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Unit 04 : Introducing Companies and Products
What brand and What kind of product?
(犢犖犖犖犖犢 犢犖ム鍵 犖犖巌犖犢犖迦犖犖萎犖犖犖犖萎犖犖犖)
A Your boss has asked you to buy the items in the box below for an upcoming business trip. With your partner,
decide which brand you should buy and where you should buy it.
Examples: A: What kind of perfume should we buy? B: I think the boss likes Chanel.
A: Where can we buy some? B: Lets go to Macy Department Store!
Item Brand Where to buy it
perfume .
running shoes
digital camera
smart phone
laptop
chocolate
deodorant
Chanel department store
Nike sports shop
Canon camera shop
iPhone Apple store
Asus online
Galaxy convenience store
Rexona Watsons
Word Families 犖÷顕犢犖犖巌犖÷犖犖巌検犖犖迦絹犖園犖犢犖犖園
With your partner, try to complete the word family table below.
If youre not sure, ask another group or the teacher.
Verb Noun Adjective
produce product produced
user used
market
feature
purchased
attractive
interest
imagination
design
create
Company Information (犖犖犖犖犖犖犖迦犖犖朽犖∇硯犖犖園犖犢犖犖÷弦犖ム犖犖巌県犖園)
Man 1: Hey John, how are you?
Man 2: Hey Mike, pretty good. Thanks for meeting me.
Man 1: Thats OK. You said you needed some information from me.
Man 2: Thats right. Im writing an article about Mag Manufacturing.
I need some background information.
Can you tell me anything about them?
Listen to the dialogue, practice the dialogue, and replace the word in red
Man 1: Hmmm, let me think. Mag Manufacturing is one of the
largest makers of metal parts in Asia. They were founded
about 20 years ago I think.
Man 2: Yes. I know that. Do you know much more about them?
Man 1: Well, they will be releasing a new product soon. For more
information, you could try their website.
Man 2: Thats a good idea. Do you think they would talk to me
in person?
Man 1: You should look at their website. Im sure they have
contact information for the press there.
Man 2: Thanks, Mike.
Company Website (犢犖о犖犢犖犖犢犖犖犖巌県犖園)
Study the website and answer the following questions.
1. What does extensive mean?
a. a little b. a lot c. not cheap
2. What does Mag Manufacturing make?
a. tooling b. products c. both of the above
3. When did they announce their new products?
a. October, 20-- b. November, 20-- c. Not mentioned
4. What is different about their new products?
a. They are for computers.
b. They are made from plastic.
c. They are made from metal.
5. Where can you use their new products?
a. at home b. in the office c. in your car
6. Where does Mag Manufacturing come from?
a. Hong Kong b. Korea c. London
Articles, Count and Non-count Nouns
Are these sentences correct? Write OK if you think the
sentence is correct, or NOT OK if it is incorrect.
1. This is name of the company. ___Not OK_______
2. New companies usually need money. ____OK_________
3. Did you bring umbrella today? ________________
4. Our new product has new design. ________________
5. Did you see new store I told you about? ___________
6. The presentation starts in hour. ________________
7. This is newest model we have. ________________
8. She has meeting tomorrow at 9 a.m. ________________
9. It is biggest computer company in Japan _____________
10. Shes going out after lunch. ________________
11. How long have you been with company? __________
12. They make incredible products! ________________
犖犖謹犖犖巌犖迦牽犖犖迦犖犖萎犖∇犖犢犖迦犖ム犖迦犖о犖迦犖項犖犢犖犖犖犖犖劇賢犢犖÷
Writing an E-mail (犖犖迦牽犢犖犖朽権犖犖犖朽犖÷献犢)
John has spoken to his friend Dave, and has looked at the website for Mag Manufacturing. Help
him send an e-mail to them asking for more information. Use the information in the box below.
Dear Sir or Madam,
My (4) _____ is John (5) _______. I am a (6) _______ writing for (7) ________ Today.
I am writing an article for our magazine about your company and your new
(8) ________ of products. To help me write (9) ______ article, I have looked at your
website. I hope you can give me some more information.
I would like (10) __________ information about your company, and more detailed
information about your new products.
Best regards,
John
Business Report (犖犖迦牽犖犖迦権犖犖迦犖犢犖迦硯犖犖迦犖犖伍牽犖犖巌)
Every day on the news, you
can learn more about
different companies.
Listen to the radio recording,
and then answer the
questions below.
1. What is the name of
the radio show?
2. When did Mag
Manufacturing open?
3. Which stock exchange is
Mag Manufacturing
listed on?
4. Why did their share price
increase?
5. What are the new parts
made from?
6. When will we hear from
John Reynolds?
Business tooling quickly listed founders advertisements
Good afternoon, and welcome to (1) ___________Today. Today we are looking at
Mag Manufacturing. Mag Manufacturing was founded in 1991 in Hong Kong.
The (2) ______ wanted to specialize in the production of metal parts.
The company grew (3) ________. It soon started to produce more than just parts.
They make (4) ______ for other companies, too. Tooling is the equipment needed to
make parts.
As well as making parts for themselves, they also make parts for other companies. In
fact, nearly 40% of the metal parts made in Asia are made thanks to the work of Mag
Manufacturing.
The company is now (5) _______ on the Hong Kong Stock Exchange. Their shares
have gone up a lot recently. This is due to the launch of their new plastic parts. These
parts will be used in cars all over the world.
Recently I spoke to John Reynolds of Plastics Today to ask him about the future of
this exciting company. After the (6) _______, we will hear what he said about them.
Giving Company Information (犖犖迦牽犢犖犢犖犢犖犖÷弦犖ム犖犖巌県犖園)
1. Can you tell me when your company
was founded?
_______________________________
2. What is the name of your company?
_______________________________
3. What is your core product?
_______________________________
4. What are you famous for?
________________________________
5. Do you have any new products?
________________________________
6. Where is your company based?
_________________________________
Practice asking for company information,
and giving it out. (犖犖謹犖犖迦牽犖犖迦検犢犖ム鍵犢犖犢犖犢犖犖÷弦犖ム犖犖巌県犖園)
4th Assignment
* Imagine you are a business owner. Design a website
for your own company.

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Unit 04 : Introducing Companies and Products

  • 2. What brand and What kind of product? (犢犖犖犖犖犢 犢犖ム鍵 犖犖巌犖犢犖迦犖犖萎犖犖犖犖萎犖犖犖) A Your boss has asked you to buy the items in the box below for an upcoming business trip. With your partner, decide which brand you should buy and where you should buy it. Examples: A: What kind of perfume should we buy? B: I think the boss likes Chanel. A: Where can we buy some? B: Lets go to Macy Department Store! Item Brand Where to buy it perfume . running shoes digital camera smart phone laptop chocolate deodorant Chanel department store Nike sports shop Canon camera shop iPhone Apple store Asus online Galaxy convenience store Rexona Watsons
  • 3. Word Families 犖÷顕犢犖犖巌犖÷犖犖巌検犖犖迦絹犖園犖犢犖犖園 With your partner, try to complete the word family table below. If youre not sure, ask another group or the teacher. Verb Noun Adjective produce product produced user used market feature purchased attractive interest imagination design create
  • 4. Company Information (犖犖犖犖犖犖犖迦犖犖朽犖∇硯犖犖園犖犢犖犖÷弦犖ム犖犖巌県犖園) Man 1: Hey John, how are you? Man 2: Hey Mike, pretty good. Thanks for meeting me. Man 1: Thats OK. You said you needed some information from me. Man 2: Thats right. Im writing an article about Mag Manufacturing. I need some background information. Can you tell me anything about them? Listen to the dialogue, practice the dialogue, and replace the word in red Man 1: Hmmm, let me think. Mag Manufacturing is one of the largest makers of metal parts in Asia. They were founded about 20 years ago I think. Man 2: Yes. I know that. Do you know much more about them? Man 1: Well, they will be releasing a new product soon. For more information, you could try their website. Man 2: Thats a good idea. Do you think they would talk to me in person? Man 1: You should look at their website. Im sure they have contact information for the press there. Man 2: Thanks, Mike.
  • 5. Company Website (犢犖о犖犢犖犖犢犖犖犖巌県犖園) Study the website and answer the following questions. 1. What does extensive mean? a. a little b. a lot c. not cheap 2. What does Mag Manufacturing make? a. tooling b. products c. both of the above 3. When did they announce their new products? a. October, 20-- b. November, 20-- c. Not mentioned 4. What is different about their new products? a. They are for computers. b. They are made from plastic. c. They are made from metal. 5. Where can you use their new products? a. at home b. in the office c. in your car 6. Where does Mag Manufacturing come from? a. Hong Kong b. Korea c. London
  • 6. Articles, Count and Non-count Nouns Are these sentences correct? Write OK if you think the sentence is correct, or NOT OK if it is incorrect. 1. This is name of the company. ___Not OK_______ 2. New companies usually need money. ____OK_________ 3. Did you bring umbrella today? ________________ 4. Our new product has new design. ________________ 5. Did you see new store I told you about? ___________ 6. The presentation starts in hour. ________________ 7. This is newest model we have. ________________ 8. She has meeting tomorrow at 9 a.m. ________________ 9. It is biggest computer company in Japan _____________ 10. Shes going out after lunch. ________________ 11. How long have you been with company? __________ 12. They make incredible products! ________________ 犖犖謹犖犖巌犖迦牽犖犖迦犖犖萎犖∇犖犢犖迦犖ム犖迦犖о犖迦犖項犖犢犖犖犖犖犖劇賢犢犖÷
  • 7. Writing an E-mail (犖犖迦牽犢犖犖朽権犖犖犖朽犖÷献犢) John has spoken to his friend Dave, and has looked at the website for Mag Manufacturing. Help him send an e-mail to them asking for more information. Use the information in the box below. Dear Sir or Madam, My (4) _____ is John (5) _______. I am a (6) _______ writing for (7) ________ Today. I am writing an article for our magazine about your company and your new (8) ________ of products. To help me write (9) ______ article, I have looked at your website. I hope you can give me some more information. I would like (10) __________ information about your company, and more detailed information about your new products. Best regards, John
  • 8. Business Report (犖犖迦牽犖犖迦権犖犖迦犖犢犖迦硯犖犖迦犖犖伍牽犖犖巌) Every day on the news, you can learn more about different companies. Listen to the radio recording, and then answer the questions below. 1. What is the name of the radio show? 2. When did Mag Manufacturing open? 3. Which stock exchange is Mag Manufacturing listed on? 4. Why did their share price increase? 5. What are the new parts made from? 6. When will we hear from John Reynolds? Business tooling quickly listed founders advertisements Good afternoon, and welcome to (1) ___________Today. Today we are looking at Mag Manufacturing. Mag Manufacturing was founded in 1991 in Hong Kong. The (2) ______ wanted to specialize in the production of metal parts. The company grew (3) ________. It soon started to produce more than just parts. They make (4) ______ for other companies, too. Tooling is the equipment needed to make parts. As well as making parts for themselves, they also make parts for other companies. In fact, nearly 40% of the metal parts made in Asia are made thanks to the work of Mag Manufacturing. The company is now (5) _______ on the Hong Kong Stock Exchange. Their shares have gone up a lot recently. This is due to the launch of their new plastic parts. These parts will be used in cars all over the world. Recently I spoke to John Reynolds of Plastics Today to ask him about the future of this exciting company. After the (6) _______, we will hear what he said about them.
  • 9. Giving Company Information (犖犖迦牽犢犖犢犖犢犖犖÷弦犖ム犖犖巌県犖園) 1. Can you tell me when your company was founded? _______________________________ 2. What is the name of your company? _______________________________ 3. What is your core product? _______________________________ 4. What are you famous for? ________________________________ 5. Do you have any new products? ________________________________ 6. Where is your company based? _________________________________ Practice asking for company information, and giving it out. (犖犖謹犖犖迦牽犖犖迦検犢犖ム鍵犢犖犢犖犢犖犖÷弦犖ム犖犖巌県犖園)
  • 10. 4th Assignment * Imagine you are a business owner. Design a website for your own company.