across various segments in align with organization's objective and building new business and winning customer loyalty • Proven ability in framing strategies for market penetration across various segments in align with organization's objective and building new business and winning customer loyalty • Good communication, negotiation, presentation skills blended with superior interpersonal and people management ability Core Competencies Key Account Management – Client Servicing – Revenue Generation – Market Development Business Strategy – Promotional Campaign – People Management – Consistent Performance PROFESSIONAL EXPERIENCE FAIRMATE CHEMICALS PVT. LTD. May 15 – present Area Manager – Sales • Spearheading the sales & marketing operations of construction chemicals manufactured by the company among Consultants, Architects, Builders, Contractors etc. • Rolling out key strategic initiatives while identifying and developing business expansion opportunities to maximize profit • Organizing product launch events and various promotional campaigns to enhance brand awareness and market penetration • Developing strategies for market penetration across various segments, for improvising the business of the organization • Planning and executing short as well as long term strategies to achieve the desired business volumes • Preparing and implementing business plans for the assigned account relationship with key corporate customers to achieve revenue targets & customer satisfaction • Interacting with the Key Account customers, understanding their needs and negotiating with them for mutually beneficial terms • Analysing business potential, conceptualizing & executing strategies to drive sales, augmenting turnover and achieving desired targets • Maintaining productive business relations at decision making levels with high profile clients and ensuring their continued patronage with prompt and cost effective services • Analyzing market trend, Gaining knowledge on competitors' activities and devising suitable counter strategies to stay ahead in the market BION SAFETY CONTROLS PVT. LTD. Sep 12 – Apr 15 Asst. Manager – Sales • Administering the sales & marketing of Safety & Security products in the area and responsible for Market Development and Client Servicing • Developing effective relationship with significant clients to ascertain rendering of quality service and achieving customer delight for business retention/enhancement • Represented the organization in various promotional events and campaign as a part of brand building exercise
- 2. • Performed all marketing activities like promotional , Forecasting, Marketing Communication (ATL-BTL) & making presentation for Coporates and Institutes • Optimized cost by negotiating the price with the OEM, distributors, dealers etc. to provide best possible estimated outcomes • Maintained productive business relations at decision making levels with high profile clients and ensured their continued patronage with prompt and cost effective services • Analyzed market trend, Gained knowledge on competitors' activities and devied suitable counter strategies to stay ahead in the market • Involved in International Marketing (Import) with overseas suppliers EUREKA FORBES LTD., Aug 10 – Aug 12 Sr. Territory Executive • Aggresively marketed the Electronic Security System among corporates and educational institutions • Involved in Market Research and done email marketing for Brand Development • Interacted with customers to understand their requirements and offered customized solutions • Introduced the contributing factor of looks in Electronic Security System through discriminant analysis • Created collaterals and new fliers for email marketing to approach or target oriented clients • Ensured maximum customer satisfaction, by providing pre/post technical assistance thereby achieving delivery and quality norms • Participated in various promotional campaigns and events to enhance brand visibility and generate more sales • Participated in key business meetings with higher officials for formulating business strategies to increase revenue AGROTECH FOOD LTD., May 09 – Jul 10 Nutrition Executive (Sales Promotion) ACADEMIC CREDENTIALS Master's Degree in Business Administration (Marketing & Finance) EMPI Business School, 2009 Bachelor's Degree in Science (Biotech) Vellore Institute of Technology, 2006 Extra-curricular • Actively coordinated Cultural Programmes at EMPI Business School, New Delhi • Student member of IMCI & TATA NEN • Was active member of NSS, Govt. of India • Won the Best Performer Award in NSS camp during graduation • Active participant of Placement committee at EMPI Business School Summer Internship • Systematic Analysis of Mutual Fund in comparison with ULIP plan of ICICI Prudential and observed the consumer buying behaviour patterns while drawing a conclusion on the basis of performance Dissertation • Marketing Strategy & Systematic Analysis of ICICI AMC Mutual funds Social Responsibility • Participated in voluntary Blood Donation Camp conducted by Red Cross at multiple occasions • Raised funds for Tsunami victims • Conducted classes for underprivileged children during weekends PERSONAL DETAILS Date of Birth : 15 August 1982
- 3. Languages : English, Hindi and Urdu Passport : Available References : Shall be furnished upon request