William Wright Resume1216
- 1. WILLIAM G. WRIGHT 5060 Meadow Creek Drive Cumming, GA 30028 (770) 337-5510 billywright@hotmail.com REGIONAL / LOCAL RESTAURANT MARKETING MANAGER / DIRECTOR Resourceful and results-driven professional with excellent qualifications to lead and support projects and activities involving marketing, communications, public relations, advertising, website development and maintenance, social media, and event organization and participation. Skilled at working effectively independently and collaboratively as part of a team to accomplish goals and to exceed expectations. Self-motivated with exceptional interpersonal skills to establish rapport and productive working relationships with customers, team members, and management. AREAS OF STRENGTH Marketing / PR / Communications Promotions/Marketing Initiatives Brand Development/Awareness Community Involvement/Relations Generating New/Repeat Business Social Media Tools and Outlets Marketing Material/Publications Traditional and Digital Marketing Sales / Business Development Public Speaking/Presentations/MC Event Planning and Management Building Relationships/Rapport PROFESSIONAL EXPERIENCE Marketing Manager / PR Representative, Tomco LLC (Sonic Drive-Ins), Metro Atlanta, GA 2008 – Present Directly responsible for applying leadership, innovative, and extensive market and industry knowledge to manage local restaurant marketing, public relations, and website development and management. Accountable for building web based marketing information and training for restaurants, store managers, and crews as well as for improving operations and local store marketing. Established and maintain a strong social media presence for all locations. Accountable for marketing, public relations, website develop and management, serving as master of ceremony at local public events, advertising, and developing publications for 10 restaurants located in metro Atlanta area. Designed and executed a specific marketing plan for each store aimed at building positive sales growth as well as developed a website for 10 Sonic restaurants which has driven progressive visitation and continuous upgrades. Organize several local store marketing and community outreach events on a weekly basis and participate in local co-promotions with organizations such as Wal-Mart, Home Depot, Lowes, Coca Cola, and government entities. Developed and maintain close working relationships with approximately 42 metro Atlanta high schools, middle schools, elementary schools, and community colleges as well as personally participate in school events weekly. Participated in and coordinated over 800 events for Metro Atlanta, charitable organizations, local schools and sports organizations, city and community events, Sonic promotions, and public service organizations since 2008. Fully accountable for the design and publication of hundreds of original publications, coupons, newsletters, flyers, and promotional specialty items that have been mass produced to promote all of Tomco’s stores and products. Established positive working relationships with local recruiting services such as Monster.com, AJC Jobs, Yahoo HotJobs.com, Americas Job Bank, etc. and conducted 15 plus job fairs at local schools and universities. Personally provide a promotional trailer to transport to all local promotions. Provide DJ equipment and services, public address system, on site inflatable, costumes, specialty lighting, promotional banners, and road signs. Additional Experience: Marketing Director / Recruiting Director, Jaco Foods, Inc. (Sonic Drive-Ins), North Atlanta, GA (2001 – 2007) EDUCATION General Business / Marketing, Mississippi State University, Starkville, MS Training: Manager in Training Program – Sonic Drive-In Restaurants (2001) and Zig Ziegler Sales Certificate Computer / Skills: Microsoft Office (Word/Excel/PowerPoint/Publisher/Outlook), MS Digital Image, Photoshop, Lightroom, Facebook, Twitter, Linked In, Website Development/Maintenance, Event Photographer (Digital/Film), Social Media Implementation/Promotion, Publications (Newsletters/Flyers/Etc.), and Direct Mail/Email Marketing
- 2. Web Footprint: Linkedin: https://www.linkedin.com/in/wrightbilly Flickr Online LSM Images: https://www.flickr.com/photos/billywright/albums Smugmug Online LSM Images: http://billywrightphoto.smugmug.com/ Website: http://www.billywrightphotography.com/home.html Website: http://www.billywrightmarketing.com/ Website: http://sonicnorthgeorgia.com/ Facebook Page: https://www.facebook.com/SonicNorthGeorgia Facebook Feed: https://www.facebook.com/Billywrightsonic Twitter: https://twitter.com/SonicNorthGA