Desree - jukeboxLea Valley MediaThe document proposes a logo and branding for a new music television channel called "Juke Box." It discusses creating 4 potential idents or branding spots for the channel that are bright, memorable, and showcase the logo. Feedback from a questionnaire found that viewers preferred the simple ident that clearly showed the logo and thought it was not boring to watch. The document also covers defining the target demographic as 16-30 year olds of both genders, and positioning the channel as mainstream and following current pop culture trends.
Part three the black hoodLea Valley MediaThe document outlines plans for a documentary that aims to appeal to a wide American audience. It will involve interviewing a mother of a black youth and some black youths themselves. The documentary is planned to air on BBC Three as that channel is known for this type of documentary. Radio advertisements will target the audience of Choice FM and BBC 1Xtra. Difficulties included choosing the topic, title, location and creating storyboards, while improvements could be making changes to the planning process.
How to Design for the Future - Cross Channel Experience DesignOSCON ByrumThis document discusses cross-channel experience design. It begins by asking who the audience members are and what they hope to learn. It then discusses some key principles of cross-channel design such as providing a consistent, convenient, connected, and contextual experience across different channels over time. The document provides examples of both good and bad cross-channel experiences. It concludes by outlining five methods for designing cross-channel experiences, such as thinking in terms of services rather than individual channels, sharing resources between teams, starting with small experiments, embracing challenges, and focusing on why changes are being made rather than just what is being changed.
Careers GuideLea Valley MediaThe document provides information on various job roles and careers in the media sector, including roles in radio, television, and other areas of media. It discusses the different types of jobs, including creative and non-creative roles, and provides details on specific radio and television job positions. The document also provides guidance on finding jobs, applying for positions, creating CVs and cover letters, and preparing for interviews.
Cross-Channel Design: thinking and practiceNomensaThe document discusses how stores now exist across physical and digital channels, with the physical store representing more than just transactions as it brings together people, products, services and environments. It emphasizes the need for consistency, connection and meaning across these different channels from both a user and business perspective. A central theme is that the store experience exists holistically for the customer regardless of physical or digital touchpoints.
Understanding TV Identsstefan-constantinouThis document discusses the purpose and opportunities of television idents. It explains that idents help identify the channel and organize the schedule by signaling what type of program is coming next. Idents can also segment the schedule by airing more explicit programs after watershed hours. Creating a memorable corporate identity through unique visuals and colors helps audiences recognize the channel. Idents are a way to create brand loyalty and market particular programs to the target audience. Channels use idents to package series and events, like using holiday themes, and as a promotional marketing tool.
25 лет в Эфире - с вами и для вас!Usanov Aleksey25 лет в «Эфире». С вами и для вас! / [авт-сост. С. В. Шерстнев]. – Казань :
Татар. кн. изд-во, 2016. – 247 с.
ISBN 978-5-298-03214-8
Использованы фотографии из архива телекомпании «Эфир» - www.efir-kazan.ru
Design And Purpose Of Television Idents Lea Valley MediaAn ident is a short visual or video that television channels use to identify themselves. It represents the channel and is used during scheduling breaks to attract viewers and maintain brand identity. Channel idents are designed considering factors like setting, tempo, interactivity, and the balance of information and entertainment. The BBC first created idents in the 1950s and has evolved their designs over time, including using globes and computer graphics.
Careers GuideLea Valley MediaThe document provides information on various job roles and careers in the media sector, including roles in radio, television, and other areas of media. It discusses the different types of jobs, including creative and non-creative roles, and provides details on specific radio and television job positions. The document also provides guidance on finding jobs, applying for positions, creating CVs and cover letters, and preparing for interviews.
Cross-Channel Design: thinking and practiceNomensaThe document discusses how stores now exist across physical and digital channels, with the physical store representing more than just transactions as it brings together people, products, services and environments. It emphasizes the need for consistency, connection and meaning across these different channels from both a user and business perspective. A central theme is that the store experience exists holistically for the customer regardless of physical or digital touchpoints.
Understanding TV Identsstefan-constantinouThis document discusses the purpose and opportunities of television idents. It explains that idents help identify the channel and organize the schedule by signaling what type of program is coming next. Idents can also segment the schedule by airing more explicit programs after watershed hours. Creating a memorable corporate identity through unique visuals and colors helps audiences recognize the channel. Idents are a way to create brand loyalty and market particular programs to the target audience. Channels use idents to package series and events, like using holiday themes, and as a promotional marketing tool.
25 лет в Эфире - с вами и для вас!Usanov Aleksey25 лет в «Эфире». С вами и для вас! / [авт-сост. С. В. Шерстнев]. – Казань :
Татар. кн. изд-во, 2016. – 247 с.
ISBN 978-5-298-03214-8
Использованы фотографии из архива телекомпании «Эфир» - www.efir-kazan.ru
Design And Purpose Of Television Idents Lea Valley MediaAn ident is a short visual or video that television channels use to identify themselves. It represents the channel and is used during scheduling breaks to attract viewers and maintain brand identity. Channel idents are designed considering factors like setting, tempo, interactivity, and the balance of information and entertainment. The BBC first created idents in the 1950s and has evolved their designs over time, including using globes and computer graphics.
